Works matching IS 00222437 AND DT 1975 AND VI 12 AND IP 1
Results: 24
THE 'QTQ' HANDBOOK.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
1973 COMBINED PROCEEDINGS.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
ADVERTISING PLANNING: MATHEMATICAL MODELS IN ADVERTISING MEDIA PLANNING.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
RESPONSE EFFECTS IN SURVEYS: A REVIEW AND SYNTHETICS.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
CONSUMER BEHAVIOR: THEORY AND APPLICATION.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
The Negative Effects of Personalization on Response Patterns in Mail Surveys.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 114, doi. 10.2307/3150671
- By:
- Publication type:
- Article
Results Concerning Brand Choice.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 110, doi. 10.2307/3150670
- By:
- Publication type:
- Article
Incentives to Increase Survey Returns: Social Class Considerations.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 107, doi. 10.2307/3150669
- By:
- Publication type:
- Article
Information Processing Capacity and Attitude Measurement.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 104, doi. 10.2307/3150668
- By:
- Publication type:
- Article
A Consideration of Probability Estimates Provided by Respondents.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 100, doi. 10.2307/3150667
- By:
- Publication type:
- Article
Multidimensional Unfolding of Profile Data: A Discussion and Illustration With Attention to Badness-of-Fit.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 93, doi. 10.2307/3150666
- By:
- Publication type:
- Article
Authorization, Control, and Evaluation of Marketing Research Projects.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 86, doi. 10.2307/3150665
- By:
- Publication type:
- Article
. . . COMPUTER ABSTRACTS.
- Published in:
- 1975
- By:
- Publication type:
- Abstract
On the Robustness of Multidimensional Scaling Techniques.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 73, doi. 10.2307/3150661
- By:
- Publication type:
- Article
Analyzing Proximity Judgments in an Experimental Design.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 68, doi. 10.2307/3150660
- By:
- Publication type:
- Article
Consumer Choice Strategies: Simplifying Vs. Optimizing.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 60, doi. 10.2307/3150659
- By:
- Publication type:
- Article
The Vector Model of Preferences: An Alternative to the Fishbein Model.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 52, doi. 10.2307/3150658
- By:
- Publication type:
- Article
Supplier Selection in an International Environment- An Experimental Study.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 46, doi. 10.2307/3150657
- By:
- Publication type:
- Article
ADMOD: An Advertising Decision Model.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 37, doi. 10.2307/3150656
- By:
- Publication type:
- Article
Sales Territory Alignment to Maximize Profit.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 30, doi. 10.2307/3150655
- By:
- Publication type:
- Article
Price Forecasting and Strategic Planning: The Case of Petrochemicals.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 19, doi. 10.2307/3150654
- By:
- Publication type:
- Article
The Innovative Communicator in the Diffusion Process.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 12, doi. 10.2307/3150653
- By:
- Publication type:
- Article
Correlates of Persuasibility: The Crest Case.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 7, doi. 10.2307/3150652
- By:
- Publication type:
- Article
Planning and Estimation in Advertising.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 1, doi. 10.2307/3150651
- By:
- Publication type:
- Article