Works matching IS 00222437 AND DT 1973 AND VI 10 AND IP 4
Results: 15
ODD-EVEN RETAIL PRICE ENDINGS.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
THE ECONOMICS OF ADVERTISING.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
REPEAT-BUYING: THEORY AND APPLICATIONS, A. S. C.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
Spatial Measurement of Retail Store Demand.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 447, doi. 10.2307/3149395
- By:
- Publication type:
- Article
Theil's Forecast Accuracy Coefficient: A Clarification.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 444, doi. 10.2307/3149394
- By:
- Publication type:
- Article
....COMPUTER ABSTRACTS.
- Published in:
- 1973
- By:
- Publication type:
- Abstract
Issues in Marketing's Use Of Multi-Attribute Attitude Models.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 428, doi. 10.2307/3149391
- By:
- Publication type:
- Article
An Evaluation of the Application of Minimum Chi-Square Procedures to Stochastic Models of Brand Choice.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 421, doi. 10.2307/3149390
- By:
- Publication type:
- Article
On the Analysis of Interactions in Marketing Research Data.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 410, doi. 10.2307/3149389
- By:
- Publication type:
- Article
Multivariate Analysis of Brand Loyalty for Major Household Appliances.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 404, doi. 10.2307/3149388
- By:
- Publication type:
- Article
Resistance to Persuasion: Inoculation Theory in a Marketing Context.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 396, doi. 10.2307/3149387
- By:
- Publication type:
- Article
Elimination of Phosphate Detergents and Psychological Reactance.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 390, doi. 10.2307/3149386
- By:
- Publication type:
- Article
A Model for Measuring the Influence of Promotion on Inventory and Consumer Demand.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 380, doi. 10.2307/3149385
- By:
- Publication type:
- Article
Heredity, Personality Traits, Product Attitude, and Product Consumption-An Exploratory Study.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 376, doi. 10.2307/3149384
- By:
- Publication type:
- Article
An Entropy Model of Brand Purchase Behavior.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 361, doi. 10.2307/3149383
- By:
- Publication type:
- Article