Works matching IS 00222437 AND DT 1969 AND VI 6 AND IP 4
Results: 28
Finding the Research Generalist: The Solution May Not Be Black or White but It Isn't Green Either. A Reply.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 499
- By:
- Publication type:
- Article
EXPERIMENTS ON THE VALUE OF INFORMATION IN SIMULATED MARKETING ENVIRONMENTS.
- Published in:
- 1969
- By:
- Publication type:
- Book Review
PROMOTIONAL DECISIONS USING MATHEMATICAL MODELS.
- Published in:
- 1969
- By:
- Publication type:
- Book Review
ADVERTISING MEASUREMENT AND DECISION MAKING.
- Published in:
- 1969
- By:
- Publication type:
- Book Review
PERSONAL SELLING IN A MODERN PERSPECTIVE/INDUSTRIAL BUYING AND CREATIVE MARKETING.
- Published in:
- 1969
- By:
- Publication type:
- Book Review
BRAND POLICY DETERMINATION.
- Published in:
- 1969
- By:
- Publication type:
- Book Review
COMPARATIVE ANALYSIS FOR INTERNATIONAL MARKETING.
- Published in:
- 1969
- By:
- Publication type:
- Book Review
AN APPRAISAL OF MSI'S FIRST CYCLE.
- Published in:
- 1969
- By:
- Publication type:
- Book Review
Will Success Spoil JMR?
- Published in:
- 1969
- By:
- Publication type:
- Editorial
Finding the Research Generalist: The Solution May Not Be Black or White but It Isn't Green Either.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 499, doi. 10.2307/3150090
- By:
- Publication type:
- Article
Computer Program Abstracts.
- Published in:
- 1969
- Publication type:
- Product Review
Market-Oriented Management Systems: The Current Status.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 481, doi. 10.2307/3150088
- By:
- Publication type:
- Article
Analyzing Paired Comparison Tests.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 477, doi. 10.2307/3150087
- By:
- Publication type:
- Article
Informal Social Group Influence on Consumer Brand Choice.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 473, doi. 10.2307/3150086
- By:
- Publication type:
- Article
Self-Actualization and Product Perception.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 470, doi. 10.2307/3150085
- By:
- Publication type:
- Article
Responsiveness of Drug Store Sales to Shelf Space Allocations.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 465, doi. 10.2307/3150084
- By:
- Publication type:
- Article
Perceptions and Evaluation of the Role of the Corporate Marketing Research Department.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 459, doi. 10.2307/3150083
- By:
- Publication type:
- Article
The Price-Quality Relationship: An Extension.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 456, doi. 10.2307/3150082
- By:
- Publication type:
- Article
Statistical Significance and Reporting Test Results.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 451, doi. 10.2307/3150081
- By:
- Publication type:
- Article
Are Some Consumers More Prone to Purchase Private Brands?
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 447, doi. 10.2307/3150080
- By:
- Publication type:
- Article
A Dissonance Approach to Repeat Purchasing Behavior.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 444, doi. 10.2307/3150079
- By:
- Publication type:
- Article
Consumer Choice Behavior: An Experimental Approach.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 436, doi. 10.2307/3150078
- By:
- Publication type:
- Article
Interproduct Household Loyalty to Brands.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 434, doi. 10.2307/3150077
- By:
- Publication type:
- Article
Prepurchase Information Seeking Behavior of New Car Purchasers--The Learning Hypothesis.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 430, doi. 10.2307/3150076
- By:
- Publication type:
- Article
Factorial Design in a Pricing Experiment.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 427, doi. 10.2307/3150075
- By:
- Publication type:
- Article
Attitude Measurement in a Bilingual Culture.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 421, doi. 10.2307/3150074
- By:
- Publication type:
- Article
Prediction of New Product Performance: An Analytical Approach.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 414, doi. 10.2307/3150073
- By:
- Publication type:
- Article
Forecasting the Demand for New Convenience Products.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 4, p. 405, doi. 10.2307/3150072
- By:
- Publication type:
- Article