Works matching IS 00222437 AND DT 1968 AND VI 5 AND IP 1
Results: 26
PUBLICATIONS RECEIVED.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 112, doi. 10.1177/002224376800500126
- Publication type:
- Article
FOUNDATIONS FOR A THEORY OF CONSUMER BEHAVIOR.
- Published in:
- 1968
- By:
- Publication type:
- Book Review
PLANNING AND PROBLEM SOLVING IN MARKETING.
- Published in:
- 1968
- By:
- Publication type:
- Book Review
MODERN STATISTICS FOR BEHAVIORAL SCIENCES/ ELEMENTARY STATISTICAL THEORY FOR BEHAVIORAL SCIENTISTS.
- Published in:
- 1968
- By:
- Publication type:
- Book Review
MERCHANDISING DECISION MODELS FOR DEPARTMENT STORES.
- Published in:
- 1968
- By:
- Publication type:
- Book Review
THE ART OF RESEARCH: A GUIDE FOR THE GRADUATE.
- Published in:
- 1968
- By:
- Publication type:
- Book Review
USING MARKETING CONSULTANTS AND RESEARCH AGENCIES.
- Published in:
- 1968
- By:
- Publication type:
- Book Review
STRATEGY IN ADVERTISING.
- Published in:
- 1968
- By:
- Publication type:
- Book Review
A MANAGER'S GUIDE TO MARKETING RESEARCH: SURVEY OF RECENT DEVELOPMENTS.
- Published in:
- 1968
- By:
- Publication type:
- Book Review
EDITORIAL: How Not to Do Research.
- Published in:
- 1968
- By:
- Publication type:
- Editorial
Use of Mail Questionnaires in Colombia.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 101, doi. 10.2307/3149803
- By:
- Publication type:
- Article
"Effective Number" as a Measure of Source and Destination Diversity.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 99, doi. 10.2307/3149802
- By:
- Publication type:
- Article
Computer Program Abstracts.
- Published in:
- 1968
- By:
- Publication type:
- Abstract
Programming Notes.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 94, doi. 10.1177/002224376800500113
- By:
- Publication type:
- Article
Numerical Taxonomy in Marketing Analysis: A Review Article.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 83, doi. 10.2307/3149799
- By:
- Publication type:
- Article
Elasticity of Product Bias.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 78, doi. 10.2307/3149798
- By:
- Publication type:
- Article
Consumer Goals and Reactions to a Communication Source.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 73, doi. 10.2307/3149797
- By:
- Publication type:
- Article
The Influencing Role of the Child in Family Decision Making.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 70, doi. 10.2307/3149796
- By:
- Publication type:
- Article
Perception of Self, Generalized Stereotypes, and Brand Selection.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 58, doi. 10.2307/3149794
- By:
- Publication type:
- Article
Prediction of Consumer Innovators: Application of Multiple Discriminant Analysis.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 64, doi. 10.2307/3149795
- By:
- Publication type:
- Article
Personality Variables and the Consumer Decision Process.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 50, doi. 10.2307/3149793
- By:
- Publication type:
- Article
Social Class and Life Cycle as Predictors of Shopping Behavior.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 41, doi. 10.2307/3149792
- By:
- Publication type:
- Article
Differences between Retailers' and Consumers' Perceptions.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 35, doi. 10.2307/3149791
- By:
- Publication type:
- Article
A Comparison of American and British Repeat-Buying Habits.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 29, doi. 10.2307/3149790
- By:
- Publication type:
- Article
A Huge Marketing Research Task--Birth Control.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 21, doi. 10.2307/3149789
- By:
- Publication type:
- Article
The Development of Brand Loyalty: An Experimental Study.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 13, doi. 10.2307/3149788
- By:
- Publication type:
- Article