MARKETING: CONTRIBUTION FROM THE BEHAVIORAL SCIENCES.
- Published in:
- 1966
- By:
- Publication type:
- Book Review
Works matching IS 00222437 AND DT 1966 AND VI 3 AND IP 1
Results: 20
1
2
DECISION AND VALUE THEORY.
- Published in:
- 1966
- By:
- Publication type:
- Book Review
3
RESTRAINTS UPON RETAIL COMPETITION.
- Published in:
- 1966
- By:
- Publication type:
- Book Review
4
HUMAN JUDGMENTS AND OPTIMALITY.
- Published in:
- 1966
- By:
- Publication type:
- Book Review
5
PROCEEDINGS OF NATIONAL CONFERENCE ON RESEARCH DESIGN.
- Published in:
- 1966
- By:
- Publication type:
- Book Review
6
The Hypothesis of a Hierarchy of Effects: A Partial Evaluation.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 13, doi. 10.2307/3149430
- By:
- Publication type:
- Article
7
CONSUMER BEHAVIOR OF INDIVIDUAL FAMILIES OVER TWO AND THREE YEARS.
- Published in:
- 1966
- By:
- Publication type:
- Book Review
8
Canonical Analysis: An Exposition and Illustrative Application.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 32, doi. 10.2307/3149432
- By:
- Publication type:
- Article
9
DECISION-MAKING: AN ANNOTATED BIBLIOGRAPHY SUPPLEMENT, 1958-1963.
- Published in:
- 1966
- By:
- Publication type:
- Book Review
10
RESEARCH IN MARKETING.
- Published in:
- 1966
- By:
- Publication type:
- Book Review
11
Order and Homogeneity of Family Specific Brand-Switching Processes.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 48, doi. 10.2307/3149434
- By:
- Publication type:
- Article
12
Mail-Administered Questionnaires: A Success Story.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 89, doi. 10.2307/3149441
- By:
- Publication type:
- Article
13
A Note on Panel Bias.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 85, doi. 10.2307/3149440
- By:
- Publication type:
- Article
14
Identifying Industrial Buying Responsibility.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 81, doi. 10.2307/3149439
- By:
- Publication type:
- Article
15
Paired Comparison Taste Tests: Some Food for Thought.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 76, doi. 10.2307/3149438
- By:
- Publication type:
- Article
16
Effects of Group Influences on Consumer Brand Preferences.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 68, doi. 10.2307/3149437
- By:
- Publication type:
- Article
17
The Consumer and His Alternatives: An Experimental Approach.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 62, doi. 10.2307/3149436
- By:
- Publication type:
- Article
18
New Approaches to Control of Interviewing Costs.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 56, doi. 10.2307/3149435
- By:
- Publication type:
- Article
19
Doctor's Choice: The Physician and His Sources Of Information About Drugs.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 40, doi. 10.2307/3149433
- By:
- Publication type:
- Article
20
The Case Study Approach in Cross-Cultural Research.
- Published in:
- Journal of Marketing Research (JMR), 1966, v. 3, n. 1, p. 26, doi. 10.2307/3149431
- By:
- Publication type:
- Article