THE MARKET RESEARCH DEPARTMENT OF FORTUNE.1963-64 PLANT AND PRODUCT DIRECTORY.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
Works matching IS 00222437 AND DT 1964 AND VI 1 AND IP 1
Results: 26
1
2
CHAIN STORES IN AMERICAN ,1859-1962.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
3
THE ADVERTISING RATE STRUCTURE IN THE DAILY NEWSPAPER INDUSTRY.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
4
THE AMERICAN WAY OF DEATH.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
5
CONFESSIONS OF AN ADVERTISING MAN.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
6
NEW-DECISION MAKING TOOLS FOR MANAGERS: MATHEMATICAL PROGRAMMING AS AN AID IN THE SOLVING OF BUSINESS PROBLEMS.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
7
A BASIC BIBLIOGRAPHY ON MARKETING RESEARCH.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
8
MATHEMATICS FOR ECONOMISTS : AN ELEMENTARY SURVEY.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
9
QUANTITATIVE TECHNIQUES IN MARKETING ANALYSIS : TEXT AND READINGS.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
10
THE DEVELOPMENT OF MARKETING THOUGHT.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
11
SIMULATION OF MARKETING PROCESSES.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
12
A BEHAVIORAL THEORY OF THE FIRM.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
13
THE STUDY OF SOCIETY: A UNIFIED APPROACH.
- Published in:
- 1964
- By:
- Publication type:
- Book Review
14
A Sample of a Scattered Group.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 68, doi. 10.2307/3150324
- By:
- Publication type:
- Article
15
Minimizing Number of Interviews Through Sequential Sampling.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 65, doi. 10.2307/3150323
- By:
- Publication type:
- Article
16
Sample Sizes in Chi-Square Tests for Measuring Advertising Effectiveness.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 60, doi. 10.2307/3150322
- By:
- Publication type:
- Article
17
Estimating the Proportion of Loyal Buyers.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 56, doi. 10.2307/3150321
- By:
- Publication type:
- Article
18
Markov Chains Applied to Marketing.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 50, doi. 10.2307/3150320
- By:
- Publication type:
- Article
19
Marketing Mix Decisions for New Products.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 43, doi. 10.2307/3150319
- By:
- Publication type:
- Article
20
Consumer Flavor Preference Factors in Food Product Design.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 38, doi. 10.1177/002224376400100107
- By:
- Publication type:
- Article
21
Market Research in the Development of a New Typewriter.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 35, doi. 10.2307/3150317
- By:
- Publication type:
- Article
22
The Application of Survey Research Methods to "Model Line" Decisions.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 30, doi. 10.2307/3150316
- By:
- Publication type:
- Article
23
Advancing the Experimental Method in Marketing.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 25, doi. 10.2307/3150315
- By:
- Publication type:
- Article
24
Operations Research in European Marketing.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 17, doi. 10.2307/3150314
- By:
- Publication type:
- Article
25
Personal Interview Versus Mail Panel Survey.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 11, doi. 10.2307/3150313
- By:
- Publication type:
- Article
26
Introducing the Journal of Marketing Research.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 9, doi. 10.1177/002224376400100101
- By:
- Publication type:
- Article