Reality Check: Infusing Ecological Value into Academic Marketing Research.
- Published in:
- Journal of Marketing, 2021, v. 85, n. 2, p. 1, doi. 10.1177/0022242921992383
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- Publication type:
- Article
Works matching IS 00222429 AND DT 2021 AND VI 85 AND IP 2
Results: 8
1
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Salesperson Dual Agency in Price Negotiations.
- Published in:
- Journal of Marketing, 2021, v. 85, n. 2, p. 89, doi. 10.1177/0022242920974611
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- Publication type:
- Article
3
The Impact of Platform Protection Insurance on Buyers and Sellers in the Sharing Economy: A Natural Experiment.
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- Journal of Marketing, 2021, v. 85, n. 2, p. 50, doi. 10.1177/0022242920962510
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- Publication type:
- Article
4
Artificial Intelligence Coaches for Sales Agents: Caveats and Solutions.
- Published in:
- Journal of Marketing, 2021, v. 85, n. 2, p. 14, doi. 10.1177/0022242920956676
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- Publication type:
- Article
5
Working It: Managing Professional Brands in Prestigious Posts.
- Published in:
- Journal of Marketing, 2021, v. 85, n. 2, p. 110, doi. 10.1177/0022242920953818
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- Publication type:
- Article
6
Caring for the Commons: Using Psychological Ownership to Enhance Stewardship Behavior for Public Goods.
- Published in:
- Journal of Marketing, 2021, v. 85, n. 2, p. 33, doi. 10.1177/0022242920952084
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- Publication type:
- Article
7
Pretty Healthy Food: How and When Aesthetics Enhance Perceived Healthiness.
- Published in:
- Journal of Marketing, 2021, v. 85, n. 2, p. 129, doi. 10.1177/0022242920944384
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- Publication type:
- Article
8
Do Spoilers Really Spoil? Using Topic Modeling to Measure the Effect of Spoiler Reviews on Box Office Revenue.
- Published in:
- Journal of Marketing, 2021, v. 85, n. 2, p. 70, doi. 10.1177/0022242920937703
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- Publication type:
- Article