Works matching IS 00222429 AND DT 2017 AND VI 81 AND IP 6
1
- Journal of Marketing, 2017, v. 81, n. 6, p. 132, doi. 10.1509/jm.16.0038
- Zhang, Cheng;
- Wei Phang, Chee;
- Wu, Qingsheng;
- Luo, Xueming
- Article
2
- Journal of Marketing, 2017, v. 81, n. 6, p. 116, doi. 10.1509/jm.15.0007
- Böttger, Tim;
- Rudolph, Thomas;
- Evanschitzky, Heiner;
- Pfrang, Thilo
- Article
3
- Journal of Marketing, 2017, v. 81, n. 6, p. 99, doi. 10.1509/jm.16.0211
- Puzakova, Marina;
- Kwak, Hyokjin
- Article
4
- Journal of Marketing, 2017, v. 81, n. 6, p. 79, doi. 10.1509/jm.16.0125
- Umashankar, Nita;
- Ward, Morgan K.;
- Dahl, Darren W.
- Article
5
- Journal of Marketing, 2017, v. 81, n. 6, p. 62, doi. 10.1509/jm.15.0205
- Arora, Sandeep;
- ter Hofstede, Frenkel;
- Mahajan, Vijay
- Article
6
- Journal of Marketing, 2017, v. 81, n. 6, p. 42, doi. 10.1509/jm.16.0457
- Saboo, Alok R.;
- Kumar, V.;
- Anand, Ankit
- Article
7
- Journal of Marketing, 2017, v. 81, n. 6, p. 24, doi. 10.1509/jm.14.0344
- Zhang, Yuchi;
- Trusov, Michael;
- Stephen, Andrew T.;
- Jamal, Zainab
- Article
8
- Journal of Marketing, 2017, v. 81, n. 6, p. 1, doi. 10.1509/jm.14.0305
- Kalaignanam, Kartik;
- Kushwaha, Tarun;
- Swartz, Tracey A.
- Article