Motivating Sales Reps for Innovation Selling in Different Cultures.
- Published in:
- Journal of Marketing, 2016, v. 80, n. 2, p. 101, doi. 10.1509/jm.14.0398
- By:
- Publication type:
- Article
Works matching IS 00222429 AND DT 2016 AND VI 80 AND IP 2
Results: 6
1
2
Understanding the Impact of In-Process Promotional Messages: An Application to Online Auctions.
- Published in:
- Journal of Marketing, 2016, v. 80, n. 2, p. 80, doi. 10.1509/jm.13.0190
- By:
- Publication type:
- Article
3
Washing Away Your Sins? Corporate Social Responsibility, Corporate Social Irresponsibility, and Firm Performance.
- Published in:
- Journal of Marketing, 2016, v. 80, n. 2, p. 59, doi. 10.1509/jm.15.0324
- By:
- Publication type:
- Article
4
New Product Creativity: Understanding Contract Specificity in New Product Introductions.
- Published in:
- Journal of Marketing, 2016, v. 80, n. 2, p. 39, doi. 10.1509/jm.14.0333
- By:
- Publication type:
- Article
5
Exploring the Effects of "What" (Product) and "Where" (Website) Characteristics on Online Shopping Behavior.
- Published in:
- Journal of Marketing, 2016, v. 80, n. 2, p. 21, doi. 10.1509/jm.15.0138
- By:
- Publication type:
- Article
6
Assessing Performance Outcomes in Marketing.
- Published in:
- Journal of Marketing, 2016, v. 80, n. 2, p. 1, doi. 10.1509/jm.15.0287
- By:
- Publication type:
- Article