Works matching IS 00222429 AND DT 2007 AND VI 71 AND IP 4
Results: 14
A Comparative Longitudinal Analysis of Theoretical Perspectives of Interorganizational Relationship Performance.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 172, doi. 10.1509/jmkg.71.4.172
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The Performance Implications of Designing Multiple Channels to Fit with Strategy and Environment.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 195, doi. 10.1509/jmkg.71.4.195
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Behavioral Consequences of Overbooking Service Capacity.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 36, doi. 10.1509/jmkg.71.4.36
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Quasi-Darwinian Selection in Marketing Relationships.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 48, doi. 10.1509/jmkg.71.4.48
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- Article
Consumer File Sharing of Motion Pictures.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 1, doi. 10.1509/jmkg.71.4.1
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Friendship Versus Business in Marketing Relationships.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 121, doi. 10.1509/jmkg.71.4.121
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- Article
Subject and Author Index.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 212, doi. 10.1509/jmkg.71.4.212
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- Article
The Last Picture Show? Timing and Order of Movie Distribution Channels.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 63, doi. 10.1509/jmkg.71.4.63
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- Article
The Power of Stars: Do Star Actors Drive the Success of Movies?
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- Journal of Marketing, 2007, v. 71, n. 4, p. 102, doi. 10.1509/jmkg.71.4.102
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Managing the Future: CEO Attention and Innovation Outcomes.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 84, doi. 10.1509/jmkg.71.4.84
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The Long-Term Impact of Loyalty Programs on Consumer Purchase Behavior and Loyalty.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 19, doi. 10.1509/jmkg.71.4.19
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Strategic Change Implementation and Performance Loss in the Front Lines.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 156, doi. 10.1509/jmkg.71.4.156
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Journal of Marketing.
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- Journal of Marketing, 2007, v. 71, n. 4, p. i, doi. 10.1509/jmkg.71.4.i
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- Article
Optimal Design of Consumer Contests.
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- Journal of Marketing, 2007, v. 71, n. 4, p. 140, doi. 10.1509/jmkg.71.4.140
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- Article