Editorial Review Board.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. i, doi. 10.1509/jmkg.71.1.i
- Publication type:
- Article
Works matching IS 00222429 AND DT 2007 AND VI 71 AND IP 1
Results: 14
1
2
Market Knowledge Dimensions and Cross-Functional Collaboration: Examining the Different Routes to Product Innovation Performance.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 95, doi. 10.1509/jmkg.71.1.095
- By:
- Publication type:
- Article
3
Visual Representation: Implications for Decision Making.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 160, doi. 10.1509/jmkg.71.1.160
- By:
- Publication type:
- Article
4
When to Give Up Control of Outsourced New Product Development.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 49, doi. 10.1509/jmkg.71.1.049
- By:
- Publication type:
- Article
5
Consumer Racism and Its Effects on Domestic Cross-Ethnic Product Purchase: An Empirical Test in the United States, Canada, and France.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 113, doi. 10.1509/jmkg.71.1.113
- By:
- Publication type:
- Article
6
The Impact of Online Reverse Auction Design on Buyer--Supplier Relationships.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 146, doi. 10.1509/jmkg.71.1.146
- By:
- Publication type:
- Article
7
A Penny for Your Thoughts: Referral Reward Programs and Referral Likelihood.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 84, doi. 10.1509/jmkg.71.1.084
- By:
- Publication type:
- Article
8
Making Sales Technology Effective.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 16, doi. 10.1509/jmkg.71.1.016
- By:
- Publication type:
- Article
9
Moral Identity and Judgments of Charitable Behaviors.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 178, doi. 10.1509/jmkg.71.1.178
- By:
- Publication type:
- Article
10
How Business Cycles Contribute to Private-Label Success: Evidence from the United States and Europe.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 1, doi. 10.1509/jmkg.71.1.1
- By:
- Publication type:
- Article
11
Advertising, Research and Development, and Systematic Risk of the Firm.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 35, doi. 10.1509/jmkg.71.1.035
- By:
- Publication type:
- Article
12
The Influence of Incidental Affect on Consumers' Food Intake.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 194, doi. 10.1509/jmkg.71.1.194
- By:
- Publication type:
- Article
13
Getting Marketers to Invest in Firm-Specific Capital.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 129, doi. 10.1509/jmkg.71.1.129
- By:
- Publication type:
- Article
14
A Longitudinal Analysis of Customer Satisfaction and Share of Wallet: Investigating the Moderating Effect of Customer Characteristics.
- Published in:
- Journal of Marketing, 2007, v. 71, n. 1, p. 67, doi. 10.1509/jmkg.71.1.067
- By:
- Publication type:
- Article