Works matching IS 00222429 AND DT 2005 AND VI 69 AND IP 3
Results: 12
Decomposing Influence Strategies: Argument Structure and Dependence as Determinants of the Effectiveness of Influence Strategies in Gaining Channel Member Compliance.
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- Journal of Marketing, 2005, v. 69, n. 3, p. 66, doi. 10.1509/jmkg.69.3.66.66368
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- Article
How Organizational Complaint Handling Drives Customer Loyalty: An Analysis of the Mechanistic and the Organic Approach.
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- Journal of Marketing, 2005, v. 69, n. 3, p. 95, doi. 10.1509/jmkg.69.3.95.66367
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- Article
The Marketplace of Revolution: How Consumer Politics Shaped American Independence.
- Published in:
- 2005
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- Publication type:
- Book Review
The Incomplete Autobiography of an Immigrant Marketing Professor.
- Published in:
- 2005
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- Publication type:
- Book Review
Customer Satisfaction, Cash Flow, and Shareholder Value.
- Published in:
- Journal of Marketing, 2005, v. 69, n. 3, p. 115, doi. 10.1509/jmkg.69.3.115.66364
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- Article
The Social Influence of Brand Community: Evidence from European Car Clubs.
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- Journal of Marketing, 2005, v. 69, n. 3, p. 19, doi. 10.1509/jmkg.69.3.19.66363
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- Article
The Performance Implications of Fit Among Business Strategy, Marketing Organization Structure, and Strategic Behavior.
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- Journal of Marketing, 2005, v. 69, n. 3, p. 49, doi. 10.1509/jmkg.69.3.49.66362
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- Article
Technological Evolution and Radical Innovation.
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- Journal of Marketing, 2005, v. 69, n. 3, p. 152, doi. 10.1509/jmkg.69.3.152.66361
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- Publication type:
- Article
Do Suppliers Benefit from Collaborative Relationships with Large Retailers? An Empirical Investigation of Efficient Consumer Response Adoption.
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- Journal of Marketing, 2005, v. 69, n. 3, p. 80, doi. 10.1509/jmkg.69.3.80.66360
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- Publication type:
- Article
Understanding Firms' Customer Satisfaction Information Usage.
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- Journal of Marketing, 2005, v. 69, n. 3, p. 131, doi. 10.1509/jmkg.69.3.131.66359
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- Publication type:
- Article
The Impact of Cobranding on Customer Evaluation of Brand Counterextensions.
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- Journal of Marketing, 2005, v. 69, n. 3, p. 1, doi. 10.1509/jmkg.69.3.1.66358
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- Article
Corporate Associations and Consumer Product Responses: The Moderating Role of Corporate Brand Dominance.
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- Journal of Marketing, 2005, v. 69, n. 3, p. 35, doi. 10.1509/jmkg.69.3.35.66357
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- Publication type:
- Article