Works matching IS 00222429 AND DT 2003 AND VI 67 AND IP 3
Results: 9
Mass-Communicated Prediction Requests: Practical Application and a Cognitive Dissonance Explanation for Self-Prophecy.
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- Journal of Marketing, 2003, v. 67, n. 3, p. 47, doi. 10.1509/jmkg.67.3.47.18659
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- Article
Teaching Old Brands New Tricks: Retro Branding and the Revival of Brand Meaning.
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- Journal of Marketing, 2003, v. 67, n. 3, p. 19, doi. 10.1509/jmkg.67.3.19.18657
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- Article
Price-Based Global Market Segmentation for Services.
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- Journal of Marketing, 2003, v. 67, n. 3, p. 108, doi. 10.1509/jmkg.67.3.108.18655
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- Article
Handbook of Marketing.
- Published in:
- 2003
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- Publication type:
- Book Review
An Exploratory Study of the Introduction of Online Reverse Auctions.
- Published in:
- Journal of Marketing, 2003, v. 67, n. 3, p. 96, doi. 10.1509/jmkg.67.3.96.18651
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- Article
Promoting Relationship Learning.
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- Journal of Marketing, 2003, v. 67, n. 3, p. 80, doi. 10.1509/jmkg.67.3.80.18656
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- Publication type:
- Article
Grocery Price Setting and Quantity Surchages.
- Published in:
- Journal of Marketing, 2003, v. 67, n. 3, p. 34, doi. 10.1509/jmkg.67.3.34.18653
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- Publication type:
- Article
Market Situation Interpretation and Response: The Role of Cognitive Style, Organizational Culture, and Information Use.
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- Journal of Marketing, 2003, v. 67, n. 3, p. 63, doi. 10.1509/jmkg.67.3.63.18654
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- Publication type:
- Article
What Will the Future Bring? Dominance, Technology Expectations, and Radical Innovation.
- Published in:
- Journal of Marketing, 2003, v. 67, n. 3, p. 1, doi. 10.1509/jmkg.67.3.1.18652
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- Publication type:
- Article