Book reviews.
- Published in:
- 1998
- By:
- Publication type:
- Book Review
Works matching IS 00222429 AND DT 1998 AND VI 62 AND IP 3
Results: 10
1
2
Marketing Literature Review.
- Published in:
- 1998
- By:
- Publication type:
- Abstract
3
Currency Choice in Industrial Pricing: A Cross-National Evaluation.
- Published in:
- Journal of Marketing, 1998, v. 62, n. 3, p. 112, doi. 10.1177/002224299806200308
- By:
- Publication type:
- Article
4
Effects of Supplier Market Orientation on Distributor Market Orientation and the Channel Relationship: The Distributor Perspective.
- Published in:
- Journal of Marketing, 1998, v. 62, n. 3, p. 99, doi. 10.1177/002224299806200307
- By:
- Publication type:
- Article
5
Some Possible Antecedents and Consequences of In-Role and Extra-Role Salesperson Performance.
- Published in:
- Journal of Marketing, 1998, v. 62, n. 3, p. 87, doi. 10.1177/002224299806200306
- By:
- Publication type:
- Article
6
Striking a Balance in Boundary-Spanning Positions: An Investigation of Some Unconventional Influences of Role Stressors and Job Characteristics on Job Outcomes of Salespeople.
- Published in:
- Journal of Marketing, 1998, v. 62, n. 3, p. 69, doi. 10.1177/002224299806200305
- By:
- Publication type:
- Article
7
Information Control and Influence in Emergent Buying Centers.
- Published in:
- Journal of Marketing, 1998, v. 62, n. 3, p. 55, doi. 10.1177/002224299806200304
- By:
- Publication type:
- Article
8
Innovation, Market Orientation, and Organizational Learning: An Integration and Empirical Examination.
- Published in:
- Journal of Marketing, 1998, v. 62, n. 3, p. 42, doi. 10.1177/002224299806200303
- By:
- Publication type:
- Article
9
Marketing Organization: An Integrative Framework of Dimensions and Determinants.
- Published in:
- Journal of Marketing, 1998, v. 62, n. 3, p. 21, doi. 10.1177/002224299806200302
- By:
- Publication type:
- Article
10
The Convergence of Planning and Execution: Improvisation in New Product Development.
- Published in:
- Journal of Marketing, 1998, v. 62, n. 3, p. 1, doi. 10.1177/002224299806200301
- By:
- Publication type:
- Article