Works matching IS 00222429 AND DT 1994 AND VI 58 AND IP 4
1
- 1994
- Zinkhan, George M.;
- Simonson, Alexander
- Book Review
2
- 1994
- Zinkhan, George M.;
- Bush, Alan J.
- Book Review
3
- 1994
- Zinkhan, George M.;
- Cahill, Dennis J.
- Book Review
4
- 1994
- Zinkhan, George M.;
- Rotzoll, Kim B.
- Book Review
5
- Journal of Marketing, 1994, v. 58, n. 4, p. 95, doi. 10.1177/002224299405800408
- Bitner, Mary Jo;
- Booms, Bernard H.;
- Mohr, Lois A.
- Article
6
- Journal of Marketing, 1994, v. 58, n. 4, p. 82, doi. 10.1177/002224299405800407
- Kohil, Ajay K.;
- Jaworski, Bernard J.
- Article
7
- Journal of Marketing, 1994, v. 58, n. 4, p. 68, doi. 10.1177/002224299405800406
- Johnston, Wesley J.;
- Kim, Keysuk
- Article
8
- Journal of Marketing, 1994, v. 58, n. 4, p. 53, doi. 10.1177/002224299405800405
- Oliver, Richard L.;
- Anderson, Erin
- Article
9
- Journal of Marketing, 1994, v. 58, n. 4, p. 37, doi. 10.1177/002224299405800404
- Article
10
- Journal of Marketing, 1994, v. 58, n. 4, p. 28, doi. 10.1177/002224299405800403
- Richardson, Paul S.;
- Dick, Alan S.;
- Jain, Arun K.
- Article
11
- Journal of Marketing, 1994, v. 58, n. 4, p. 16, doi. 10.1177/002224299405800402
- Hoch, Stephen J.;
- Drèze, Xavier;
- Purk, Mary E.
- Article
12
- Journal of Marketing, 1994, v. 58, n. 4, p. 1, doi. 10.1177/002224299405800401
- Anderson, James C.;
- Håkansson, Håkan;
- Johanson, Jan
- Article