Works matching IS 00222429 AND DT 1989 AND VI 53 AND IP 2
Results: 18
6.0 PROCEDURAL AND MISCELLANEOUS DEVELOPMENTS.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 107
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- Publication type:
- Article
5.0 REGULATION OF UNFAIR COMPETITION.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 105
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- Publication type:
- Article
4.0 REGULATION OF CHANNELS OF DISTRIBUTION.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 103
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- Publication type:
- Article
3.0 REGULATION OF PRICE COMPETITION.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 103
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- Publication type:
- Article
2.0 REGULATION OF PRODUCT CHARACTERISTICS.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 102
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- Publication type:
- Article
Market-Driven Strategies in Health Care.
- Published in:
- 1989
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- Publication type:
- Book Review
Bringing Innovation to Market: How to Break Corporate and Customer Barriers.
- Published in:
- 1989
- By:
- Publication type:
- Book Review
Reverse Marketing: The New Buyer-Supplier Relationship.
- Published in:
- 1989
- By:
- Publication type:
- Book Review
The PIMS Principles: Linking Strategy to Performance.
- Published in:
- 1989
- By:
- Publication type:
- Book Review
Marketing Literature Review.
- Published in:
- 1989
- By:
- Publication type:
- Abstract
1.0 REGULATION OF MONOPOLISTIC METHODS.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 99
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- Publication type:
- Article
A Gap Analysis of Professional Service Quality.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 92, doi. 10.1177/002224298905300207
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- Publication type:
- Article
Barriers to Entry and Market Entry Decisions in Consumer and Industrial Goods Markets.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 80, doi. 10.1177/002224298905300206
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- Publication type:
- Article
Novelty, Complexity, and Importance as Causal Determinants of Industrial Buyer Behavior.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 66, doi. 10.1177/002224298905300205
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- Publication type:
- Article
Am Empirical Examination of the Structural Antecedents of Attitude Toward the Ad in an Advertising Pretesting Context.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 48, doi. 10.1177/002224298905300204
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- Publication type:
- Article
Supervising Unethical Salesforce Behavior.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 36, doi. 10.1177/002224298905300203
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- Publication type:
- Article
Consumer Perceptions of Interpersonal Equity and Satisfaction in Transactions: A Field Survey Approach.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 21, doi. 10.1177/002224298905300202
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- Publication type:
- Article
Managing What Consumers Learn from Experience.
- Published in:
- Journal of Marketing, 1989, v. 53, n. 2, p. 1, doi. 10.1177/002224298905300201
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- Publication type:
- Article