Works matching IS 00222429 AND DT 1988 AND VI 52 AND IP 3
Results: 22
ERRATUM.
- Published in:
- 1988
- Publication type:
- Correction Notice
From the Editor.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 1, doi. 10.1177/002224298805200301
- By:
- Publication type:
- Article
HAROLD H. MAYNARD AWARD.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 1
- Publication type:
- Article
ALPHA KAPPA PSI FOUNDATION AWARD.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 1
- Publication type:
- Article
PROCEDURAL AND MISCELLANEOUS DEVELOPMENTS.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 114
- By:
- Publication type:
- Article
REGULATION OF UNFAIR COMPETITION.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 113
- By:
- Publication type:
- Article
REGULATION OF CHANNELS OF DISTRIBUTION.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 112
- By:
- Publication type:
- Article
REGULATION OF PRICE COMPETITION.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 110
- By:
- Publication type:
- Article
REGULATION OF PRODUCT CHARACTERISTICS.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 109
- By:
- Publication type:
- Article
Why People Buy.
- Published in:
- 1988
- By:
- Publication type:
- Book Review
Knowledge Development in Marketing.
- Published in:
- 1988
- By:
- Publication type:
- Book Review
Marketing and Economic Development.
- Published in:
- 1988
- By:
- Publication type:
- Book Review
Valuing Market Strategies.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 45, doi. 10.1177/002224298805200305
- By:
- Publication type:
- Article
The Strategy and Tactics of Pricing.
- Published in:
- 1988
- By:
- Publication type:
- Book Review
Toward a Theory of Marketing Control: Environmental Context, Control Types, and Consequences.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 23, doi. 10.1177/002224298805200303
- By:
- Publication type:
- Article
REGULATION OF MONOPOLISTIC METHODS.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 106
- By:
- Publication type:
- Article
Gray Markets and the Legal Status of Parallel Importation.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 75, doi. 10.1177/002224298805200307
- By:
- Publication type:
- Article
Cause-Related Marketing: A Coalignment of Marketing Strategy and Corporate Philanthropy.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 58, doi. 10.1177/002224298805200306
- By:
- Publication type:
- Article
Progressing Toward a Theory of Marketing Control: A Comment.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 40, doi. 10.1177/002224298805200304
- By:
- Publication type:
- Article
Meta-Analyses of Attitudes Toward Advertising by Professionals.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 95, doi. 10.1177/002224298805200309
- By:
- Publication type:
- Article
Medieval Allegory: Roots of Advertising Strategy for the Mass Market.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 84, doi. 10.1177/002224298805200308
- By:
- Publication type:
- Article
Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence.
- Published in:
- Journal of Marketing, 1988, v. 52, n. 3, p. 2, doi. 10.1177/002224298805200302
- By:
- Publication type:
- Article