Works matching IS 00222429 AND DT 1983 AND VI 47 AND IP 1

Results: 20

PROCEDURAL AND MISCELLANEOUS DEVELOPMENTS.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 131

By:

Werner, Ray O.;
Hartman, George E.

Publication type:

Article

REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 130

By:

Werner, Roy O.;
Cohen, Dorothy

Publication type:

Article

REGULATION OF CHANNELS OF DISTRIBUTION.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 127

By:

Werner, Ray O.;
Scammon, Debra

Publication type:

Article

REGULATION OF PRICE COMPETITION.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 126

By:

Werner, Ray O.;
Scammon, Debra;
Tower, C. Burk

Publication type:

Article

REGULATION OF PRODUCT CHARACTERISTICS.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 125

By:

Werner, Ray O.;
Katz, Benjamin J.

Publication type:

Article

THE DEPARTMENT OF COMMERCE-WHEN A GIANT SPEAKS.

Published in:

1983

By:

Hollander, Stanley C.;
Weigand, Robert E.

Publication type:

Book Review

Marketing Abstracts.

Published in:

1983

By:

Gross, Walter

Publication type:

Abstract

REGULATION OF MONOPOLISTIC METHODS.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 123

By:

Werner, Ray O.;
Griffiths, L. C.;
Duggan, Michael A.

Publication type:

Article

Unit Pricing Ten Years Later: A Replication.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 118, doi. 10.1177/002224298304700112

By:

Aaker, David A.;
Ford, Gary T.

Publication type:

Article

Advertising Substantiation and Advertiser Response: A Content Analysis of Magazine Advertisements.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 107, doi. 10.1177/002224298304700111

By:

Healey, John S.;
Kassarjian, Harold H.

Publication type:

Article

Sampling Issues in Trade Area Maps Drawn from Shopper Surveys.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 98, doi. 10.1177/002224298304700110

By:

Blair, Edward

Publication type:

Article

Consumer Complaints and Managerial Response: A Holistic Approach.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 86, doi. 10.1177/002224298304700109

By:

Resnik, Alan J.;
Harmon, Robert R.

Publication type:

Article

Effects of Time Compression on Attitudes and Information Processing.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 79, doi. 10.1177/002224298304700108

By:

Schlinger, Mary Jane Rawlins;
Alwitt, Linda F.;
McCarthy, Kathleen E.;
Green, Leila

Publication type:

Article

Negative Word-of-Mouth by Dissatisfied Consumers: A Pilot Study.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 68, doi. 10.1177/002224298304700107

By:

Richins, Marsha L.

Publication type:

Article

The Diffusion of Trade Association Advertising Self-Regulation.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 58, doi. 10.1177/002224298304700106

By:

LaBarbera, Priscilla A.

Publication type:

Article

Using a Natural Experiment to Estimate Price Elasticity: The 1974 Sugar Shortage and the Ready-to-Eat Cereal Market.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 44, doi. 10.1177/002224298304700105

By:

Neslin, Scott A.;
Shoemaker, Robert W.

Publication type:

Article

Market Share Liability: A New Doctrine of Causation in Product Liability.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 35, doi. 10.1177/002224298304700104

By:

Sheffet, Mary Jane

Publication type:

Article

Formulating Push Marketing Strategies: A Method and Application.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 25, doi. 10.1177/002224298304700103

By:

Levy, Michael;
Webster, John;
Kerin, Roger A.

Publication type:

Article

New Product Models for Test Market Data.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 11, doi. 10.1177/002224298304700102

By:

Narasimhan, Chakravarthi;
Sen, Subrata K.

Publication type:

Article

From The Editor.

Published in:

1983

By:

Cunningham, William H.;
Wilson, David

Publication type:

Editorial