Works matching IS 00222429 AND DT 1976 AND VI 40 AND IP 3

Results: 45
    1

    MARKETING EDUCATION.

    Published in:
    1976
    By:
    • LaPlaca, Peter J.;
    • Gross, Walter;
    • Penn, William S.;
    • Jolson, Marvin A.;
    • Kirchner, D. F.
    Publication type:
    Abstract
    2

    MARKETING HISTORY AND THEORY.

    Published in:
    1976
    By:
    • Gross, Walter;
    • LaPlaca, Peter J.;
    • Muhlbacher, Hans;
    • Fagan, C. L.;
    • Penn, William S.;
    • Dixon, Donald F.;
    • Kirchner, D. F.
    Publication type:
    Abstract
    3

    SPECIAL MARKETS.

    Published in:
    1976
    By:
    • Gross, Walter;
    • LaPlaca, Peter J.;
    • Kahler, Ruel;
    • Jolson, Marvin A.;
    • Penn, William S.;
    • Muhlbacher, Hans;
    • Walker, Bruce J.;
    • Fagan, C. L.
    Publication type:
    Abstract
    4

    MARKETING MIX.

    Published in:
    1976
    By:
    • Gross, Walter;
    • LaPlaca, Peter J.;
    • Lamb, Charles;
    • Fagen, C. L.;
    • Penn, William S.;
    • Jackson, Donald W.;
    • Hindersman, Charles H.;
    • King, Robert L.;
    • Muhlbacher, Hans;
    • Etzel, Michael J.;
    • Lanham, Ronald;
    • Grundy, Roy R.;
    • Kahler, Ruel;
    • Michman, R. D.;
    • Lowry, John R.;
    • Walker, Bruce J.;
    • Kirchner, D. F.;
    • Jolson, Marvin A.
    Publication type:
    Abstract
    5

    MARKETING POLICY DECISIONS.

    Published in:
    1976
    By:
    • Gross, Walter;
    • Michman, R. D.;
    • Lamb, Charles;
    • Walker, Bruce J.;
    • Adams, Kendall A.;
    • Kaher, Ruel;
    • Penn, William S.;
    • Mazze, Edward M.;
    • LaPlaca, Peter J.;
    • Jolson, Marvin A.;
    • King, Robert L.;
    • Gable, Myron;
    • Muhlbacher, Hans;
    • Becherer, Richard C.
    Publication type:
    Abstract
    6
    7

    MARKETING INSTITUTIONS.

    Published in:
    1976
    By:
    • Gross, Walter;
    • LaPlaca, Peter J.;
    • Lamb, Charles;
    • Penn, William S.;
    • Adams, Kendall A.;
    • Gable, Myron;
    • Wise, Gordon L.;
    • Walker, Bruce J.;
    • Fagan, C. L.;
    • Dixon, Donald F.;
    • Etzel, Michael J.;
    • Becherer, Richard C.
    Publication type:
    Abstract
    8

    MACROMARKETING.

    Published in:
    1976
    By:
    • Gross, Walter;
    • Michman, R. D.;
    • Lamb, Charles;
    • King, Robert L.;
    • Fagan, C. L.;
    • Hindersman, Charles H.;
    • Muhlbacher, Hans;
    • Jolson, Marvin A.;
    • Dixon, Donald F.;
    • Meissner, Frank;
    • Wise, Gordon L.;
    • Etzel, Michael J.;
    • Penn, William S.
    Publication type:
    Abstract
    9
    10
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    12
    13
    14
    15
    16
    17
    18
    19

    COMMENTS.

    Published in:
    Journal of Marketing, 1976, v. 40, n. 3, p. 79
    Publication type:
    Article
    20
    21
    22

    The First Forty Years.

    Published in:
    Journal of Marketing, 1976, v. 40, n. 3, p. 63, doi. 10.1177/002224297604000315
    Publication type:
    Article
    23

    Past, Present, and Future.

    Published in:
    Journal of Marketing, 1976, v. 40, n. 3, p. 62, doi. 10.1177/002224297604000314
    Publication type:
    Article
    24

    BASIC RETAILING.

    Published in:
    1976
    By:
    • Shawver, Donald L.;
    • Kerin, Roger A.
    Publication type:
    Book Review
    25
    26
    27
    28
    29
    30
    31

    Stop Killing Us with Kindness.

    Published in:
    Journal of Marketing, 1976, v. 40, n. 3, p. 90, doi. 10.1177/002224297604000325
    By:
    • Van Dyke, Arthur W.
    Publication type:
    Article
    32
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    35
    36
    37
    38
    39

    An Explanation.

    Published in:
    1976
    By:
    • Narayana, Chem L.;
    • Markin, Porn J.
    Publication type:
    Letter
    40
    41

    A Reply...

    Published in:
    1976
    By:
    • Gardner, David M.
    Publication type:
    Letter
    42

    A Reply...

    Published in:
    1976
    By:
    • Jacoby, Jacob
    Publication type:
    Letter
    43
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