Works matching IS 00222429 AND DT 1967 AND VI 31 AND IP 2

Results: 47

15. Pricing.

Published in:

1967

By:

Kahler, Ruel;
Wieland, John H.;
King, Robert L.;
Regan, William J.;
Hindersman, Charles H.;
Peters, William S.

Publication type:

Abstract

14. Planning and Strategy.

Published in:

1967

By:

Gross, Walter;
Regan, William J.;
Spencer, Ulric M.;
Arnay, Oscar P.;
Meissner, David;
Peters, William s.

Publication type:

Abstract

3. Channels of Distribution.

Published in:

1967

By:

Wieland, John H.

Publication type:

Abstract

1. Advertising and Promotion.

Published in:

1967

By:

King, Robert L.;
Arnay, Oscar P.;
Peters, William S.

Publication type:

Abstract

VI. PROCEDURAL AND MISCELLANEOUS DEVELOPMENTS.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 67

By:

Craycraft, Joseph

Publication type:

Article

20. Storage and Transportation.

Published in:: 1967
Publication type:: Abstract

19. Sales Management and Selling.

Published in:: 1967
Publication type:: Abstract

18. Retailing.

Published in:: 1967
Publication type:: Abstract

17. Research and Forecasting.

Published in:

1967

By:

Spencer, Ulric M.;
Peters, William S.;
Disch, Wolfgang K. A.;
Bearchell, Jr., Charles A.;
Peterson, R. D.;
Meissner, Frank;
Regan, William J.;
Hindersman, Charles H.

Publication type:

Abstract

16. Regional Analysis.

Published in:

1967

By:

Gross, Walter

Publication type:

Abstract

12. Marketing Management.

Published in:

1967

By:

Kahler, Ruel;
Peters, William S.;
Wotruba, Thomas R.;
Regan, William J.;
Disch, Wolfgang K. A.;
Spencer, Ulric M.

Publication type:

Abstract

6. Costs, Efficiency, and Financing.

Published in:

1967

By:

Gross, Walter

Publication type:

Abstract

5. Consumer Behavior.

Published in:

1967

By:

Spencer, Ulric M.;
Wieland, John H.;
Peters, William S.

Publication type:

Abstract

11. Marketing Education.

Published in:

1967

By:

Hindersman, Charles H.;
Peters, William S.

Publication type:

Abstract

9. Industrial Marketing.

Published in:

1967

By:

Peters, William S.

Publication type:

Abstract

7. Governmental and Regulatory Aspects.

Published in:

1967

By:

Babione, F. A.;
Wieland, John H.;
Gross, Walter

Publication type:

Abstract

V. REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 68

By:

Cohen, Dorothy

Publication type:

Article

IV. REGULATION OF CHANNELS OF DISTRIBUTION.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 68

By:

Howard, Marshall C.

Publication type:

Article

III. REGULATION OF COMPETITION.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 66

By:

Tarpey, Lawrence X.;
Howard, Marshall C.

Publication type:

Article

II. REGULATION OF PRODUCT CHARACTERISTICS.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 65

By:

Irwin, Manley R.

Publication type:

Article

ADVERTISING PROCEDURE.

Published in:

1967

By:

Payne, Stanely L.;
Halterman, Jean C.

Publication type:

Book Review

THE PROFITABLE PRODUCT: ITS PLANNING, LAUNCHING, AND MANAGEMENT.

Published in:

1967

By:

Payne, Stanley L.;
Quade, Robert T.

Publication type:

Book Review

I. REGULATION OF MONOPOLISTIC METHODS.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 62

By:

Bechtol, Paul T.;
Love III, David M.;
Werner, Ray O.

Publication type:

Article

AGRICULTURAL MARKETS IN CHANGE.

Published in:

1967

By:

Stanley L.Payne;
Williams, F. W.

Publication type:

Book Review

MARKET STRUCTURE OF THE AGRICULTURAL INDUSTRIES.

Published in:

1967

By:

Payne, Stanley L.;
Quackenbush, Gerald G.

Publication type:

Book Review

PRINTING AND PROMOTION HANDBOOK.

Published in:

1967

By:

Payne, Stanley L.;
Fisher, Lionel L.

Publication type:

Book Review

MANAGEMENT GAMES FOR TEACHING AND RESEARCH.

Published in:

1967

By:

Payne, Stanley L.;
Shaw, Steven J.

Publication type:

Book Review

A NEW APPROACH TO TELEVISION ADVERTISING.

Published in:

1967

By:

Payen, Stanley L.;
Wainwright, Charles Anthony

Publication type:

Book Review

PRICE POLICY AND PROCEDURE.

Published in:

1967

By:

Payne, Stanley L.;
Frank, Ronald E.

Publication type:

Book Review

OFF MADISON AVENUE.

Published in:

1967

By:

Payne, Stanley L.;
Adler, William H.

Publication type:

Book Review

PRINCIPLES OF LOGISTICS MANAGEMENT.

Published in:

1967

By:

Payne, Stanley L.;
Kramer, Walter H.

Publication type:

Book Review

MEASURING ADVERTISING READERSHIP AND RESULTS.

Published in:

1967

By:

Payne, Stanley L.;
Lucas, Darrell B.

Publication type:

Book Review

Communications and Industrial Selling.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 15, doi. 10.2307/1249666

By:

Levitt, Theodore

Publication type:

Article

EXECUTIVE ACTION IN MARKETING.

Published in:

1967

By:

Payne, Stanley L.;
Bell, Martin L.

Publication type:

Book Review

THE WILL TO MANAGE.

Published in:

1967

By:

Payne, Stanley L.;
Ward, A. John

Publication type:

Book Review

The Integrated Management Approach to Marketing.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 32, doi. 10.2307/1249669

By:

Little, Wallace I.

Publication type:

Article

Aerospace Discovers Marketing.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 27, doi. 10.2307/1249668

By:

Wentz, Walter B.

Publication type:

Article

Measuring Language Difficulty in Advertising Copy.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 22, doi. 10.2307/1249667

By:

Abruzzini, Pompeo

Publication type:

Article

Positive Robinson-Patman Pricing.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 8, doi. 10.2307/1249665

By:

Slater, Charles C.;
Mossman, Frank H.

Publication type:

Article

LEADERS IN MARKETING: E.T. Grether.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 60, doi. 10.2307/1249675

By:

Wright, John S.

Publication type:

Article

What Effect Will the "Fair Packaging and Labeling Act" Have on Marketing Practices?

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 58, doi. 10.2307/1249674

By:

Twedt, Dik Warren

Publication type:

Article

The Role of Marketing in Israel.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 53, doi. 10.2307/1249673

By:

Wind, Yoram

Publication type:

Article

Consumer Protection Via Increased Information.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 48, doi. 10.2307/1249672

By:

Stern, Louis L.

Publication type:

Article

What is Wrong with Test Marketing?

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 43, doi. 10.2307/1249671

By:

Stanton, Frank

Publication type:

Article

The Real Challenge of Food Discounters.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 37, doi. 10.2307/1249670

By:

Minichiello, Robert J.

Publication type:

Article

Impact of Government upon the Market System.

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 1, doi. 10.2307/1249663

By:

Grether, E. T.;
Holloway, Robert J.

Publication type:

Article

Commentary on "Impact of Government upon the Market System".

Published in:

Journal of Marketing, 1967, v. 31, n. 2, p. 5, doi. 10.2307/1249664

By:

Banks, Seymour

Publication type:

Article