PARTIZANINIO MARKETINGO PRIEMONIŲ TYRIMAS.
- Published in:
- Socialinių Mokslų Studijos, 2013, v. 5, n. 4, p. 1109, doi. 10.13165/SMS-13-5-4-10
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- Publication type:
- Article
Works matching Guerrilla marketing
Results: 145
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2
Marketing de Guerrilha do Twitter.
- Published in:
- Id on Line. Revista de Psicologia, 2022, v. 16, n. 59, p. 48, doi. 10.14295/idonline.v16i59.3371
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- Article
3
Guerrilla Marketing in the 21<sup>st</sup> Century: A Systematic Analysis of the Discipline Through a Literature Review, a Taxonomy, and Identification of the Most Relevant Variables.
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- Journal of Humanities & Social Sciences (JHSS), 2023, v. 6, n. 4, p. 108
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- Article
4
Gerilla Pazarlaması ve Uygulamadaki Bazı Örnekleri.
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- Journal of Management & Economics / Yönetim ve Ekonomi, 2009, v. 16, n. 2, p. 107
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- Article
5
Guerrilla marketing on Facebook: A mixed-method study on the effects on brand image and content sharing intentions.
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- Tourism & Management Studies, 2022, v. 18, n. 3, p. 37, doi. 10.18089/tms.2022.180303
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- Article
6
Incidence of Guerrilla Marketing Practices in Small and Medium Sized Turkish Exporters.
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- European Journal of Economic & Political Studies, 2012, v. 5, n. 1, p. 23
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- Article
7
The Meaning World of Guerrilla Marketing Campaigns through Semiotic Analysis.
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- Journal of Communication Theory & Research / Iletisim Kuram ve Arastirma Dergisi, 2025, v. 69, p. 194, doi. 10.47998/ikad.1570066
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- Article
8
Analysis of Brand Awareness and Guerrilla Marketing In Iranian SME.
- Published in:
- Iranian Journal of Management Studies, 2011, v. 4, n. 1, p. 115
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- Article
9
Gerilla Pazarlamanın Yeşil Satın Alma Niyetine Etkisinde Çevre Kaygısının Aracılık Rolü.
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- Journal of Business Research-Turk / Isletme Arastirmalari Dergisi, 2022, v. 14, n. 4, p. 3066, doi. 10.20491/isarder.2022.1550
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- Article
10
Otel İşletmelerinde Gerilla Pazarlama: Ankara'da Bir Araştırma.
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- Journal of Business Research-Turk / Isletme Arastirmalari Dergisi, 2022, v. 14, n. 3, p. 2128, doi. 10.20491/isarder.2022.1493
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- Publication type:
- Article
11
Gerilla Pazarlama Faaliyetlerinin Y Kuşağı Tüketicilerinin Satın Alma Davranışları Üzerindeki Etkisi.
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- Journal of Business Research-Turk / Isletme Arastirmalari Dergisi, 2022, v. 14, n. 1, p. 85, doi. 10.20491/isarder.2022.1368
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- Publication type:
- Article
12
AN IN-DEPTH EXAMINATION OF GUERILLA MARKETING STRATEGIES IN THE SPORTS INDUSTRY.
- Published in:
- SPORMETRE: The Journal of Physical Education & Sport Sciences / Beden Eğitimi ve Spor Bilimleri Dergisi, 2024, v. 22, n. 3, p. 194, doi. 10.33689/spormetre.1399819
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- Publication type:
- Article
13
Revolutionizing marketing strategies: analyzing guerrilla marketing, brand image, and brand awareness impact on Gen Y purchasing decisions.
- Published in:
- Management & Marketing, 2024, v. 19, n. 3, p. 382, doi. 10.2478/mmcks-2024-0017
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- Publication type:
- Article
14
GUERRILLA MARKETING IN THE DIGITAL WEB 3.0 ENVIRONMENT.
- Published in:
- Journal of Knowledge Economy & Knowledge Management, 2023, v. 18, n. 2, p. 163, doi. 10.54860/beyder.1386816
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- Publication type:
- Article
15
Guerrilla marketing jako výzva pro knihovny, Guerrilla Readers jako vyzyvatelé.
- Published in:
- Knihovna, 2009, v. 20, n. 2, p. 121
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- Article
16
Guerilla Marketing and the Aqua Teen Hunger Force Fiasco.
- Published in:
- Public Relations Quarterly, 2006, v. 51, n. 4, p. 8
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- Article
17
Unleash the Beast: Promoting Summer Sessions Using Guerrilla Marketing.
- Published in:
- Summer Academe, 2014, v. 8, p. 2
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- Article
18
GUERRILLA MARKETING AS AN UNCONVENTIONAL MARKETING ACTIVITY.
- Published in:
- Research in Physical Education, Sport & Health, 2017, v. 6, n. 1, p. 43
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- Publication type:
- Article
19
Guerrilla Marketing for Job Hunters 3.0, by Jay Conrad Levinson and David Perry.
- Published in:
- 2013
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- Publication type:
- Book Review
20
Your Ad Here: The Cool Sell of Guerrilla Marketing.
- Published in:
- 2013
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- Publication type:
- Book Review
21
Guerrilla Marketing Research: Marketing Research Techniques that can help any business make more money.
- Published in:
- 2007
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- Publication type:
- Book Review
22
ALTERNATİF PAZARLAMA İLETİŞİMİ ARACI OLARAK GERİLLA PAZARLAMA: UYGULANMIŞ GERİLLA PAZARLAMA REKLAM ÖRNEKLERİNİN İNCELENMESİ ve TURİZM SEKTÖRÜ İÇİN MODEL ÖNERİLERİ
- Published in:
- Journal of Yaşar University / Yaşar Üniversitesi E-Dergisi, 2012, v. 7, n. 28, p. 4788
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- Publication type:
- Article
23
Book Review: Guerrilla Marketing: Counterinsurgency and Capitalism in Colombia , by Alexander Fattal.
- Published in:
- 2020
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- Publication type:
- Book Review
24
Guerrilla marketing: counterinsurgency and capitalism in Colombia: by Alexander L. Fattal, Chicago, IL, University of Chicago Press, 2018, 304 pp., $27.50 (soft cover), ISBN 9780226590646.
- Published in:
- 2021
- By:
- Publication type:
- Book Review
25
Your Ad Here: The Cool Sell of Guerrilla Marketing.
- Published in:
- 2014
- By:
- Publication type:
- Book Review
26
PRÍSTUPY K CHÁPANIU GUERILLA MARKETINGU V KONTEXTE SÚČASNÉHO MARKETINGOVÉHO RIADENIA.
- Published in:
- Marketing Science & Inspirations, 2014, v. 9, n. 2, p. 21
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- Publication type:
- Article
27
Application of Guerilla Marketing in Social Marketing Campaign.
- Published in:
- Al Bashaer Economic Journal, 2018, v. 4, n. 2, p. 432
- Publication type:
- Article
28
Gerilla Pazarlama: Araçları, Avantajları ve Stratejileri Üzerine Teorik Bir Çerçeve.
- Published in:
- Cag University Journal of Social Sciences, 2020, v. 17, n. 2, p. 68
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- Publication type:
- Article
29
GUERRILLA ADVERTISING CASES STUDY IN PUBLIC TRANSPORT.
- Published in:
- Business: Theory & Practice, 2024, v. 25, n. 2, p. 625, doi. 10.3846/btp.2024.19907
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- Publication type:
- Article
30
ГЕРИЛА МАРКЕТИНГ КАКО АЛАТКА ЗА ПРОМОЦИЈА.
- Published in:
- Knowledge: International Journal, 2024, v. 64, n. 1, p. 129
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- Publication type:
- Article
31
INNOVATIVE MARKETING STRATEGIES IN ENTREPRENEURSHIP.
- Published in:
- Journal of Entrepreneurship & Sustainability Issues, 2024, v. 12, n. 2, p. 117, doi. 10.9770/r8278778759
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- Publication type:
- Article
32
SOSYAL PAZARLAMADA GERĠLLA UYGULAMALAR.
- Published in:
- Trakya University Journal of Social Science, 2018, v. 20, n. 2, p. 313, doi. 10.26468/trakyasobed.464787
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- Publication type:
- Article
33
ON-LINE MARKETING-COMMUNICATION IN HUNGARY.
- Published in:
- Scientific Annals of the 'Alexandru Ioan Cuza' University of Iasi: Economic Sciences Series, 2011, p. 339
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- Article
34
Social Media in Contemporary Marketing: YouTube Advertising for the Guerrillas.
- Published in:
- Media Watch, 2017, v. 8, n. 3, p. 413, doi. 10.15655/mw_2017_v8i3_49145
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- Publication type:
- Article
35
AN EFFECTIVE VIRAL MARKETING STRATEGIES.
- Published in:
- Research in Physical Education, Sport & Health, 2017, v. 6, n. 1, p. 11
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- Publication type:
- Article
36
GUERRILLA MARKETING TRENDS FOR SUSTAINABLE SOLUTIONS: EVIDENCE FROM SEM-BASED MULTIVARIATE AND CONDITIONAL PROCESS APPROACHES.
- Published in:
- Journal of Business Economics & Management, 2020, v. 21, n. 3, p. 851, doi. 10.3846/jbem.2020.10730
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- Publication type:
- Article
37
THE EFFECTS OF GUERILLA MARKETING ON BRAND EQUITY.
- Published in:
- Consortium Journal of Hospitality & Tourism, 2009, v. 13, n. 2, p. 33
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- Publication type:
- Article
38
EXAMINING THE IMPACT OF GUERRILLA MARKETING ON CUSTOMERS LOYALTY THROUGH BRAND TRUST.
- Published in:
- Journal of Social Research Development, 2022, v. 3, n. 1, p. 32, doi. 10.53664/JSRD/03-01-2022-04-32-39
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- Publication type:
- Article
39
بررسی و تحلیل روابط علّی و معلولیبازاریابی چریکی(پارتیزانی) یر تسهیل جذب گردشگر با رویکرد منافع اقتصادی با استتفاده ازدیمتل.
- Published in:
- Geographical Researches, 2023, v. 38, n. 2, p. 1
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- Publication type:
- Article
40
NEW WAYS IN THE COGNITIVE DIMENSION OF INFORMATION OPERATIONS.
- Published in:
- Revista Academiei Fortelor Terestre, 2017, v. 22, n. 2, p. 94
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- Publication type:
- Article
41
Guerilla Advocacy: Using Aggressive Marketing Techniques for Health Policy Change.
- Published in:
- Health Promotion Practice, 2009, v. 10, n. 3, p. 325, doi. 10.1177/1524839909334513
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- Publication type:
- Article
42
Reinventing the Art of Marketing in the Light of Digitalization and Neuroimaging.
- Published in:
- Amity Global Business Review, 2015, v. 10, p. 75
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- Publication type:
- Article
43
The Role of Guerilla Marketing for Consumer Buying Behavior in Clothing Industry of Pakistan using Structural Equation Modeling (SEM).
- Published in:
- South Asian Journal of Management Sciences, 2021, v. 15, n. 1, p. 52, doi. 10.21621/sajms.2021151.04
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- Publication type:
- Article
44
The fight against budget cuts, closings and decayed image. Guerilla-Marketing for libraries.
- Published in:
- Bibliothek Forschung und Praxis, 2005, v. 29, n. 3, p. 361
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- Publication type:
- Article
45
Practici inovatoare de promovare a bibliotecilor.
- Published in:
- Biblioteca: Revista de Bibliologie şi Știinţa Informării, 2021, v. 32, n. 3, p. 31
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- Publication type:
- Article
46
"WORD-OF-MOUTH" AND ITS IMPACT ON BUSINESS ACTIVITIES.
- Published in:
- Quality - Access to Success, 2012, v. 13, p. 66
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- Publication type:
- Article
47
Ambush Marketing: Creativity vs. Controversy.
- Published in:
- American Journal of Management, 2025, v. 25, n. 1, p. 71, doi. 10.33423/ajm.v25i1.7522
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- Publication type:
- Article
48
Marketing of Library Resources and Services: A Structured Literature Review.
- Published in:
- DESIDOC Journal of Library & Information Technology, 2016, v. 36, n. 3, p. 119, doi. 10.14429/djlit.36.3.10027
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- Publication type:
- Article
49
Păpădiile - influenceri din Muzeul Satului Bănățean Timișoara.
- Published in:
- Memoria Ethnologica, 2024, n. 92/93, p. 92
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- Publication type:
- Article
50
CREATING A VIDEO DOCUMENTARY AS A TOOL FOR REFLECTION AND ASSESSMENT: CAPTURING GUERILLA MARKETING IN ACTION.
- Published in:
- Marketing Education Review, 2018, v. 28, n. 2, p. 126, doi. 10.1080/10528008.2017.1409079
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- Publication type:
- Article