Works matching Direct E-Marketing

Results: 63

Critical Success Factors of E-Direct Marketing in Jordan Travel Agencies.

Published in:

International Journal of Online Marketing, 2012, v. 2, n. 2, p. 1, doi. 10.4018/ijom.2012040101

By:

Alkhaffaf, Maha M.;
Altaher, Asmahan M.

Publication type:

Article

E-MARKETING: A MODERN APPROACH OF BUSINESS AT THE DOOR OF CONSUMER.

Published in:

CLEAR International Journal of Research in Commerce & Management, 2016, v. 7, n. 9, p. 56

By:

JYOTIRAM GAIKWAD, MANOJKUMAR;
KATE, PARIKSHITKUMAR HIRALAL

Publication type:

Article

The Adoption of Internet Media as Marketing Innovations in Serbia.

Published in:

Management: Journal of Sustainable Business & Management Solutions in Emerging Economies, 2019, v. 24, n. 2, p. 37, doi. 10.7595/management.fon.2018.0032

By:

Perčić, Karolina;
Perić, Nenad;
Kutlača, Đuro

Publication type:

Article

Email Marketing as a Tool for Strategic Persuasion.

Published in:

Journal of Interactive Marketing, 2022, v. 57, n. 3, p. 377, doi. 10.1177/10949968221095552

By:

Thomas, Jacquelyn S.;
Chaoqun Chen;
Iacobucci, Dawn

Publication type:

Article

Common Content Marketing Mistakes (and their Simple Solutions).

Published in:

Journal of Financial Planning, 2018, v. 31, n. 9, p. 30

By:

Roberge, Kali

Publication type:

Article

How a Cost-Effective Social Media Plan Can Make a Difference for Small Businesses.

Published in:

Journal of the Indiana Academy of the Social Sciences, 2016, v. 19, p. 1

By:

BANDYOPADHYAY, SUBIR

Publication type:

Article

Unlocking Social Media Success: How Prosumers Drive Brand Engagement through Authentic Conversations with Consumers.

Published in:

British Journal of Management, 2024, v. 35, n. 4, p. 2197, doi. 10.1111/1467-8551.12823

By:

Malodia, Suresh;
Filieri, Raffaele;
Otterbring, Tobias;
Dhir, Amandeep

Publication type:

Article

Towards Improved Performance: A Model for Testing Email Newsletter Design.

Published in:

Journal of Electronic Commerce in Organizations, 2016, v. 14, n. 3, p. 1, doi. 10.4018/JECO.2016070101

By:

Hartemo, Mari;
Suomi, Reima;
Hakala, Ulla

Publication type:

Article

Strategies for organising the attention of receivers in e-mail marketing.

Published in:

Acta Universitatis Lodziensis. Folia Litteraria Polonica, 2017, v. 5, n. 43, p. 157, doi. 10.18778/1505-9057.43.11

By:

Filipczak-Białkowska, Anita

Publication type:

Article

Online Reputation and Stress: Discovering the Dark Side of Social Media.

Published in:

FIIB Business Review, 2021, v. 10, n. 2, p. 181, doi. 10.1177/2319714520948171

By:

Amin, Faseeh;
Khan, Mohammad Furqan

Publication type:

Article

CONCEPTUALIZING THE EFFECT OF SOCIAL MEDIA BRAND COMMUNICATION ON CONSUMER-BASED BRAND EQUITY FOR PRODUCTS ACROSS DIFFERENT COUNTRY-OF-ORIGIN IMAGE AND INVOLVEMENT LEVEL.

Published in:

Global Business & Economics Anthology, 2019, v. 2, p. 81

By:

Man Lai Cheung;
Pires, Guilherme D.;
Rosenberger III, Philip J.

Publication type:

Article

MiFID II: regulating high frequency trading, other forms of algorithmic trading and direct electronic market access.

Published in:

Law & Financial Markets Review, 2016, v. 10, n. 2, p. 72, doi. 10.1080/17521440.2016.1200333

By:

Busch, Danny

Publication type:

Article

E-Marketing Strategies for Islamic Banking: A Case Based Study.

Published in:

Journal of Global Information Management, 2018, v. 26, n. 4, p. 67, doi. 10.4018/JGIM.2018100105

By:

Roumieh, Ahmad;
Garg, Lalit;
Gupta, Vipul;
Singh, Gurparkash

Publication type:

Article

Permission-Based E-Mail Marketing Websites Success: An Integrated Perspective.

Published in:

Journal of Global Information Management, 2015, v. 23, n. 2, p. 1, doi. 10.4018/JGIM.2015040101

By:

Hsin-Hui Lin;
Hsien-Ta Li;
Yi-Shun Wang

Publication type:

Article

Personalization in Email Marketing: The Role of Noninformative Advertising Content.

Published in:

Marketing Science, 2018, v. 37, n. 2, p. 236, doi. 10.1287/mksc.2017.1066

By:

Sahni, Navdeep S.;
Wheeler, S. Christian;
Chintagunta, Pradeep

Publication type:

Article

COMMUNICATION STRATEGY PLANNING IN INFLUENCING THE INTENTION TO VISIT: AN IMPLICATION TO MARKETING MANAGEMENT.

Published in:

Polish Journal of Management Studies, 2020, v. 22, n. 1, p. 117, doi. 10.17512/pjms.2020.22.1.08

By:

Foster, B.;
Saputra, J.;
Grabowska, M.

Publication type:

Article

Marketing direct - the proof in the numbers.

Published in:: British Dental Journal, 2015, v. 219, n. 2, p. 93, doi. 10.1038/sj.bdj.2015.574
Publication type:: Article

Maximising your potential.

Published in:: British Dental Journal, 2015, v. 218, n. 11, p. 660, doi. 10.1038/sj.bdj.2015.433
Publication type:: Article

Optimal Fee Structures of Crowdsourcing Platforms.

Published in:

Decision Sciences, 2016, v. 47, n. 5, p. 820, doi. 10.1111/deci.12201

By:

Wen, Zhong;
Lin, Lihui

Publication type:

Article

EuGH: (Erneut) zur Zulässigkeit der Vorratsdatenspeicherung.

Published in:

Computer und Recht, 2022, v. 38, n. 1, p. r4, doi. 10.9785/cr-2022-380103

By:

Jäschke, Marvin

Publication type:

Article

EuGH: Inbox-Werbung nur mit Einwilligung.

Published in:

Computer und Recht, 2022, v. 38, n. 1, p. r4, doi. 10.9785/cr-2022-380102

By:

Hrube, Mandy

Publication type:

Article

Direct Marketing Practices by LIC of India in the New Age of Communication Technology: A Snapshot.

Published in:

BimaQuest: The Journal of Insurance & Management, 2018, v. 18, n. 2, p. 85

By:

Pooja

Publication type:

Article

‘Retweet for a Chance to…’: an analysis of what triggers consumers to engage in seeded eWOM on Twitter.

Published in:

Journal of Marketing Management, 2017, v. 33, n. 13/14, p. 1120, doi. 10.1080/0267257X.2017.1369142

By:

Soboleva, Alena;
Burton, Suzan;
Mallik, Girijasankar;
Khan, Aila

Publication type:

Article

Taking Stock of Your Institution's Marketing Efforts.

Published in:

Reference & User Services Quarterly, 2015, v. 54, n. 3, p. 27

By:

Eva, Nicole;
Shea, Erin

Publication type:

Article

You've got their permission to market...now what?

Published in:

Tribology & Lubrication Technology, 2013, v. 69, n. 6, p. 86

By:

Kennedy, Jerry L.

Publication type:

Article

From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior.

Published in:

Journal of Marketing, 2016, v. 80, n. 1, p. 7, doi. 10.1509/jm.14.0249

By:

Kumar, Ashish;
Bezawada, Ram;
Rishika, Rishika;
Janakiraman, Ramkumar;
Kannan, P. K.

Publication type:

Article

DIRECT MARKETING APPROACHES IN INTERNET. CHALLENGES FOR PERSONALISATION, LOYALTY PROGRAMS AND LONG-TERM RELATIONSHIPS.

Published in:

Management & Education / Upravlenie i Obrazovanie, 2021, v. 17, n. 2, p. 18

By:

Mihaylova, Michaela

Publication type:

Article

THE INTERNET, OR THE MOST APPLICABLE MEDIA FOR DIRECT MARKETING NOWADAYS.

Published in:

Management & Education / Upravlenie i Obrazovanie, 2021, v. 17, n. 2, p. 14

By:

Mihaylova, Michaela

Publication type:

Article

Social Media Use during Unplanned Transit Network Disruptions: A Review of Literature.

Published in:

Transport Reviews, 2014, v. 34, n. 4, p. 501, doi. 10.1080/01441647.2014.915442

By:

Pender, Brendan;
Currie, Graham;
Delbosc, Alexa;
Shiwakoti, Nirajan

Publication type:

Article

Modelado Basado en Ontologías del Perfil Psicográfico del Usuario en Publicidad Dirigida.

Published in:

RISTI: Iberian Journal on Information Systems & Technologies / Revista Ibérica de Sistemas e Tecnologias de Informação, 2011, n. 7, p. 47

By:

Rodríguez, Abraham Rodríguez;
García, Nicolás Iglesias;
Quinteiro González, José María

Publication type:

Article

Talk to Your Crowd.

Published in:

Research Technology Management, 2017, v. 60, n. 4, p. 33, doi. 10.1080/08956308.2017.1325689

By:

Schafer, Sebastian;
Antons, David;
Luttgens, Dirk;
Piller, Frank;
Salge, Torsten Oliver

Publication type:

Article

Mining coverage patterns from transactional databases.

Published in:

Journal of Intelligent Information Systems, 2015, v. 45, n. 3, p. 423, doi. 10.1007/s10844-014-0318-3

By:

Gowtham Srinivas, P.;
Krishna Reddy, P.;
Trinath, A.;
Bhargav, S.;
Uday Kiran, R.

Publication type:

Article

Information Asymmetry and Hybrid Advertising.

Published in:

Journal of Marketing Research (JMR), 2014, v. 51, n. 5, p. 609, doi. 10.1509/jmr.13.0074

By:

LIU, DE;
VISWANATHAN, SIVA

Publication type:

Article

Modeling Customer Opt-In and Opt-Out in a Permission-Based Marketing Context.

Published in:

Journal of Marketing Research (JMR), 2014, v. 51, n. 4, p. 403, doi. 10.1509/jmr.13.0169

By:

KUMAR, V.;
XI ZHANG;
LUO, ANITA

Publication type:

Article

The Influences of Design Esthetic, Site Relevancy and Task Relevancy on Attention to Banner Advertising.

Published in:

Interacting with Computers, 2016, v. 28, n. 5, p. 680, doi. 10.1093/iwc/iwv042

By:

RESNICK, MARC L.;
ALBERT, WILLIAM

Publication type:

Article

EXPLORING THE MEDIATING ROLE OF PERCEIVED QUALITY BETWEEN ONLINE FLOW AND CUSTOMER'S ONLINE PURCHASE INTENTION ON A RESTAURANT E-COMMERCE WEBSITE.

Published in:

Yearbook of the 'Gheorghe Zane' Institute of Economic Researches - JASSY / Anuarul Institutului de Cercetări Economice 'Gheorghe Zane' Iaşi, 2014, v. 23, n. 1, p. 35

By:

RAREȘ, OBADĂ DANIEL

Publication type:

Article

THE ROLE OF MATHEMATICAL MODELING IN ANALYSING THE IMPACT OF THE INTERNET ON COMMERCIAL ACTIVITIES.

Published in:

Journal of Science & Arts, 2017, v. 17, n. 3, p. 503

By:

DUICA, MIRCEA CONSTANTIN;
VALENTINAFLOREA, NICOLETA;
DUICA, ANISOARA;
TOPLICIANU, VALERICA

Publication type:

Article

Blogging: What's All the Fuss?

Published in:

SAM Advanced Management Journal (Society for Advancement of Management), 2016, v. 81, n. 4, p. 4

By:

Gilbert, Jacqueline A.;
Clark, Dorie;
Roy, Donald P.

Publication type:

Article

The Impact of Influencer Marketing on Consumers' Intentions Toward Beauty Brands After the Covid-19 Pandemic.

Published in:

Arab Journal of Administration, 2024, v. 44, n. 1, p. 339, doi. 10.21608/AJA.2023.241772.1544

By:

Khurshid, Sakar;
Ayoub, Doaa;
Kortam, Wael

Publication type:

Article

THE STATE OF SPAM.

Published in:

Marketing Insights, 2015, v. 27, n. 1, p. 4

By:

DAVIS, JULIE

Publication type:

Article

The New R&D.

Published in:

Marketing Insights, 2014, v. 26, n. 5, p. 20

By:

MANCUSO, JOAN;
STUTH, KAREN

Publication type:

Article

INTERNETINĖS RINKODAROS TENDENCIJOS IR EFEKTYVUMO VERTINIMO KRITERIJAI.

Published in:

Regional Formation & Development Studies, 2015, n. 16, p. 44, doi. 10.15181/rfds.v15i2.1084

By:

JUŠČIUS, VYTAUTAS;
BARANSKAITÉ, EDITA

Publication type:

Article

An Empirical Analysis of Unsolicited Commercial E-mail.

Published in:

Paradigm (09718907), 2014, v. 18, n. 1, p. 1, doi. 10.1177/0971890714540363

By:

Kumar, Satinder;
Sharma, Rishi Raj

Publication type:

Article

Refining Automatically Extracted Knowledge Bases Using Crowdsourcing.

Published in:

Computational Intelligence & Neuroscience, 2017, p. 1, doi. 10.1155/2017/4092135

By:

Li, Chunhua;
Zhao, Pengpeng;
Sheng, Victor S.;
Xian, Xuefeng;
Wu, Jian;
Cui, Zhiming

Publication type:

Article

Influence of Source Credibility on Agricultural Water Use Communication.

Published in:

Journal of Applied Communications, 2016, v. 100, n. 3, p. 121, doi. 10.4148/1051-0834.1235

By:

Lamm, Alexa J.;
Owens, Courtney T.;
Telg, Ricky W.;
Lamm, Kevan W.

Publication type:

Article

WYKORZYSTANIE INSTRUMENTÓW AMBIENT MARKETINGU W TURYSTYCE.

Published in:

Rozprawy Naukowe, 2014, v. 45, p. 130

By:

Marczak, Mirosław

Publication type:

Article

Bayesian Inference for Assessing Effects of Email Marketing Campaigns.

Published in:

Journal of Business & Economic Statistics, 2018, v. 36, n. 2, p. 253, doi. 10.1080/07350015.2016.1141096

By:

Wu, Jiexing;
Li, Kate J.;
Liu, Jun S.

Publication type:

Article

AN OVERVIEW OF THE DIRECT SELLING INDUSTRY.

Published in:

Annals of the University of Oradea, Economic Science Series, 2016, v. 25, n. 1, p. 987

By:

Neațu, Alina-Maria;
Imbrișcă, Cosmin-Ionuț

Publication type:

Article

Consumer Trust in Internet Marketing and Direct Selling in China.

Published in:

Journal of Relationship Marketing, 2019, v. 18, n. 3, p. 216, doi. 10.1080/15332667.2019.1589244

By:

Poon, Patrick;
Albaum, Gerald

Publication type:

Article

A Third Generation Glucose Biosensor Based on Cellobiose Dehydrogenase Immobilized on a Glassy Carbon Electrode Decorated with Electrodeposited Gold Nanoparticles: Characterization and Application in Human Saliva.

Published in:

Sensors (14248220), 2017, v. 17, n. 8, p. 1912, doi. 10.3390/s17081912

By:

Bollella, Paolo;
Gorton, Lo;
Ludwig, Roland;
Antiochia, Riccarda

Publication type:

Article