ADVERTISING AND WINE LANGUAGE: CONSIDERATIONS ON NEW CONSUMPTION PATTERNS.
- Published in:
- Cross-Cultural Management Journal, 2013, v. 15, n. 2, p. 49
- By:
- Publication type:
- Article
Works matching DE "WINE advertising"
Results: 13
1
2
Do Demographics Have an Impact on Country of Origin Effects?
- Published in:
- Journal of Marketing Management, 1997, v. 13, n. 8, p. 813, doi. 10.1080/0267257X.1997.9964513
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- Publication type:
- Article
3
The interaction of technology in entrepreneurial marketing: an illustrative case from a wine merchant.
- Published in:
- Strategic Change, 2006, v. 15, n. 2, p. 85, doi. 10.1002/jsc.753
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- Publication type:
- Article
4
Market segment analysis to target young adult wine drinkers.
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- Agribusiness, 2006, v. 22, n. 3, p. 307, doi. 10.1002/agr.20088
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- Publication type:
- Article
5
Ethnography and Co-Creation in a Portuguese Consultancy: Wine Branding Research as an Example.
- Published in:
- Journal of Business Anthropology, 2012, v. 1, n. 2, p. 197, doi. 10.22439/jba.v1i2.3943
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- Publication type:
- Article
6
Alcoholic Beverage Advertising and Consumption in the United States, 1964-1984.
- Published in:
- Journal of Advertising, 1987, v. 16, n. 3, p. 22, doi. 10.1080/00913367.1987.10673082
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- Publication type:
- Article
7
The Effectiveness of Advertisements Utilizing Four Types of Endorsers.
- Published in:
- Journal of Advertising, 1976, v. 5, n. 3, p. 22, doi. 10.1080/00913367.1976.10672647
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- Publication type:
- Article
8
The Evolution of the UK Wine Market: From Niche to Mass-Market Appeal.
- Published in:
- Beverages, 2018, v. 4, n. 4, p. 1, doi. 10.3390/beverages4040087
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- Publication type:
- Article
9
Self-Consumption, Gifting, and Chinese Wine Consumers.
- Published in:
- Canadian Journal of Agricultural Economics, 2015, v. 63, n. 4, p. 601, doi. 10.1111/cjag.12086
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- Publication type:
- Article
10
AN ANALYSIS OF ALCOHOL ADVERTISING USING FRENCH AND RAVEN'S THEORY OF SOCIAL INFLUENCE.
- Published in:
- Advances in Consumer Research, 1981, v. 8, n. 1, p. 708
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- Publication type:
- Article
11
From Cabernet Sauvignon to Egri Csillag: Changing patterns in Hungarian wine naming.
- Published in:
- Hungarian Studies (02366568), 2014, v. 28, n. 2, p. 315, doi. 10.1556/HStud.28.2014.2.7
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- Publication type:
- Article
12
LES PROCESSUS DE DÉCISION D'ACHAT DE VIN PAR INTERNET : entre recherche d'information et prescription en ligne.
- Published in:
- Décisions Marketing, 2008, n. 49, p. 59, doi. 10.7193/dm.049.59.70
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- Publication type:
- Article
13
Viral Marketing: Mariani Wine Testimonials in Early French and American Newspaper Advertising.
- Published in:
- Nineteenth-Century Contexts, 2017, v. 39, n. 2, p. 117, doi. 10.1080/08905495.2017.1284567
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- Publication type:
- Article