Nature imagery in advertising.
- Published in:
- International Journal of Advertising, 2013, v. 32, n. 2, p. 183, doi. 10.2501/IJA-32-2-183-210
- By:
- Publication type:
- Article
Works matching DE "VISUAL perception in advertising"
Results: 18
1
2
Online advertising and congruency effects.
- Published in:
- International Journal of Advertising, 2012, v. 31, n. 3, p. 579, doi. 10.2501/IJA-31-3-579-604
- By:
- Publication type:
- Article
3
Color Inside and Outside the Lines: Evidence From Eye‐Tracking Studies on Conformity to and Differentiation From Category Color Codes.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 5, p. 1330, doi. 10.1002/mar.22180
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- Publication type:
- Article
4
Using representational and abstract imagery to create regulatory fit effects.
- Published in:
- Psychology & Marketing, 2023, v. 40, n. 3, p. 579, doi. 10.1002/mar.21736
- By:
- Publication type:
- Article
5
EFFECT OF VISUAL CUES ON STATIC ADVERTISEMENT VIEWING PATTERNS.
- Published in:
- Economic Science for Rural Development Conference Proceedings, 2018, n. 48, p. 380, doi. 10.22616/ESRD.2018.108
- By:
- Publication type:
- Article
6
Tangibility in Services Advertising: An Investigation of Verbal versus Visual Cues.
- Published in:
- Journal of Advertising, 1996, v. 25, n. 3, p. 13, doi. 10.1080/00913367.1996.10673504
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- Publication type:
- Article
7
Increasing Brand Name Recall in Print Advertising Among Asian Consumers.
- Published in:
- Journal of Advertising, 1996, v. 25, n. 2, p. 65, doi. 10.1080/00913367.1996.10673500
- By:
- Publication type:
- Article
8
The Role of Psychological Meaning In Advertising.
- Published in:
- Journal of Advertising, 1988, v. 17, n. 1, p. 31, doi. 10.1080/00913367.1988.10673101
- By:
- Publication type:
- Article
9
The Package Appearance in Choice.
- Published in:
- Advances in Consumer Research, 1995, v. 22, n. 1, p. 653
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- Publication type:
- Article
10
Vaizdiniai reklamos elementai: pragmatinis tyrimas.
- Published in:
- Man & the Word / Zmogus ir zodis, 2009, v. 11, n. 1, p. 35
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- Publication type:
- Article
11
What You See Is What You Get: Drawing Inferences From Campaign Imagery.
- Published in:
- Political Communication, 2012, v. 29, n. 4, p. 367, doi. 10.1080/10584609.2012.722174
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- Publication type:
- Article
12
Thumbnails as online product displays: How consumers process them.
- Published in:
- Journal of Interactive Marketing, 2007, v. 21, n. 1, p. 36, doi. 10.1002/dir.20073
- By:
- Publication type:
- Article
13
An Exploratory Study of the Otaku Adolescent Consumer.
- Published in:
- Psychology & Marketing, 2012, v. 29, n. 10, p. 712, doi. 10.1002/mar.20558
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- Publication type:
- Article
14
The Right Angle: Visual Portrayal of Products Affects Observers' Impressions of Owners.
- Published in:
- Psychology & Marketing, 2012, v. 29, n. 10, p. 705, doi. 10.1002/mar.20557
- By:
- Publication type:
- Article
15
ADWORDS, IMÁGENES Y CEGUERA A LOS BANNERS. UN ESTUDIO CON EYE TRACKING.
- Published in:
- El Profesional de la Información, 2014, v. 23, n. 3, p. 279, doi. 10.3145/epi.2014.may.08
- By:
- Publication type:
- Article
16
Vital Dimensions in Volume Perception: Can the Eye Fool the Stomach?
- Published in:
- Journal of Marketing Research (JMR), 1999, v. 36, n. 3, p. 313, doi. 10.2307/3152079
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- Publication type:
- Article
17
The Influence of Nonattended Material on the Processing of Advertising Claims.
- Published in:
- Journal of Marketing Research (JMR), 1990, v. 27, n. 3, p. 263, doi. 10.2307/3172585
- By:
- Publication type:
- Article
18
A Comparative Study of Celebrity& Non- Celebrity Endorsed Social Advertisements in India.
- Published in:
- Global Media Journal: Pakistan Edition, 2016, v. 9, n. 2, p. 1
- By:
- Publication type:
- Article