Works matching DE "VIOLENCE in advertising"

Results: 14

The influence of deviant advertisements on customer responses: The role of cultural tightness in emerging and developed economies.

Published in:

Psychology & Marketing, 2023, v. 40, n. 10, p. 2103, doi. 10.1002/mar.21885

By:

Wagner, Udo;
Pauser, Sandra;
Akturan, Ulun

Publication type:

Article

The Moderating Role of Gender Identity in Responses to Comedic Violence Advertising.

Published in:

Journal of Advertising, 2014, v. 43, n. 4, p. 382, doi. 10.1080/00913367.2014.880390

By:

Yoon, Hye Jin;
Kim, Yeuseung

Publication type:

Article

The Impact of Violent Humor on Advertising Success: A Gender Perspective.

Published in:

Journal of Advertising, 2013, v. 42, n. 4, p. 308, doi. 10.1080/00913367.2013.795121

By:

Swani, Kunal;
Weinberger, MarcG.;
Gulas, CharlesS.

Publication type:

Article

Exploring the Underlying Dimensions of Violence in Print Advertisements.

Published in:

Journal of Advertising, 2012, v. 41, n. 1, p. 77, doi. 10.2753/JOA0091-3367410106

By:

Leonard, Hillary A.;
Ashley, Christy

Publication type:

Article

The Prevalence and Influence of the Combination of Humor and Violence in Super Bowl Commercials.

Published in:

Journal of Advertising, 2011, v. 40, n. 4, p. 123, doi. 10.2753/JOA0091-3367400408

By:

Blackford, Benjamin J.;
Gentry, James;
Harrison, Robert L.;
Carlson, Les

Publication type:

Article

TELEVISION COMMERCIAL VIOLENCE.

Published in:

Journal of Advertising, 2010, v. 39, n. 4, p. 95, doi. 10.2753/JOA0091-3367390407

By:

Brocato, E. Deanne;
Gentile, Douglas A.;
Laczniak, Russell N.;
Maier, Julia A.;
Ji-Song, Mindy

Publication type:

Article

THE IMPACT OF VIOLENCE AGAINST WOMEN IN ADVERTISEMENTS.

Published in:

Journal of Advertising, 2010, v. 39, n. 4, p. 37, doi. 10.2753/JOA0091-3367390403

By:

Capella, Michael L.;
Hill, Ronald Paul;
Rapp, Justine M.;
Kees, Jeremy

Publication type:

Article

VIOLENCE IN ADVERTISING.

Published in:

Journal of Advertising, 2010, v. 39, n. 4, p. 11, doi. 10.2753/JOA0091-3367390402

By:

Jones, Tim;
Cunningham, Peggy H.;
Gallagher, Katherine

Publication type:

Article

VIOLENCE AND ADVERTISING.

Published in:

Journal of Advertising, 2010, v. 39, n. 4, p. 9, doi. 10.2753/JOA0091-3367390401

By:

Rifon, Nora J.;
Royne, Marla B.;
Carlson, Les

Publication type:

Article

Of Narcos and Necros: Violence and Morality in Sabina Berman's El narco negocia con Dios.

Published in:

2022

By:

Chandler, Brian T.

Publication type:

Literary Criticism

Distasteful Ad.

Published in:

2017

By:

GLANTZ, DAVID J.

Publication type:

Letter to the Editor

Towards a Cultural Framework of Audience Response and Television Violence.

Published in:

CLCWeb: Comparative Literature & Culture: A Web Journal, 2008, v. 10, n. 3, p. 1, doi. 10.7771/1481-4374.1372

By:

Császi, Lajos

Publication type:

Article

An analysis of media violence in commercials aired during the telecasts of sports events.

Published in:

Journal of Marketing Communications, 2016, v. 22, n. 6, p. 602, doi. 10.1080/13527266.2014.930067

By:

Cheong, Yunjae;
Combs, Justin

Publication type:

Article

The Portrayal of Violence in the Media: Impacts & Implications for Policy.

Published in:

Trends & Issues in Crime & Criminal Justice, 1996, n. 55, p. 1

By:

Brown, Melanie

Publication type:

Article