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“The Only Way Is Up”: Overoptimism and the Demise of the American Five-and-Dime Store, 1914–1941.
- Published in:
- Business History Review, 2017, v. 91, n. 1, p. 71, doi. 10.1017/S000768051700054X
- By:
- Publication type:
- Article
BHR volume 91 issue 1 Cover and Back matter.
- Published in:
- Business History Review, 2017, v. 91, n. 1, p. b1, doi. 10.1017/S0007680517000678
- Publication type:
- Article
BHR volume 91 issue 1 Cover and Front matter.
- Published in:
- Business History Review, 2017, v. 91, n. 1, p. f1, doi. 10.1017/S0007680517000666
- Publication type:
- Article
The Variety Paradox. Why LESS Evokes MORE.
- Published in:
- Advances in Consumer Research, 2011, v. 38, p. 623
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- Publication type:
- Article
Should Variety Seeking Be Measured at the SKU, Brand, or Category Level? Does It Matter.
- Published in:
- Advances in Consumer Research, 2011, v. 38, p. 763
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- Publication type:
- Article
For the Love of Murphy's: The Behind-the-Counter Story of a Great American Retailer.
- Published in:
- 2010
- By:
- Publication type:
- Book Review
MULITPRODUCT ADVERTISING BUDGETING.
- Published in:
- Marketing Science, 1990, v. 9, n. 2, p. 97, doi. 10.1287/mksc.9.2.97
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- Publication type:
- Article
Variety stores experience shifting trend in productivity.
- Published in:
- Monthly Labor Review, 1988, v. 111, n. 10, p. 30
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- Publication type:
- Article
19. RETAILING.
- Published in:
- 1959
- By:
- Publication type:
- Abstract
OPERATING RESULTS OF LIMITED PRICE VARIETY CHAINS IN 1951.
- Published in:
- Journal of Marketing, 1953, v. 17, n. 4, p. 472
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- Publication type:
- Article
Operating Results of Limited Price Variety Chains in 1950 (Book).
- Published in:
- 1952
- By:
- Publication type:
- Book Review
OPERATING RESULTS OF LIMITED PRICE VARIETY STORES IN 1948: CHAINS AND INDEPENDENTS.
- Published in:
- 1950
- By:
- Publication type:
- Book Review
Expenses and Profits of Limited Price Variety Stores in 1947 (Book).
- Published in:
- 1949
- By:
- Publication type:
- Book Review
10. COST OF MARKETING.
- Published in:
- 1948
- By:
- Publication type:
- Abstract
14. RETAILING.
- Published in:
- 1948
- By:
- Publication type:
- Abstract
14. RETAILING.
- Published in:
- 1946
- By:
- Publication type:
- Abstract
Expenses and Profits of Variety Chains in 1932 (Book).
- Published in:
- 1935
- By:
- Publication type:
- Book Review