Works matching DE "TELEVISION commercials"


Results: 432
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    Advertising and Autobiographical Discourse.

    Published in:
    CLCWeb: Comparative Literature & Culture: A Web Journal, 2011, v. 13, n. 5, p. 1, doi. 10.7771/1481-4374.1911
    By:
    • RODRÍGUEZ FONTELA, María Ángeles
    Publication type:
    Article
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    Understanding programmatic TV advertising.

    Published in:
    International Journal of Advertising, 2018, v. 37, n. 5, p. 769, doi. 10.1080/02650487.2018.1461733
    By:
    • Malthouse, Edward C.;
    • Maslowska, Ewa;
    • Franks, Judy U.
    Publication type:
    Article
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    Narrative, transportation and advertising.

    Published in:
    International Journal of Advertising, 2015, v. 34, n. 2, p. 366, doi. 10.1080/02650487.2014.994803
    By:
    • Brechman, Jean Marie;
    • Purvis, Scott C.
    Publication type:
    Article
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    'That was funny, but what was the brand again?'.

    Published in:
    International Journal of Advertising, 2011, v. 30, n. 5, p. 795, doi. 10.2501/IJA-30-5-795-814
    By:
    • van Kuilenburg, Paul;
    • de Jong, Menno D.T.;
    • van Rompay, Thomas J.L.
    Publication type:
    Article
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    INTERTEKSTUALNOST U DISKURSU REKLAMNIH PORUKA.

    Published in:
    Communication & Culture Online / Komunikacija i Kultura Online, 2022, v. 13, p. 119, doi. 10.18485/kkonline.2022.13.13.7
    By:
    • Kostić, Silva M.;
    • Panić Cerovski, Natalija M.
    Publication type:
    Article
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