Casos históricos relevantes que reflejan el Impacto Cultural de la Publicidad.
- Published in:
- Revista de Comunicación, 2008, v. 7, p. 139
- By:
- Publication type:
- Article
Works matching DE "TELECOMMUNICATION advertising"
Results: 15
1
2
Defining Family: Representation and Rhetoric in the Marketing of Shared Mobile Phone Plans.
- Published in:
- Critical Studies in Media Communication, 2014, v. 31, n. 1, p. 57, doi. 10.1080/15295036.2013.831991
- By:
- Publication type:
- Article
3
Course teaches ad forms for the new media.
- Published in:
- Journalism Educator, 1985, v. 39, n. 4, p. 26
- By:
- Publication type:
- Article
4
THE EFFECTS OF TELEVISION ADVERTISING ON LOCAL TELEPHONE USAGE: EXPLORATORY DATA ANALYSIS AND RESPONSE MODELING.
- Published in:
- Marketing Science, 1994, v. 13, n. 4, p. 374, doi. 10.1287/mksc.13.4.374
- By:
- Publication type:
- Article
5
Advertising Discourses and Mobile Telephone Adoption in Taiwan.
- Published in:
- China Media Research, 2008, v. 4, n. 1, p. 8
- By:
- Publication type:
- Article
6
Internetinės reklamos tekstų atributinių junginių struktūra ir raiška.
- Published in:
- Man & the Word / Zmogus ir zodis, 2013, v. 15, n. 1, p. 27
- By:
- Publication type:
- Article
7
"Is This a Great Time or What?" Information Technology and Erasure of Difference.
- Published in:
- World Communication, 1999, v. 28, n. 4, p. 26
- By:
- Publication type:
- Article
8
Perceptions and Recall of Advertising Content Presented on Mobile Handheld Devices.
- Published in:
- Journal of Interactive Advertising, 2007, v. 7, n. 2, p. 1, doi. 10.1080/15252019.2007.10722131
- By:
- Publication type:
- Article
9
Perceived Effectiveness of Push vs. Pull Mobile Location-Based Advertising.
- Published in:
- Journal of Interactive Advertising, 2007, v. 7, n. 2, p. 1, doi. 10.1080/15252019.2007.10722129
- By:
- Publication type:
- Article
10
Determinants of Effective SMS Advertising: An Experimental Study.
- Published in:
- Journal of Interactive Advertising, 2007, v. 7, n. 2, p. 1, doi. 10.1080/15252019.2007.10722128
- By:
- Publication type:
- Article
11
Attitude toward Location-Based Advertising.
- Published in:
- Journal of Interactive Advertising, 2007, v. 7, n. 2, p. 1, doi. 10.1080/15252019.2007.10722127
- By:
- Publication type:
- Article
12
An Empirical Study of the Drivers of Consumer Acceptance of Mobile Advertising.
- Published in:
- Journal of Interactive Advertising, 2007, v. 7, n. 2, p. 1, doi. 10.1080/15252019.2007.10722130
- By:
- Publication type:
- Article
13
On the Analysis of Qualitative Data in Marketing Research.
- Published in:
- Journal of Marketing Research (JMR), 1977, v. 14, n. 1, p. 52, doi. 10.2307/3151054
- By:
- Publication type:
- Article
14
BRANDING OVER MOBILE AND INTERNET ADVERTISING: THE CROSS-MEDIA EFFECT.
- Published in:
- International Journal of Mobile Marketing, 2007, v. 2, n. 1, p. 34
- By:
- Publication type:
- Article
15
COMMENT FROM THE EDITOR.
- Published in:
- 2007
- By:
- Publication type:
- Editorial