Book Review: Selling the American People: Advertising, Optimization and the Origins of Adtech by Lee McGuigan.
- Published in:
- 2024
- By:
- Publication type:
- Book Review
Works matching DE "TECHNOLOGY in advertising"
Results: 6
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TO CLICK OR NOT TO CLICK? INVESTIGATING ANTECEDENTS OF ADVERTISEMENT CLICKING ON FACEBOOK.
- Published in:
- Social Behavior & Personality: an international journal, 2016, v. 44, n. 4, p. 657, doi. 10.2224/sbp.2016.44.4.657
- By:
- Publication type:
- Article
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Usos de la ciencia en la publicidad televisiva colombiana. Un estudio exploratorio sobre las representaciones de la ciencia en televisión.
- Published in:
- Universitas Humanística, 2013, n. 76, p. 447
- By:
- Publication type:
- Article
4
Nuevos formatos publicitarios y telefonía móvil: los mobile advergames.
- Published in:
- Zer: Journal of Communication Studies / Revista de Estudios de Comunicacion / Komunikazio Ikasketen Aldizkaria, 2012, v. 17, n. 33, p. 31
- By:
- Publication type:
- Article
5
"Trust me, I'm fair": analysing Google's latest practices in ad tech from the perspective of EU competition law.
- Published in:
- European Competition Journal, 2020, v. 16, n. 1, p. 11, doi. 10.1080/17441056.2019.1706413
- By:
- Publication type:
- Article
6
Marketing technology (Martech) -- the most important dimension of online marketing.
- Published in:
- Bulletin of the Transilvania University of Brasov, Series V: Economic Sciences, 2017, v. 10, n. 2, p. 43
- By:
- Publication type:
- Article