Works matching DE "STORYTELLING in business"

Results: 46

Remembering Derrida: A Language of Friendship.

Published in:

Tamara: Journal for Critical Organization Inquiry, 2014, v. 12, n. 4, p. 1

By:

Mendas, Zrinka

Publication type:

Article

Entrepreneurial Storytelling in Moments of Friendship: Antenarratives of business plans, risk taking, and venture capital narratives.

Published in:

Tamara: Journal for Critical Organization Inquiry, 2014, v. 12, n. 4, p. 3

By:

Saylors, Rohny;
Boje, David M.;
Mueller, Thomas J.

Publication type:

Article

Multichannel brand storytelling.

Published in:

Journal of Brand Strategy, 2017, v. 6, n. 3, p. 237, doi. 10.69554/cmho5628

By:

HALL, CASEY

Publication type:

Article

THE CULTURAL PARADIGM IN MARKETING.

Published in:

Acta Scientiarum Polonorum. Oeconomia, 2016, v. 15, n. 3, p. 55

By:

Mazurek-Łopacińska, Krystyna

Publication type:

Article

The Rise of Storytelling as the New Marketing.

Published in:

Publishing Research Quarterly, 2012, v. 28, n. 2, p. 116, doi. 10.1007/s12109-012-9264-5

By:

Pulizzi, Joe

Publication type:

Article

The Holistic "Big Data" Recipe.

Published in:

Workforce Solutions Review, 2014, v. 5, n. 2, p. 33

By:

Schleyer, Carl

Publication type:

Article

Does Size Really Matter? Getting to Results with Small, Medium and Big Data.

Published in:

Workforce Solutions Review, 2014, v. 5, n. 2, p. 9

By:

Welbourne, Theresa M.

Publication type:

Article

STORYTELLING PARA A IDENTIFICAÇÃO DE ESTRATÉGIA COMO PRÁTICA.

Published in:

Revista Ibero-Americana de Estratégia (RIAE), 2013, v. 12, n. 1, p. 131, doi. 10.5585/riae.v12i1.1902

By:

Reis Gonçalo, Cláudio;
de Lourdes Borges, Maria;
Cassol, Alessandra;
Ocampo Moré, Rafael Pereira

Publication type:

Article

Talk to the hand: strategic spatial planning as persuasive storytelling of the Loop City.

Published in:

European Planning Studies, 2017, v. 25, n. 6, p. 978, doi. 10.1080/09654313.2017.1296936

By:

Olesen, Kristian

Publication type:

Article

Next Review issue.

Published in:: Design Management Review, 2012, v. 23, n. 4, p. 110, doi. 10.1111/j.1948-7169.2012.00220.x
Publication type:: Article

What is the story? The uniqueness paradox and the Patient Story in the minutes of the boardroom.

Published in:

Management Learning, 2014, v. 45, n. 3, p. 317, doi. 10.1177/1350507613478891

By:

Fear, William J.

Publication type:

Article

Storytelling for Dummies.

Published in:

2017

By:

Levin, Beth A.

Publication type:

Book Review

Storytelling as Part of Organisational Communication.

Published in:

Lingua (Language & Culture), 2013, v. 12, n. 1, p. 9

By:

Petruț, Margareta

Publication type:

Article

The Influence of Transmedia Storytelling Portfolio Examples on Employer Perceptions of Public Relations Graduate Employability -- A Pilot Study.

Published in:

Asia Pacific Public Relations Journal, 2014, v. 15, n. 1, p. 55

By:

Sutherland, Karen;
Barker, Richie

Publication type:

Article

Telling Stories: A Sociolinguistic Analysis of Language Use in a Marketplace.

Published in:

Advances in Consumer Research, 1993, v. 20, n. 1, p. 83

By:

Gilster, Elisabeth

Publication type:

Article

CUÉNTAME UNA DE MARCAS:EL PAPEL DEL STORYTELLINGEN LAS COMUNICACIONESDE MERCADEO.

Published in:

Debates IESA, 2020, v. 25, n. 1, p. 18

By:

Vallenilla M., Ricardo

Publication type:

Article

Computer Simulation: What's the Story?

Published in:

American Journal of Management, 2013, v. 13, n. 2, p. 22

By:

Kinghorn, Brent H.

Publication type:

Article

Telling Tales at Work: An Evolutionary Explanation.

Published in:

Business Communication Quarterly, 2013, v. 76, n. 2, p. 132, doi. 10.1177/1080569913480023

By:

Yang, Chulguen (Charlie)

Publication type:

Article

RETELLING STORIES IN ORGANIZATIONS: UNDERSTANDING THE FUNCTIONS OF NARRATIVE REPETITION.

Published in:

Academy of Management Review, 2014, v. 39, n. 1, p. 22, doi. 10.5465/amr.2011.0329

By:

DAILEY, STEPHANIE L.;
BROWNING, LARRY

Publication type:

Article

Vivid-memory formation through experiential value in the context of the international industrial exhibition.

Published in:

Journal of Travel & Tourism Marketing, 2017, v. 34, n. 3, p. 291, doi. 10.1080/10548408.2016.1156617

By:

Ahn, Young-joo;
Hyun, Sunghyup Sean;
Kim, Insin

Publication type:

Article

Creating Strong Brand through Storytelling on an Application- Based Transportation Industry.

Published in:

Pertanika Journal of Social Sciences & Humanities, 2018, v. 26T, p. 231

By:

Widyakusumastuti, Maria Anggia;
Wiguna, Daniel Bermo Satria

Publication type:

Article

Character Study.

Published in:

Public Relations Tactics, 2017, v. 24, n. 2, p. 10

By:

Biesenbach, Rob

Publication type:

Article

As Good as It Gets: Avoiding 'Dead' Words Can Encourage Livelier Writing.

Published in:

Public Relations Tactics, 2016, v. 23, n. 2, p. 18

By:

Ruggeri, Renée

Publication type:

Article

To Write a Compelling Story, First Determine What It's Really About.

Published in:

Public Relations Tactics, 2016, v. 23, n. 2, p. 18

By:

G. B.

Publication type:

Article

Truth of the Matter.

Published in:

Public Relations Tactics, 2016, v. 23, n. 2, p. 18

By:

Krasnow, Jay D.

Publication type:

Article

Social Networking.

Published in:: 2015
Publication type:: Interview

Momentary Messaging.

Published in:

Public Relations Tactics, 2015, v. 22, n. 5, p. 14

By:

Jacques, Amy

Publication type:

Article

What's the Story? Craft an Anecdote in 3 Steps.

Published in:

Public Relations Tactics, 2014, v. 21, n. 6, p. 7

By:

Wylie, Ann

Publication type:

Article

Moving ahead while standing still: a tribute to Arch G. Woodside.

Published in:

Anatolia: An International Journal of Tourism & Hospitality Research, 2013, v. 24, n. 3, p. 503, doi. 10.1080/13032917.2013.814021

By:

Crotts, John C.

Publication type:

Article

Assessing the effect of organic-food short storytelling on consumer response.

Published in:

Service Industries Journal, 2017, v. 37, n. 15-16, p. 968, doi. 10.1080/02642069.2017.1371143

By:

Nie, Yong You;
Liang, Austin Rong Da;
Chen, Dun Ji

Publication type:

Article

Book Review: Storytelling in business: The authentic and fluent organization.

Published in:

2014

By:

Thomas, Gail Fann

Publication type:

Book Review

Using Storytelling as a Job-Search Strategy.

Published in:

Business & Professional Communication Quarterly, 2018, v. 81, n. 2, p. 185, doi. 10.1177/2329490618769877

By:

Smart, Karl L.;
DiMaria, Jerry

Publication type:

Article

Using fictional stories to facilitate training and development.

Published in:

Human Resource Development International, 2014, v. 17, n. 4, p. 491, doi. 10.1080/13678868.2014.932083

By:

Beigi, Mina

Publication type:

Article

SKIP IT OR VIEW IT: THE ROLE OF VIDEO STORYTELLING IN SOCIAL MEDIA MARKETING.

Published in:

Marketing Management Journal, 2017, v. 27, n. 2, p. 75

By:

COKER, KESHA K.;
FLIGHT, RICHARD L.;
BAIMA, DOMINIC M.

Publication type:

Article

Content Creation Spans All Aspects of J-Programs.

Published in:

Journalism & Mass Communication Educator, 2014, v. 69, n. 4, p. 347, doi. 10.1177/1077695814558401

By:

Marron, Maria B.

Publication type:

Article

The Defining Features of Emotions in Online Stories.

Published in:

E-review of Tourism Research, 2019, v. 16, n. 2/3, p. 136

By:

Wen Zhang;
Yeongbae Choe;
Fesenmaier, Daniel R.

Publication type:

Article

The strategic use of stories.

Published in:

Performance Improvement, 2005, v. 44, n. 10, p. 27, doi. 10.1002/pfi.4140441007

By:

Gargiulo, Terrence

Publication type:

Article

STORYTELLING IN SAFETY TRAINING.

Published in:

Professional Safety, 2018, v. 63, n. 10, p. 34

By:

Bliss, Morgan M.;
Dalto, Jeff

Publication type:

Article

Storytelling and sustainability reporting: a case study of the tourism and hospitality industry.

Published in:

International Journal of Management Cases, 2018, v. 20, n. 3, p. 44

By:

Jones, Peter;
Comfort, Daphne

Publication type:

Article

Effects of Story Marketing and Travel Involvement on Tourist Behavioral Intention in the Tourism Industry.

Published in:

Sustainability (2071-1050), 2014, v. 6, n. 12, p. 9387, doi. 10.3390/su6129387

By:

Yi-Min Li

Publication type:

Article

A Study on the Effect of Storytelling Marketing on Brand Image, Perceived Quality, and Purchase Intention in Ecotourism.

Published in:

Ekoloji Dergisi, 2019, n. 107, p. 705

By:

Lee-Yun Pan;
Kuan-Hung Chen

Publication type:

Article

WEED, WORDS AND WINNING: ENTREPRENEURIAL STORYTELLING IN A STIGMATIZED INDUSTRY.

Published in:

Frontiers of Entrepreneurship Research, 2016, v. 36, p. 182

By:

Lashley, Kisha;
Pollock, Timothy G.;
Misangyi, Vilmos

Publication type:

Article

THE STORYTELLING STRATEGIES OF SOCIAL ENTREPRENEURS.

Published in:

2016

By:

Villanueva, Jaume;
Bojica, Ana M.;
Ruiz-Nava, Jairo A.

Publication type:

Abstract

Storytelling in the Selection Interview? How Applicants Respond to Past Behavior Questions.

Published in:

Journal of Business & Psychology, 2014, v. 29, n. 4, p. 593, doi. 10.1007/s10869-014-9350-0

By:

Bangerter, Adrian;
Corvalan, Paloma;
Cavin, Charlotte

Publication type:

Article

The Moral of the Story: Re-framing Ethical Codes of Conduct as Narrative Processes.

Published in:

Journal of Business Ethics, 2016, v. 136, n. 1, p. 89, doi. 10.1007/s10551-014-2505-0

By:

Statler, Matt;
Oliver, David

Publication type:

Article

Before Identity: The Emergence of New Organizational Forms.

Published in:: Organization Science, 2012, v. 23, n. 3, p. 597, doi. 10.1287/orsc.1110.0666
Publication type:: Article