Works matching DE "STARBUCKS Corp."

Results: 207

TO BULLY OR NOT TO BULLY: UNDERSTANDING THE ROLE OF UNCERTAINTY IN TRADEMARK ENFORCEMENT DECISIONS.

Published in:

Columbia Journal of Law & the Arts, 2014, v. 37, n. 2, p. 211

By:

Kiser, Jessica M.

Publication type:

Article

Unions in the Wings, but Maybe Not Ready to Fly.

Published in:

Social Policy, 2024, v. 53, n. 4, p. 52

By:

RATHKE, WADE

Publication type:

Article

EVERYBODY'S BUSINESS: Conflicting Goals at Starbucks.

Published in:

Social Policy, 2022, v. 52, n. 1, p. 62

By:

Mattera, Philip

Publication type:

Article

PUBLISHER'S NOTE.

Published in:

Social Policy, 2022, v. 52, n. 1, p. 3

By:

Rathke, Wade

Publication type:

Article

Coffee break.

Published in:

Marketing Research, 2003, v. 15, n. 4, p. 5

By:

Grapentine, Terry

Publication type:

Article

Brand Concept Drives Loyalty Toward Starbucks: Concept, Product, Place, and Staff in Japan.

Published in:

Central European Management Journal, 2022, v. 30, n. 1, p. 70, doi. 10.7206/cemj.2658-0845.70

By:

Takumi Kato

Publication type:

Article

Innovation: The Key to Ongoing.

Published in:

Organization Development Review, 2023, v. 55, n. 2, p. 57

By:

Vukotich, Success George;
Wong, Ann

Publication type:

Article

For the Love of Joe: The Language of Starbucks.

Published in:

2008

By:

RUZICH, CONSTANCE M.

Publication type:

Essay

Caught in the Crossfire: The Effects of the Russo-Ukrainian War on Trademarks of Multinational Corporations Analyzed through the Starbucks and Stars Coffee Conflict.

Published in:

Journal of Corporation Law, 2023, v. 49, n. 1, p. 209

By:

Zehr, Hugh H.

Publication type:

Article

The Mediating Role of Brand Love in the Relationship Between Consumer-Based Brand Equity and Brand Loyalty: a Research on Starbucks.

Published in:

Journal of Tourism & Services, 2021, v. 12, n. 22, p. 150, doi. 10.29036/jots.v12i22.252

By:

Polat, Aylin Sinem;
Çetinsöz, Burçin Cevdet

Publication type:

Article

ENTREPRENEUR OPTIONS: "FRANCHISING" VS. "LICENSING" (MCDONALD'S VS. STARBUCKS AND CHICK-FIL-A).

Published in:

ASBBS eJournal, 2015, v. 11, n. 1, p. 80

By:

Gerhardt, Steve;
Hazen, Samuel;
Lewis, Sue;
Hall, Reggie

Publication type:

Article

Reducing Packaging Waste and Cost via Consumer Price Discounts Reducing Packaging Waste and Cost via Consumer Price Discounts.

Published in:

Decision Sciences, 2012, v. 43, n. 6, p. 1063, doi. 10.1111/j.1540-5915.2012.00385.x

By:

Aydinliyim, Tolga;
Pangburn, Michael S.

Publication type:

Article

Adapting for China? Winning Brands Don't Seek to be Understood, but to Understand.

Published in:

China Business Review, 2019, p. 1

By:

Sheen, Emily

Publication type:

Article

As Costs Rise, Opportunities Evolve.

Published in:: 2012
Publication type:: Interview

自我一致性视角下星巴克消费者品牌体验与形成机制.

Published in:

Tourism Tribune / Lvyou Xuekan, 2023, v. 38, n. 10, p. 64, doi. 10.19765/j.cnki.1002-5006.2023.10.008

By:

何洁;
曹婧;
蔡晓梅

Publication type:

Article

Creep of the Week.

Published in:: International Agrophysics, 2014, v. 28, n. 1, p. 12
Publication type:: Article

STARBUCKS, TRADEMARK LAW AND THE EXIT 6 INCIDENT.

Published in:

Southern Law Journal, 2016, v. 26, n. 2, p. 251

By:

PETERSON, EVAN A.

Publication type:

Article

Bahasa Komunikasi Visual Dan Pengantaraan Produk: Satu Analisis Semiotik.

Published in:

GEMA Online Journal of Language Studies, 2012, v. 12, n. 1, p. 257

By:

Ibrahim, Faridah;
Nuraeni, Tika;
Ahmad, Fauziah;
Chang Peng Kee;
Mustaffa, Normah

Publication type:

Article

Comment: Customer Engagement: Essence, Dimensionality, and Boundaries.

Published in:

Journal of Service Research, 2011, v. 14, n. 3, p. 280, doi. 10.1177/1094670511414585

By:

Doorn, Jenny van

Publication type:

Article

Effects of Experiential Quality on Experiential Loyalty: Evidence from Starbucks Coffee Chains in Pampanga, Philippines.

Published in:

Asia-Pacific Social Science Review, 2022, v. 22, n. 2, p. 14, doi. 10.59588/2350-8329.1418

By:

Lacap, Jean Paolo;
Sicat, Arnel Toledano

Publication type:

Article

From Starbucks to Carrefour: Consumer Boycotts, Nationalism and Taste in Contemporary China.

Published in:

PORTAL: Journal of Multidisciplinary International Studies, 2009, v. 6, n. 2, p. 1, doi. 10.5130/portal.v6i2.936

By:

Pál, Nyíri

Publication type:

Article

Weak Coffee: Certification and Co-Optation in the Fair Trade Movement.

Published in:

Social Problems, 2012, v. 59, n. 1, p. 94, doi. 10.1525/sp.2012.59.1.94

By:

Jaffee, Daniel

Publication type:

Article

New Biorefinery Repurposes Coffee Grounds.

Published in:: Science Teacher, 2012, v. 79, n. 7, p. 27
Publication type:: Article

Competition for Attention.

Published in:

Review of Economic Studies, 2016, v. 83, n. 2, p. 481, doi. 10.1093/restud/rdv048

By:

BORDALO, PEDRO;
GENNAIOLI, NICOLA;
SHLEIFER, ANDREI

Publication type:

Article

ANALYSIS OF SOCIAL MEDIA MARKETING IN STARBUCKS INDONESIA.

Published in:

Syntax Idea, 2024, v. 6, n. 7, p. 3071, doi. 10.46799/syntax-idea.v6i7.3953

By:

Aulia, Mirna;
Rahyadi, Irmawan

Publication type:

Article

Measuring Deterrence Motives in Dynamic Oligopoly Games.

Published in:

Management Science, 2024, v. 70, n. 6, p. 3527, doi. 10.1287/mnsc.2023.4864

By:

Fang, Limin;
Yang, Nathan

Publication type:

Article

Omnichannel Services: The False Premise and Operational Remedies.

Published in:

Management Science, 2023, v. 69, n. 2, p. 865, doi. 10.1287/mnsc.2022.4416

By:

Baron, Opher;
Chen, Xiaole;
Li, Yang

Publication type:

Article

The Spatial Design Marketing Strategy of Global Franchises That Take into Consideration the Characteristics of Modern Consumers—A Study Involving the Global Coffee Companies of Starbucks and Blue Bottle.

Published in:

Land (2012), 2021, v. 10, n. 7, p. 1, doi. 10.3390/land10070716

By:

Kim, Ji-Eun;
Park, Eun-Soo

Publication type:

Article

STARBUCKS DOMINICANA.

Published in:

Arquitexto, 2021, n. 115, p. 80

By:

ORTEGA GONZÁLEZ, CARMEN

Publication type:

Article

CORPORATE SOCIAL RESPONSIBILITY: ALCANCES Y CAMBIOS. TRES CASOS EMBLEMÁTICOS.

Published in:

Palermo Business Review, 2019, n. 19, p. 55

By:

Daniel González, Cesar

Publication type:

Article

Current Developments in International Taxation.

Published in:

International Tax Journal, 2019, v. 45, n. 5, p. 37

By:

Huanyu Ouyang;
Yang, James G. S.

Publication type:

Article

Editorial.

Published in:

2007

By:

West, Douglas

Publication type:

Editorial

Perceived status enhancement,brand involvement and brand loyalty.

Published in:

Journal of Brand Strategy, 2014, v. 3, n. 4, p. 387

By:

PIONG, CHEE

Publication type:

Article

Kâh Kahvehane Kâh Café: Küreselleşen Eskişehir'de Kahve Tüketimi Üzerine Kuramsal Bir Giriş.

Published in:

Ileti-s-im, 2012, p. 181

By:

AKARçAY, Erhan

Publication type:

Article

STRENGTHS AND WEAKNESSES OF (INTER)NATIONAL BRANDS: IKEA, L'ORÉAL, STARBUCKS AND FORD, BASED ON THE OPINION OF CONSUMERS.

Published in:

Studia Universitatis Babes-Bolyai, Negotia, 2020, v. 65, n. 1, p. 69, doi. 10.24193/subbnegotia.2020.1.04

By:

KULCSÁR, ERIKA;
BALÁZS, BLANKA;
BADI, NORBERT;
BEDER, CSILLA-TIMA;
OPRA, OTTILIA;
SZABÓ, BRIGITTA;
SZABÓ, NÓRA

Publication type:

Article

Putting Strategy into the Balanced Scorecard.

Published in:

Strategic Finance, 2002, v. 83, n. 7, p. 44

By:

BREWER, PETER

Publication type:

Article

"(L)Activists and Lattes": Breastfeeding Advocacy as Domestic Performance.

Published in:

Women & Performance, 2006, v. 16, n. 3, p. 347, doi. 10.1080/07407700600955354

By:

Carpenter, Faedra Chatard

Publication type:

Article

Globalising justice within coffee supply chains? Fair Trade, Starbucks and the transformation of supply chain governance.

Published in:

Third World Quarterly, 2007, v. 28, n. 4, p. 793, doi. 10.1080/01436590701336663

By:

Macdonald, Kate

Publication type:

Article

Cheria Coram.

Published in:: Tax Executive, 2018, v. 70, n. 4, p. 8
Publication type:: Article

Explaining Self-Employment Success and Failure: Wal-Mart Versus Starbucks, or Schumpeter Versus Putnam.

Published in:

Social Science Quarterly (Wiley-Blackwell), 2009, v. 90, n. 1, p. 22, doi. 10.1111/j.1540-6237.2009.00600.x

By:

Goetz, Stephan J.;
Shrestha, Sundar S.

Publication type:

Article

THE SCOPE OF STRONG MARKS: SHOULD TRADEMARK LAW PROTECT THE STRONG MORE THAN THE WEAK?

Published in:

New York University Law Review, 2017, v. 92, n. 5, p. 1339

By:

BEEBE, BARTON;
HEMPHILL, C. SCOTT

Publication type:

Article

Inferring the Economics of Store Density from Closures: The Starbucks Case.

Published in:

Marketing Science, 2018, v. 37, n. 4, p. 611, doi. 10.1287/mksc.2017.1078

By:

Guler, Ali Umut

Publication type:

Article

Marka Kişiliği Kavramı Bağlamında Netnografik Bir Araştırma: Starbucks ve Kahve Dünyası Örneği.

Published in:

Balkan & Near Eastern Journal of Social Sciences (BNEJSS), 2022, v. 8, n. 3, p. 86

By:

OBUS, Feride;
ETİ İÇLİ, Gülnur

Publication type:

Article

The Starbucks Brandscape and Consumers' (Anticorporate) Experiences of Glocalization.

Published in:

Journal of Consumer Research, 2004, v. 31, n. 3, p. 631, doi. 10.1086/425098

By:

Thompson, Craig J.;
Arsel, Zeynep

Publication type:

Article

Promotion Mix and Consumer Engagement on Social Networking Sites: A Cross-cultural Case Study of Starbucks Posts on Facebook (USA) and Kaixin (China).

Published in:

Quarterly Journal of Chinese Studies, 2013, v. 2, n. 1, p. 1

By:

Jusheng Yu

Publication type:

Article

Conspicuous Consumption in Emerging Markets: The Case of Starbucks in Colombia as a Global and Sustainable Brand.

Published in:

Frontiers in Psychology, 2021, v. 12, p. 1, doi. 10.3389/fpsyg.2021.662950

By:

Areiza-Padilla, Jose Andres;
Manzi Puertas, Mario Andres

Publication type:

Article

borjo coffeehouse: Franchise, Independence, and Starbucks.

Published in:

Entrepreneurship: Theory & Practice, 2017, v. 41, n. 5, p. 861, doi. 10.1111/etap.12215

By:

Nair, Anil;
Weber, Thomas

Publication type:

Article

THE STARBUCKS DECISION OF THE SHANGHAI NO. 2 INTERMEDIATE PEOPLE'S COURT: A VICTORY LIMITED TO LATT&#X00C9;S?

Published in:: Case Western Reserve Law Review, 2008, v. 58, n. 3, p. 881
Publication type:: Article

CUSTOMER-ORIENTED MARKETING - A STRATEGY THAT GUARANTEES SUCCESS: STARBUCKS AND MCDONALD'S.

Published in:

Bulletin of the Transilvania University of Brasov, Series V: Economic Sciences, 2011, v. 4, n. 1, p. 51

By:

TĂLPĂU, A.;
BOŞCOR, D.

Publication type:

Article

The Digital-First Customer Experience.

Published in:: Journal of the Australian & New Zealand Institute of Insurance & Finance, 2023, v. 46, n. 2, p. 5
Publication type:: Article