Works matching DE "SELLING -- Social aspects"


Results: 11
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    The Boundaries of Loss Aversion.

    Published in:
    Journal of Marketing Research (JMR), 2005, v. 42, n. 2, p. 119, doi. 10.1509/jmkr.42.2.119.62292
    By:
    • NOVEMSKY, NATHAN;
    • KAHNEMAN, DANIEL
    Publication type:
    Article
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    Salesforce Socialization.

    Published in:
    Journal of Marketing, 1986, v. 50, n. 4, p. 192, doi. 10.1177/002224298605000405
    By:
    • Dubinsky, Alan J.;
    • Howell, Roy D.;
    • Ingram, Thomas N.;
    • Bellenger, Danny N.
    Publication type:
    Article
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    Costs and Benefits of Hard-Sell.

    Published in:
    Journal of Marketing Research (JMR), 1995, v. 32, n. 1, p. 97, doi. 10.2307/3152114
    By:
    • Chu, Wujin;
    • Gerstner, Eitan;
    • Hess, James D.
    Publication type:
    Article
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