The Role of the Rack Jobber.Published in:Journal of Marketing, 1961, v. 25, n. 5, p. 15, doi. 10.2307/1248955By:Sheeran, James J.Publication type:Article
MERCHANDISING NON-FOOD ITEMS THROUGH SUPER MARKETS.Published in:Journal of Marketing, 1954, v. 18, n. 4, p. 380, doi. 10.2307/1247922By:Horn, John D.Publication type:Article