Works matching DE "PUBLIC service advertising"

Results: 1005

Tolerating Uncertainty About the Communication of Risk.

Published in:

2025

By:

Han, Paul K. J.

Publication type:

Editorial

Understanding the Message(s): Spending and Content of Political Advertising on Television in 2024.

Published in:

Forum (2194-6183), 2024, v. 22, n. 2/3, p. 251, doi. 10.1515/for-2025-2002

By:

Ridout, Travis N.;
Fowler, Erika Franklin;
Franz, Michael M.

Publication type:

Article

Eruptions: NYC MustTagAliens.

Published in:: WSQ: Women's Studies Quarterly, 2011, v. 39, n. 1/2, p. 28, doi. 10.1353/wsq.2011.0023
Publication type:: Article

Taking a Bite Out of Crime.

Published in:

Society, 1985, v. 22, n. 3, p. 56, doi. 10.1007/BF02699030

By:

O'Keefe, Garrett J.

Publication type:

Article

The tradeoff between knowledge of mandated benefits and moral hazard.

Published in:: Southern Economic Journal, 2022, v. 88, n. 3, p. 1037, doi. 10.1002/soej.12552
Publication type:: Article

Demand for Childhood Vaccination - Insights from Behavioral Economics.

Published in:

Forum for Development Studies, 2010, v. 37, n. 3, p. 349, doi. 10.1080/08039410.2010.507778

By:

Cappelen, Alexander;
Mæstad, Ottar;
Tungodden, Bertil

Publication type:

Article

Effects of Online Comments on Smokers' Perception of Antismoking Public Service Announcements.

Published in:

Journal of Computer-Mediated Communication, 2014, v. 19, n. 4, p. 975, doi. 10.1111/jcc4.12057

By:

Shi, Rui;
Messaris, Paul;
Cappella, Joseph N.

Publication type:

Article

Enhancing citizen journalism with professional journalism education.

Published in:

Media Development, 2013, n. 1, p. 2

By:

Kawamoto, Kevin

Publication type:

Article

HIV communication in India: Re-imaging gender.

Published in:

Media Development, 2010, v. 57, n. 1, p. 39

By:

Sarma, Nirupama

Publication type:

Article

Regaining the Initiative for Public Service Media.

Published in:: 2015
Publication type:: Book Review

Impact of Private Labels and Information Campaigns on Organic and Fair Trade Food Demand.

Published in:

Journal of Agricultural & Food Industrial Organization, 2022, v. 20, n. 1, p. 39, doi. 10.1515/jafio-2019-0018

By:

Bougherara, Douadia;
Ropars-Collet, Carole;
Saint-Gilles, Jude

Publication type:

Article

Emotional Information Management: Concept development and measurement in public service announcements.

Published in:

Psychology & Marketing, 2010, v. 27, n. 5, p. 417, doi. 10.1002/mar.20337

By:

Taute, Harry A.;
Huhmann, Bruce A.;
Thakur, Ramendra

Publication type:

Article

Applying Darwinian principles in designing effective intervention strategies: The case of sun tanning.

Published in:

Psychology & Marketing, 2006, v. 23, n. 7, p. 617, doi. 10.1002/mar.20149

By:

Saad, Gad;
Peng, Albert

Publication type:

Article

Designing Public Information Campaigns as an Effective Policy Tool: Construal-Level Fit Effects and Evidence from an Experimental Study.

Published in:

Journal of Comparative Policy Analysis, 2020, v. 22, n. 6, p. 579, doi. 10.1080/13876988.2019.1703554

By:

Park, Sun-Young;
Kim, Eunyi;
Moon, M. Jae

Publication type:

Article

Participatory Budgeting as the Instrument of Technologically Supported Dialogue in Cracow, Poland.

Published in:

TalTech Journal of European Studies, 2022, v. 12, n. 2, p. 3, doi. 10.2478/bjes-2022-0009

By:

Zawadzka-Pąk, Urszula K.

Publication type:

Article

The Kremlin's Information Infl uence Campaigns in Estonia and Estonian Response in the Context of Russian-Western Relations.

Published in:

TalTech Journal of European Studies, 2022, v. 12, n. 1, p. 27, doi. 10.2478/bjes-2022-0002

By:

Sazonov, Vladimir;
Ploom, Illimar;
Veebel, Viljar

Publication type:

Article

Building Teen Empowerment through a Clean Air Contest: Implications for Designing Education Outreach.

Published in:

Sustainability & Climate Change, 2022, v. 15, n. 3, p. 200, doi. 10.1089/scc.2022.0022

By:

Stafford, Edwin R.;
Brain, Roslynn G. H.

Publication type:

Article

„Segíteni igazán csak tettekkel lehet" Interjú dr. Varga Judit igazságügyi miniszterrel a magyarországi áldozatsegítő rendszerről.

Published in:

Academic Journal of Internal Affairs / Belügyi Szemle, 2022, v. 70, n. 8, p. 1711, doi. 10.38146/BSZ.2022.8.9

By:

Zsuzsanna, Hornyik

Publication type:

Article

Support for Propaganda: Chinese perceptions of public service advertising.

Published in:

Journal of Contemporary China, 2017, v. 26, n. 103, p. 101, doi. 10.1080/10670564.2016.1206282

By:

Esarey, Ashley;
Stockmann, Daniela;
Zhang, Jie

Publication type:

Article

The Need for Marijuana Perceived Risk Interventions Targeting College Students at a Historically Black College and University.

Published in:

Journal of Psychoactive Drugs, 2021, v. 53, n. 4, p. 319, doi. 10.1080/02791072.2021.1899347

By:

Quinton, Sylvia L.;
Boyle, Meleah;
Lankford-Purnell, Kutresa;
Lankford, Gail;
Boekeloo, Bradley

Publication type:

Article

Public service radio facing the new competitive environment in Catalonia.

Published in:

International Journal of Iberian Studies, 2009, v. 22, n. 1, p. 3, doi. 10.1386/ijis.22.1.3/1

By:

Bonet, Montse;
Fernández-Quijada, David

Publication type:

Article

National Information Campaign Revealed Disease Characteristic and Burden in Adult Patients Suffering from Atopic Dermatitis.

Published in:

Journal of Clinical Medicine, 2022, v. 11, n. 17, p. 5204, doi. 10.3390/jcm11175204

By:

Gori, Niccolò;
Chiricozzi, Andrea;
Marsili, Franco;
Ferrucci, Silvia Mariel;
Amerio, Paolo;
Battarra, Vincenzo;
Campitiello, Salvatore;
Castelli, Antonio;
Congedo, Maurizio;
Corazza, Monica;
Cristaudo, Antonio;
Fabbrocini, Gabriella;
Girolomoni, Giampiero;
Malara, Giovanna;
Micali, Giuseppe;
Palazzo, Giovanni;
Parodi, Aurora;
Patrizi, Annalisa;
Pellacani, Giovanni;
Pigatto, Paolo

Publication type:

Article

Juckreiz bei Neurodermitis nachhaltig lindern.

Published in:: Kosmetische Medizin + Ästhetische Chirurgie, 2023, v. 44, n. 2, p. 107
Publication type:: Article

Czech backlash against the GDPR: A small state's mismatch between domestic and international priorities.

Published in:

New Perspectives: Interdisciplinary Journal of Central & East European Politics & International Relations, 2021, v. 29, n. 1, p. 7, doi. 10.1177/2336825X20954754

By:

Kadlecová, Lucie;
Weiss, Tomáš

Publication type:

Article

On the psychophysiological and defensive nature of psychological reactance theory.

Published in:

Journal of Communication, 2022, v. 72, n. 4, p. 461, doi. 10.1093/joc/jqac016

By:

Clayton, Russell B

Publication type:

Article

When Counterarguing Becomes the Primary Task: Examination of Dogmatic Anti-Vaping Messages on Psychological Reactance, Available Cognitive Resources, and Memory.

Published in:

Journal of Communication, 2020, v. 70, n. 4, p. 522, doi. 10.1093/joc/jqaa010

By:

Clayton, Russell B;
Leshner, Glenn;
Sanders-Jackson, Ashley;
Hendrickse, Joshua

Publication type:

Article

Engaging High-Sensation Seekers: The Dynamic Interplay of Sensation Seeking, Message Visual-Auditory Complexity and Arousing Content.

Published in:

Journal of Communication, 2015, v. 65, n. 1, p. 101, doi. 10.1111/jcom.12136

By:

Wang, Zheng;
Vang, Mao;
Lookadoo, Kathryn;
Tchernev, John M.;
Cooper, Cody

Publication type:

Article

Are You Scared Yet? Evaluating Fear Appeal Messages in Tweets About the Tips Campaign.

Published in:

Journal of Communication, 2014, v. 64, n. 2, p. 278, doi. 10.1111/jcom.12083

By:

Emery, Sherry L.;
Szczypka, Glen;
Abril, Eulàlia P.;
Kim, Yoonsang;
Vera, Lisa

Publication type:

Article

Involved, Transported, or Emotional? Exploring the Determinants of Change in Knowledge, Attitudes, and Behavior in Entertainment-Education.

Published in:

Journal of Communication, 2011, v. 61, n. 3, p. 407, doi. 10.1111/j.1460-2466.2011.01554.x

By:

Murphy, Sheila T.;
Frank, Lauren B.;
Moran, Meghan B.;
Patnoe-Woodley, Paula

Publication type:

Article

Associations Between Message Features and Subjective Evaluations of the Sensation Value of Antidrug Public Service Annoucements.

Published in:

Journal of Communication, 2003, v. 53, n. 3, p. 512, doi. 10.1111/j.1460-2466.2003.tb02605.x

By:

Morgan, Susan E.;
Palmgreen, Philip;
Stephenson, Michael T.;
Hoyle, Rick H.;
Lorch, Elizabeth P.

Publication type:

Article

Questioning the value of realism: young adults' processing of messages in alcohol-related public service announcements and advertising.

Published in:

Journal of Communication, 2001, v. 51, n. 1, p. 121, doi. 10.1111/j.1460-2466.2001.tb02875.x

By:

Adnsager, JL;
Austin, EW;
Pinkleton, BE

Publication type:

Article

Effectiveness of a News Media Literacy Advertisement in Partisan Versus Nonpartisan Online Media Contexts.

Published in:

Journal of Broadcasting & Electronic Media, 2017, v. 61, n. 1, p. 144, doi. 10.1080/08838151.2016.1273923

By:

Tully, Melissa;
Vraga, Emily K.

Publication type:

Article

Staying Tuned: TV News Audiences in the Netherlands 1988–2010.

Published in:

Journal of Broadcasting & Electronic Media, 2012, v. 56, n. 1, p. 55, doi. 10.1080/08838151.2011.648684

By:

Wonneberger, Anke;
Schoenbach, Klaus;
van Meurs, Lex

Publication type:

Article

When a Fear Appeal Isn't Just a Fear Appeal: The Effects of Graphic Anti-tobacco Messages.

Published in:

Journal of Broadcasting & Electronic Media, 2010, v. 54, n. 3, p. 485, doi. 10.1080/08838151.2010.498850

By:

Leshner, Glenn;
Vultee, Fred;
Bolls, PaulD.;
Moore, Jensen

Publication type:

Article

Understanding the Interactive Effects of Emotional Appeal and Claim Strength in Health Messages.

Published in:

Journal of Broadcasting & Electronic Media, 2008, v. 52, n. 3, p. 432, doi. 10.1080/08838150802205629

By:

Lang, Annie;
Yegiyan, NarineS.

Publication type:

Article

Integrating Race and Gender Issues Into the Basic Media Writing Course.

Published in:

Journal of Broadcasting & Electronic Media, 2000, v. 44, n. 3, p. 521, doi. 10.1207/s15506878jobem4403_11

By:

Priest, Patricia Joyner

Publication type:

Article

Rethinking the Role of Television Advertising During Health Crises: A Rhetorical Analysis of the Federal AIDS Campaigns.

Published in:

Journal of Advertising, 1991, v. 20, n. 1, p. 28, doi. 10.1080/00913367.1991.10673204

By:

Bush, Alan J.;
Boller, Gregory W.

Publication type:

Article

Perceived Believability of Warning Label Information Presented in Cigarette Advertising.

Published in:

Journal of Advertising, 1988, v. 17, n. 2, p. 26, doi. 10.1080/00913367.1988.10673110

By:

Beltramini, Richard F.

Publication type:

Article

The Cognitive Effects of Time-Compressed Advertising.

Published in:

Journal of Advertising, 1987, v. 16, n. 2, p. 10, doi. 10.1080/00913367.1987.10673072

By:

Vann, John W.;
Rogers, Robert D.;
Penrod, John P.

Publication type:

Article

NUTRITION EDUCATION WITH CHILDREN VIA TELEVISION: A REVIEW.

Published in:

Journal of Advertising, 1981, v. 10, n. 2, p. 26, doi. 10.1080/00913367.1981.10672758

By:

Scammon, Debra L.;
Christopher, Carole L.

Publication type:

Article

Planning Public Service Advertising Messages: An Application of the Fishbein Model and Path Analysis.

Published in:

Journal of Advertising, 1978, v. 7, n. 1, p. 28, doi. 10.1080/00913367.1978.10672737

By:

Evans, Richard H.

Publication type:

Article

Classified Advertising: A Neglected Medium.

Published in:

Journal of Advertising, 1977, v. 6, n. 1, p. 17, doi. 10.1080/00913367.1977.10672674

By:

Lorimor, E. S.

Publication type:

Article

Advertising as A Method Of Mass Communication Of Ideas and Information.

Published in:

Journal of Advertising, 1975, v. 4, n. 3, p. 6, doi. 10.1080/00913367.1975.10672587

By:

Wedding, Nugent

Publication type:

Article

A normative approach to motivating savings behavior: the moderating effects of attention to social comparison information.

Published in:

International Journal of Advertising, 2016, v. 35, n. 5, p. 799, doi. 10.1080/02650487.2016.1145094

By:

Yoon, Hye Jin;
La Ferle, Carrie;
Edwards, Steven M.

Publication type:

Article

The 'I' of the beholder.

Published in:

International Journal of Advertising, 2011, v. 30, n. 3, p. 447, doi. 10.2501/IJA-30-3-447-478

By:

Chun-Tuan Chang;
Yu-Kang Lee

Publication type:

Article

Peer or expert?

Published in:

International Journal of Advertising, 2011, v. 30, n. 1, p. 161, doi. 10.2501/IJA-30-1-161-188

By:

Hye-Jin Paek;
Hove, Thomas;
Hyun Ju Jeong;
Mikyong Kim

Publication type:

Article

How Public Service Advertising Works.

Published in:

2009

By:

Hibbert, Sally

Publication type:

Book Review

Consumer Expectations of the Information Content in Advertising.

Published in:

International Journal of Advertising, 1996, v. 15, n. 1, p. 75, doi. 10.1080/02650487.1996.11104635

By:

James, E. Lincoln;
Alman, Karen Champagnie

Publication type:

Article

Advocacy Advertising: A Novel Communications Approach to Building Effective Relations with External Constituencies.

Published in:

International Journal of Advertising, 1987, v. 6, n. 4, p. 279, doi. 10.1080/02650487.1987.11107029

By:

Sethi, S. Prakash

Publication type:

Article

Perceived Wellbeing Effects of Ecosystems in Finland.

Published in:

Human Ecology: An Interdisciplinary Journal, 2020, v. 48, n. 3, p. 335, doi. 10.1007/s10745-020-00155-3

By:

Lyytimäki, Jari;
Pitkänen, Kati

Publication type:

Article