The Impact of Television in Bulgaria on the Electoral Process and Voting Behavior.
- Published in:
- Journal of Political Marketing, 2016, v. 15, n. 2/3, p. 171, doi. 10.1080/15377857.2016.1151119
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- Publication type:
- Article
Works matching DE "PUBLIC opinion on television advertising"
Results: 4
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The Typicality and Accessibility of Consumer Attitudes Toward Television Advertising: Implications for the Measurement of Attitudes Toward Advertising in General.
- Published in:
- Journal of Advertising, 2013, v. 42, n. 4, p. 343, doi. 10.1080/00913367.2013.803184
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- Article
3
Categorial feminism: new media and the rhetorical work of assessing a sexist, humorous, misogynistic, realistic advertisement.
- Published in:
- Gender & Language, 2014, v. 8, n. 2, p. 147, doi. 10.1558/genl.v8i2.147
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- Publication type:
- Article
4
Mood and Reactions to Political Advertising: A Test and Extension of the Hedonic Contingency Hypothesis.
- Published in:
- Southern Communication Journal, 2013, v. 78, n. 1, p. 8, doi. 10.1080/1041794X.2012.712194
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- Publication type:
- Article