Works matching DE "PSYCHOLOGICAL pricing"
Results: 23
Experiential and Analytical Price Evaluations: How Experiential Product Description Affects Prices.
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- Journal of Consumer Research, 2022, v. 49, n. 4, p. 574, doi. 10.1093/jcr/ucac010
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A Range Theory Account of Price Perception.
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- Journal of Consumer Research, 1999, v. 25, n. 4, p. 353, doi. 10.1086/209544
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Payment Depreciation: The Behavioral Effects of Temporally Separating Payments from Consumption.
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- Journal of Consumer Research, 1998, v. 25, n. 2, p. 160, doi. 10.1086/209533
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PREŢUL PSIHOLOGIC.
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- Review of Management & Economic Engineering, 2009, v. 8, n. 4, p. 223
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Perception of odd prices in a Post-Soviet country: an impact of the ideology of planned economy.
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- Journal of Business Economics & Management, 2014, v. 15, n. 2, p. 356, doi. 10.3846/16111699.2013.833545
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The effect of product touch information and sale proneness on consumers' responses to price discounts.
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- Psychology & Marketing, 2023, v. 40, n. 1, p. 146, doi. 10.1002/mar.21755
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What makes products look premium? The impact of product convenience on premiumness perception.
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- Psychology & Marketing, 2022, v. 39, n. 5, p. 875, doi. 10.1002/mar.21626
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All at once or one at a time? The effect of simultaneous versus sequential discount presentation on store patronage intentions.
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- Psychology & Marketing, 2020, v. 37, n. 6, p. 773, doi. 10.1002/mar.21336
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Does Coarse Thinking Matter for Option Pricing? Evidence from an Experiment.
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- IUP Journal of Behavioral Finance, 2011, v. 8, n. 2, p. 58
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Regional Mc parity: do common pricing points reduce deviations from the law of one price?
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- Review of World Economics, 2009, v. 145, n. 1, p. 155, doi. 10.1007/s10290-009-0005-6
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What's cost got to do with it? Cost belief trajectories of undergraduate computer science students.
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- Educational Psychology, 2024, v. 44, n. 5, p. 573, doi. 10.1080/01443410.2024.2387555
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Are Nine-Ending Prices Equally Influential in Eastern Culture for Pricing Green Products?
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- Journal of International Consumer Marketing, 2018, v. 30, n. 3, p. 192, doi. 10.1080/08961530.2017.1384711
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Pricing, Frills, and Customer Ratings.
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- Marketing Science, 2010, v. 29, n. 5, p. 925, doi. 10.1287/mksc.1100.0571
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THE CONCEPT OF ANCHORING AND PSYCHOLOGICAL PRICING IN THE CUSTOMER'S DECISION MAKING PROCESS.
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- Economic Development / Ekonomiski Razvoj, 2013, n. 3, p. 45
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Culture-Specific Number Symbolism in Restaurant Prices.
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- Global Economic Review, 2014, v. 43, n. 1, p. 58, doi. 10.1080/1226508X.2014.884049
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TECHNIQUES AND PURPOSES OF PRICE DISCRIMINATION.
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- Journal of Marketing, 1946, v. 11, n. 2, p. 135, doi. 10.1177/002224294601100203
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Psychological Pricing Principles for Organizations with Market Power.
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- Journal of Applied Business & Economics, 2014, v. 16, n. 1, p. 11
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Retail Price Endings and Consumers' Buying Behavior: Evidence from an Emerging Economy.
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- Journal of Applied Economic Sciences, 2018, v. 13, n. 1, p. 266
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When consumers cope with price-persuasion knowledge: The role of topic knowledge.
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- Journal of Marketing Management, 2011, v. 27, n. 1-2, p. 28, doi. 10.1080/02672571003647719
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The Effect of 9-Ending Prices on Retail Sales: A Quantitative UK Based Field Study.
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- Journal of Marketing Management, 2006, v. 22, n. 5-6, p. 601, doi. 10.1362/026725706777978631
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Using Combined-Currency Prices to Lower Consumers' Perceived Cost.
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- Journal of Marketing Research (JMR), 2004, v. 41, n. 1, p. 59, doi. 10.1509/jmkr.41.1.59.25085
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- Article
FINAIS DE PREÇOS NA COMUNICAÇÃO DE POSICIONAMENTO: UMA ANÁLISE DE ENCARTES NO VAREJO.
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- Revista Pretexto, 2014, v. 15, n. 1, p. 106
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Testing for Perceptual Underestimation of 9-Ending Prices.
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- Advances in Consumer Research, 1993, v. 20, n. 1, p. 580
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