Works matching DE "PSYCHOLOGICAL pricing"

Results: 23

PREŢUL PSIHOLOGIC.

Published in:

Review of Management & Economic Engineering, 2009, v. 8, n. 4, p. 223

By:

TRIF, Carmen Maria;
BACALI, Laura

Publication type:

Article

Perception of odd prices in a Post-Soviet country: an impact of the ideology of planned economy.

Published in:

Journal of Business Economics & Management, 2014, v. 15, n. 2, p. 356, doi. 10.3846/16111699.2013.833545

By:

Dikcius, Vytautas;
Katkuviene, Kristina

Publication type:

Article

Are Nine-Ending Prices Equally Influential in Eastern Culture for Pricing Green Products?

Published in:

Journal of International Consumer Marketing, 2018, v. 30, n. 3, p. 192, doi. 10.1080/08961530.2017.1384711

By:

Tripathi, Avinash;
Pandey, Neeraj

Publication type:

Article

FINAIS DE PREÇOS NA COMUNICAÇÃO DE POSICIONAMENTO: UMA ANÁLISE DE ENCARTES NO VAREJO.

Published in:

Revista Pretexto, 2014, v. 15, n. 1, p. 106

By:

Balestrin Espartel, Lélis;
Basso, Kenny

Publication type:

Article

Psychological Pricing Principles for Organizations with Market Power.

Published in:

Journal of Applied Business & Economics, 2014, v. 16, n. 1, p. 11

By:

Larson, Ronald B.

Publication type:

Article

A Range Theory Account of Price Perception.

Published in:

Journal of Consumer Research, 1999, v. 25, n. 4, p. 353, doi. 10.1086/209544

By:

Janiszewski, Chris;
Lichtenstein, Donald R.

Publication type:

Article

Payment Depreciation: The Behavioral Effects of Temporally Separating Payments from Consumption.

Published in:

Journal of Consumer Research, 1998, v. 25, n. 2, p. 160, doi. 10.1086/209533

By:

Gourville, John T.;
Soman, Dilip

Publication type:

Article

THE CONCEPT OF ANCHORING AND PSYCHOLOGICAL PRICING IN THE CUSTOMER'S DECISION MAKING PROCESS.

Published in:

Economic Development / Ekonomiski Razvoj, 2013, n. 3, p. 45

By:

PETKOVSKI, Vladimir;
MIRCHEVSKA, Tatjana PETKOVSKA

Publication type:

Article

Does Coarse Thinking Matter for Option Pricing? Evidence from an Experiment.

Published in:

IUP Journal of Behavioral Finance, 2011, v. 8, n. 2, p. 58

By:

Siddiqi, Hammad

Publication type:

Article

When consumers cope with price-persuasion knowledge: The role of topic knowledge.

Published in:

Journal of Marketing Management, 2011, v. 27, n. 1-2, p. 28, doi. 10.1080/02672571003647719

By:

Kachersky, Luke;
(Christian) Kim, Hyeong-Min

Publication type:

Article

The Effect of 9-Ending Prices on Retail Sales: A Quantitative UK Based Field Study.

Published in:

Journal of Marketing Management, 2006, v. 22, n. 5-6, p. 601, doi. 10.1362/026725706777978631

By:

Bray, Jeffrey Paul;
Harris, Christine

Publication type:

Article

Regional Mc parity: do common pricing points reduce deviations from the law of one price?

Published in:

Review of World Economics, 2009, v. 145, n. 1, p. 155, doi. 10.1007/s10290-009-0005-6

By:

Mathä, Thomas Y.

Publication type:

Article

Testing for Perceptual Underestimation of 9-Ending Prices.

Published in:

Advances in Consumer Research, 1993, v. 20, n. 1, p. 580

By:

Schindler, Robert M.;
Kibarian, Thomas

Publication type:

Article

Culture-Specific Number Symbolism in Restaurant Prices.

Published in:

Global Economic Review, 2014, v. 43, n. 1, p. 58, doi. 10.1080/1226508X.2014.884049

By:

Wagner, Udo;
Jamsawang, Jutatip

Publication type:

Article

Retail Price Endings and Consumers' Buying Behavior: Evidence from an Emerging Economy.

Published in:

Journal of Applied Economic Sciences, 2018, v. 13, n. 1, p. 266

By:

KUMAR, Santosh;
PANDEY, Mrinalini

Publication type:

Article

The effect of product touch information and sale proneness on consumers' responses to price discounts.

Published in:

Psychology & Marketing, 2023, v. 40, n. 1, p. 146, doi. 10.1002/mar.21755

By:

Yazdanparast, Atefeh;
Kukar‐Kinney, Monika

Publication type:

Article

What makes products look premium? The impact of product convenience on premiumness perception.

Published in:

Psychology & Marketing, 2022, v. 39, n. 5, p. 875, doi. 10.1002/mar.21626

By:

Cho, Hyun Young;
Lee, Sue Hyun;
Saini, Ritesh

Publication type:

Article

All at once or one at a time? The effect of simultaneous versus sequential discount presentation on store patronage intentions.

Published in:

Psychology & Marketing, 2020, v. 37, n. 6, p. 773, doi. 10.1002/mar.21336

By:

DelVecchio, Devon;
Wang, Jessie J.;
Brigden, Neil

Publication type:

Article

Pricing, Frills, and Customer Ratings.

Published in:

Marketing Science, 2010, v. 29, n. 5, p. 925, doi. 10.1287/mksc.1100.0571

By:

Kuksov, Dmitri;
Ying Xie

Publication type:

Article

Using Combined-Currency Prices to Lower Consumers' Perceived Cost.

Published in:

Journal of Marketing Research (JMR), 2004, v. 41, n. 1, p. 59, doi. 10.1509/jmkr.41.1.59.25085

By:

Drèze, Xavier;
Nunes, Joseph C.

Publication type:

Article

TECHNIQUES AND PURPOSES OF PRICE DISCRIMINATION.

Published in:

Journal of Marketing, 1946, v. 11, n. 2, p. 135, doi. 10.1177/002224294601100203

By:

Cassady Jr., Ralph

Publication type:

Article

What's cost got to do with it? Cost belief trajectories of undergraduate computer science students.

Published in:

Educational Psychology, 2024, v. 44, n. 5, p. 573, doi. 10.1080/01443410.2024.2387555

By:

Christiaans, Ella;
Lee, So Yeon;
Robinson, Kristy A.

Publication type:

Article

Experiential and Analytical Price Evaluations: How Experiential Product Description Affects Prices.

Published in:

Journal of Consumer Research, 2022, v. 49, n. 4, p. 574, doi. 10.1093/jcr/ucac010

By:

Monnier, Arnaud;
Thomas, Manoj

Publication type:

Article