Works matching DE "PSYCHOGRAPHICS"

Results: 271

Learning from Pop Culture.

Published in:

Marketing Research, 2005, v. 17, n. 4, p. 26

By:

Chen, Qimei;
Rodgers, Shelly;
Wells, William D.

Publication type:

Article

Psychographics revisited: The birth of a technique.

Published in:

Marketing Research, 1994, v. 6, n. 2, p. 26

By:

Demby, Emanuel H.

Publication type:

Article

FROM THE EDITOR.

Published in:

Marketing Research, 1994, v. 6, n. 2, p. 1

By:

Gilfeather, John

Publication type:

Article

International psychographics.

Published in:

Marketing Research, 1992, v. 4, n. 3, p. 48

By:

Winters, Lewis C.

Publication type:

Article

SRI Announces VALS 2.

Published in:

Marketing Research, 1989, v. 1, n. 2, p. 67

By:

Winters, Lewis C.

Publication type:

Article

Comportamento do consumidor e algumas transversalidades com o design de interiores.

Published in:

Actas de Diseño, 2021, v. 16, n. 34, p. 230

By:

Carvalho Santos, Victor Hugo

Publication type:

Article

Wine Tourists in South Africa: A Demographic and Psychographic Study.

Published in:

Journal of Wine Research, 2004, v. 15, n. 1, p. 51, doi. 10.1080/0957126042000300326

By:

TASSIOPOULOS, DIMITRI;
NUNTSU, NANCY;
HAYDAM, NORBERT

Publication type:

Article

Usability of Online Services: The Role of Technology Readiness and Context.

Published in:

Decision Sciences, 2007, v. 38, n. 2, p. 277, doi. 10.1111/j.1540-5915.2007.00159.x

By:

Massey, Anne P.;
Khatri, Vijay;
Montoya-Weiss, Mitzi M.

Publication type:

Article

DÉTERMINANTS ET IMPORTANCE DE L'ASSOCIATION DURABLE DES SPONSORS À L'ÉVÉNEMENT: LE CAS DE LA COUPE DU MONDE DE FOOTBALL 1998.

Published in:

Revue Française du Marketing, 2002, n. 186, p. 89

By:

Walliser, Björn;
Nanopoulos, Philippe

Publication type:

Article

Are We Really Measuring the Quality of Life?

Published in:

American Journal of Economics & Sociology, 1986, v. 45, n. 1, p. 93, doi. 10.1111/j.1536-7150.1986.tb01906.x

By:

Wish, Naomi Bailin

Publication type:

Article

Make your practice a Magic Kingdom.

Published in:

Optometry Times, 2011, v. 3, n. 2, p. 34

By:

Rajecki, Ron;
Wright, Mark R.

Publication type:

Article

Psychographic segmentation of youth in the evolving Indian retail market.

Published in:

International Review of Retail, Distribution & Consumer Research, 2010, v. 20, n. 5, p. 535, doi. 10.1080/09593969.2010.520508

By:

Narang, Ritu

Publication type:

Article

The Customer/Client Drives Your Marketing Plan.

Published in:

Forensic Examiner, 1995, v. 4, n. 1/2, p. 16

By:

Anthony, William P.

Publication type:

Article

Segmenting the Second Hand Book Sectors Core Customer's Using Demographic, Psychographic and Benefits.

Published in:

International Journal of the Book, 2007, v. 4, n. 1, p. 131

By:

Lloyd-Jones, Annabel;
Beynon-Davies, Paul

Publication type:

Article

¿CÓMO SON LOS CONSUMIDORES DEL MERCADO DE LAS MAYORÍAS EN VENEZUELA? UNA APROXIMACIÓN A LA CONSTRUCCIÓN DEL PERFIL PSICOGRÁFICO.

Published in:

Estudios Gerenciales, 2011, v. 27, n. 119, p. 123, doi. 10.1016/S0123-5923(11)70160-7

By:

PUENTE CASTRO, RAQUEL;
LÓPEZ DI BLASI, SABINA

Publication type:

Article

Efecto de las características psicográficas en la intención de compra de marcas privadas en Chile.

Published in:

Estudios de Administración, 2005, v. 12, n. 2, p. 67

By:

Manzur M., Enrique;
Hidalgo C., Pedro;
Olavarrieta S., Sergio;
Farías N., Pablo

Publication type:

Article

Healthy donor effect and satisfaction with health.

Published in:

European Journal of Health Economics, 2015, v. 16, n. 7, p. 733, doi. 10.1007/s10198-014-0625-1

By:

Shehu, Edlira;
Hofmann, Annette;
Clement, Michel;
Langmaack, Ann-Christin

Publication type:

Article

Demographics, psychographics, price searching and recall in retail shopping.

Published in:

Service Industries Journal, 2009, v. 29, n. 9, p. 1243, doi. 10.1080/02642060701849881

By:

Tsai, Dungchun;
Lee, Hsiao-Ching

Publication type:

Article

Identification of adopter categories for online banking in Turkey.

Published in:

Service Industries Journal, 2009, v. 29, n. 8, p. 1037, doi. 10.1080/02642060902764228

By:

Kavak, Bahtişen;
Demirsoy, Canan

Publication type:

Article

Simultaneous analysis of whether and how long to go on holidays.

Published in:

Service Industries Journal, 2009, v. 29, n. 8, p. 1077, doi. 10.1080/02642060902764467

By:

Nicolau, JuanL.;
Más, FranciscoJ.

Publication type:

Article

Personality and psychographics of three types of gamblers in the United States.

Published in:

International Gambling Studies, 2013, v. 13, n. 3, p. 338, doi. 10.1080/14459795.2013.819933

By:

Carver, Andrew B.;
McCarty, John A.

Publication type:

Article

Examining the efficacy of self-classification approach in segmenting special-interest tourists: food tourism case.

Published in:

Asia Pacific Journal of Tourism Research, 2018, v. 23, n. 10, p. 961, doi. 10.1080/10941665.2018.1513048

By:

Ying, Tianyu;
Wen, Jun;
Law, Rob;
Wang, Liang;
Norman, William C.

Publication type:

Article

Social Structure and Psychographic Explanations of Destination Preference of Australians' Travel to South-East Asia.

Published in:

Asia Pacific Journal of Tourism Research, 2011, v. 16, n. 1, p. 39, doi. 10.1080/10941665.2011.539390

By:

Kattiyapornpong, Uraiporn;
Miller, KennethE.

Publication type:

Article

Targeting State Legislators.

Published in:

Public Relations Quarterly, 2005, v. 50, n. 2, p. 35

By:

Morton, Linda P.

Publication type:

Article

Segmenting Publics: An Introduction.

Published in:

Public Relations Quarterly, 1998, v. 43, n. 3, p. 33

By:

Morton, Linda P.

Publication type:

Article

Der versteclae Fonlane und wie man ihn findet.

Published in:

2007

By:

Arndt, Christiane

Publication type:

Book Review

Key Factors in Determining a Dental Practice Site.

Published in:

Journal of the California Dental Association, 2001, v. 29, n. 4, p. 283, doi. 10.1080/19424396.2001.12223175

By:

MCDONALD, SCOTT

Publication type:

Article

Conceptualization and measurement of personal norms regarding meal preparation.

Published in:

International Journal of Consumer Studies, 2013, v. 37, n. 6, p. 596, doi. 10.1111/ijcs.12036

By:

Costa, Ana Isabel de Almeida

Publication type:

Article

Development of consumer techno segmentation and its application to international markets.

Published in:

International Journal of Consumer Studies, 2010, v. 34, n. 1, p. 87, doi. 10.1111/j.1470-6431.2009.00848.x

By:

Lim, Heejin;
Lee, Hyun‐Joo

Publication type:

Article

Is the urban Indian consumer ready for clothing with eco-labels?

Published in:

International Journal of Consumer Studies, 2008, v. 32, n. 5, p. 438, doi. 10.1111/j.1470-6431.2008.00716.x

By:

Goswami, Paromita

Publication type:

Article

An empirical study of the impact of consumer perceived risk on purchase likelihood: a modelling approach.

Published in:

International Journal of Consumer Studies, 2006, v. 30, n. 3, p. 294, doi. 10.1111/j.1470-6431.2006.00493.x

By:

Yeung, Ruth M.W.;
Morris, Joe

Publication type:

Article

The Influence of Psychographic Variables on the Theory of Exit, Voice, and Loyalty of Customer Complaints Behaviour in Banks.

Published in:

Journal of Competitiveness, 2015, v. 7, n. 4, p. 48, doi. 10.7441/joc.2015.04.04

By:

Alexander, Preko;
Samuel, Agbanu Kwami

Publication type:

Article

Research on Visitor Receptiveness to Conservation Messaging and Its Impact on Exhibit Design.

Published in:

IZE Journal, 2012, n. 48, p. 60

By:

Street, Bill;
Jenkins, Judy;
Frasier, John

Publication type:

Article

DEMOGRAPHIC, CULTURAL AND PSYCHOGRAPHIC CONSUMER CHARACTERISTICS OF CENTRAL AMERICA.

Published in:

Revista Negotium, 2013, v. 9, n. 25, p. 21

By:

Sergueyevna Golovina, Natalia

Publication type:

Article

Deconstructive Psychographies: ethical discourse and the institutions of the university.

Published in:

Discourse: Studies in the Cultural Politics of Education, 1999, v. 20, n. 2, p. 181, doi. 10.1080/0159630990200201

By:

Trifonas, Peter

Publication type:

Article

Tourist Segments for New Facilities in National Park Areas: Profiling Tourists in Norway Based on Psychographics and Demographics.

Published in:

Journal of Hospitality Marketing & Management, 2015, v. 24, n. 5, p. 486, doi. 10.1080/19368623.2014.911713

By:

Veisten, Knut;
Haukeland, Jan Vidar;
Baardsen, Sjur;
Degnes-Ødemark, Heidi;
Grue, Berit

Publication type:

Article

The Importance of Recycling to U.S. Festival Visitors: A Preliminary Study.

Published in:

Journal of Hospitality Marketing & Management, 2014, v. 23, n. 6, p. 601, doi. 10.1080/19368623.2014.844661

By:

Barber, Nelson A.;
Kim, Young Hoon;
Barth, Sean

Publication type:

Article

Os Efeitos da Participação em Comunidades Virtuais de Marca no Comportamento do Consumidor: Proposição e Teste de um Modelo Teórico.

Published in:

RAC: Revista de Administração Contemporânea, 2011, v. 15, n. 3, p. 366, doi. 10.1590/S1415-65552011000300002

By:

de Almeida, Stefânia Ordovás;
Mazzon, José Afonso;
Dholakia, Utpal;
Neto, Hugo Fridolino Müller

Publication type:

Article

Identifying the Heavy Internet User Segment in Emerging Markets: The Evidence from Serbia and Ukraine.

Published in:

Journal of Internet Business, 2009, n. 7, p. 3

By:

James, William L.;
Sharland, Alex;
Petkovic, Goran;
Torres-Baumgarten, Gladys;
Spivakovska, Tetyana

Publication type:

Article

FACTORS INFLUENCING INTENT TO BUY COUNTERFEITS OF LUXURY GOODS.

Published in:

Economics & Management, 2013, v. 18, n. 4, p. 761, doi. 10.5755/j01.em.18.4.5739

By:

Stravinskiene, Jurgita;
Dovaliene, Aiste;
Ambrazeviciute, Ruta

Publication type:

Article

PARADIGM SHIFT IN CONSUMER SEGMENTATION TO GAIN COMPETITIVE ADVANTAGES IN POST-CRISIS FMCG MARKETS: LIFESTYLE OR SOCIAL VALUES?

Published in:

Economics & Management, 2011, v. 16, p. 1266

By:

Kaže, Valters;
Škapars, Roberts

Publication type:

Article

Are You Into Psychographics?

Published in:

Marketing Health Services, 2008, v. 28, n. 4, p. 3

By:

Gombeski, William R.

Publication type:

Article

Differentiating Donors.

Published in:

Marketing Health Services, 1999, v. 19, n. 3, p. 32

By:

Grande, Carmine A.;
Vavra, Terry G.

Publication type:

Article

Empirical Study of Heterogeneous Behavior at the Base of the Pyramid: The Influence of Demographic and Psychographic Factors.

Published in:

Journal of International Consumer Marketing, 2018, v. 30, n. 3, p. 173, doi. 10.1080/08961530.2017.1399308

By:

Wirawan Dony Dahana;
Toshio Kobayashi;
Azusa Ebisuya

Publication type:

Article

Consumer Ethnocentrism in Turkey: Ours are Better than Theirs.

Published in:

Journal of International Consumer Marketing, 2018, v. 30, n. 1, p. 45, doi. 10.1080/08961530.2017.1361882

By:

Acikdilli, Gaye;
Ziemnowicz, Christopher;
Bahhouth, Victor

Publication type:

Article

ARE YOU OUT OF YOUR MIND?: NEUROTECHNOLOGIES AND THE MAKING OF DISEMBODIED AGENCY.

Published in:

Berkeley Technology Law Journal, 2023, v. 38, n. 1, p. 231, doi. 10.15779/Z382Z12Q7D

By:

Levin, Daniel

Publication type:

Article

Psychographics Related to the Ownership of Life Insurance.

Published in:

Journal of Financial Planning, 2022, v. 35, n. 6, p. 72

By:

Heo, Wookjae;
Jae Min Lee;
Narang Park

Publication type:

Article

Need Marketing Ideas? Ask Your Target Audience.

Published in:

Journal of Financial Planning, 2017, v. 30, n. 11, p. 28

By:

Hawlk, Kali

Publication type:

Article

A Conceptual Framework for Understanding Relationships Between Sport Consumers and Sport Organizations: A Relationship Quality Approach.

Published in:

Journal of Sport Management, 2011, v. 25, n. 1, p. 57, doi. 10.1123/jsm.25.1.57

By:

Yu Kyoum Kim;
Trail, Galen

Publication type:

Article

Action Research in Youth Soccer: Assessing the Acceptability of an Alternative Program.

Published in:

Journal of Sport Management, 1997, v. 11, n. 1, p. 29, doi. 10.1123/jsm.11.1.29

By:

Green, B. Christine

Publication type:

Article