Works matching DE "PSYCHOGRAPHICS"

Results: 271

Interactive Experiences and Contextual Learning in Museums.

Published in:

Studies in Art Education, 2006, v. 47, n. 2, p. 170, doi. 10.1080/00393541.2006.11650492

By:

Chang, Eunjung

Publication type:

Article

Development of petite bourgeoisie commercial landscapes in China's historic towns: a perspective from tourists' taste and distinction.

Published in:

Journal of Tourism & Cultural Change, 2021, v. 19, n. 1, p. 19, doi. 10.1080/14766825.2020.1772272

By:

Weng, Lisheng;
Weng, Shixiu;
Luo, Xianrong

Publication type:

Article

FRAMEWORK FOR ASSESSING NATIONAL E-AGRICULTURE READINESS.

Published in:

Journal of Development Communication, 2017, v. 28, n. 1/2, p. 1

By:

Phillips, Atiba;
Antoine, James;
Chesney, Arlington;
Phillips, Kelly-Ann

Publication type:

Article

Predicting Consumer Behavior and Media Preferences: The Comparative Validity of Personality Traits and Demographic Variables.

Published in:

Psychology & Marketing, 2013, v. 30, n. 11, p. 937, doi. 10.1002/mar.20657

By:

Sandy, Carson J.;
Gosling, Samuel D.;
Durant, John

Publication type:

Article

Toward Consumption Reduction: An Environmentally Motivated Perspective.

Published in:

Psychology & Marketing, 2013, v. 30, n. 8, p. 660, doi. 10.1002/mar.20636

By:

Egea, José Manuel Ortega;
Frutos, Nieves García

Publication type:

Article

A longitudinal look at rural consumer adoption of online shopping.

Published in:

Psychology & Marketing, 2007, v. 24, n. 4, p. 375, doi. 10.1002/mar.20165

By:

Lennon, Sharron J.;
Kim, Minjeong;
Johnson, Kim K. P.;
Jolly, Laura D.;
Damhorst, Mary Lynn;
Jasper, Cynthia R.

Publication type:

Article

The Stochastic Modeling of Purchase Intentions and Behavior.

Published in:

Management Science, 1998, v. 44, n. 2, p. 188, doi. 10.1287/mnsc.44.2.188

By:

Young, Martin R.;
DeSarbo, Wayne S.;
Morwitz, Vicki G.

Publication type:

Article

FRAMES OF MIND IN INTERTEMPORAL CHOICE.

Published in:

Management Science, 1988, v. 34, n. 2, p. 200, doi. 10.1287/mnsc.34.2.200

By:

Loewenstein, George F.

Publication type:

Article

Trends in Consumer Behavior Literature: A Content Analysis.

Published in:

Journal of Consumer Research, 1984, v. 10, n. 4, p. 449, doi. 10.1086/208985

By:

Helgeson, James G.;
Kluge, E. Alan;
Mager, John;
Taylor, Cheri

Publication type:

Article

Characteristics of Adopters and Non-Adopters of Home Computers.

Published in:

Journal of Consumer Research, 1983, v. 10, n. 2, p. 225, doi. 10.1086/208961

By:

Dickerson, Mary Dee;
Gentry, James W.

Publication type:

Article

Using a Structural Model of Halo Effect to Assess Perceptual Distortion due to Affective Overtones.

Published in:

Journal of Consumer Research, 1983, v. 10, n. 2, p. 247, doi. 10.1086/208963

By:

Holbrook, Morris B.

Publication type:

Article

Allocating Discretionary Time: Complementarity Among Activities.

Published in:

Journal of Consumer Research, 1981, v. 7, n. 4, p. 395, doi. 10.1086/208830

By:

Holbrook, Morris B.;
Lehmann, Donald R.

Publication type:

Article

Allocation of Time to the Mass Media.

Published in:

Journal of Consumer Research, 1981, v. 7, n. 4, p. 343, doi. 10.1086/208824

By:

Hornik, Jacob;
Schlinger, Mary Jane

Publication type:

Article

Organizational Psychographics and Innovativeness.

Published in:

Journal of Consumer Research, 1980, v. 7, n. 1, p. 24, doi. 10.1086/208789

By:

Robertson, Thomas S.;
Wind, Yoram

Publication type:

Article

Assessment of Attribute Importances and Consumer Utility Functions: von Neumann-Morgenstern Theory Applied to Consumer Behavior.

Published in:

Journal of Consumer Research, 1979, v. 5, n. 4, p. 251, doi. 10.1086/208737

By:

Hauser, John R.;
Urban, Glen L.

Publication type:

Article

Psychographics for Social Policy Decisions: Welfare Assistance.

Published in:

Journal of Consumer Research, 1979, v. 5, n. 4, p. 229, doi. 10.1086/208735

By:

Ahmed, Sadrudin A.;
Jackson, Douglas N.

Publication type:

Article

Identifying Relevant Psychographic Segments: How Specifying Product Functions Can Help.

Published in:

Journal of Consumer Research, 1976, v. 3, n. 3, p. 163, doi. 10.1086/208663

By:

Goldberg, Marvin E.

Publication type:

Article

Television Co-Viewing in Mexico: An Assessment on People Meter Data.

Published in:

Journal of Broadcasting & Electronic Media, 2011, v. 55, n. 4, p. 448, doi. 10.1080/08838151.2011.620905

By:

Mora, José-Domingo;
Ho, Jason;
Krider, Robert

Publication type:

Article

INTERACTIONS IN PSYCHOGRAPHICS SEGMENTATION: IMPLICATIONS FOR ADVERTISING.

Published in:

Journal of Advertising, 1984, v. 13, n. 2, p. 43, doi. 10.1080/00913367.1984.10672886

By:

Boote, Alfred S.

Publication type:

Article

CINEMA ADVERTISING.

Published in:

Journal of Advertising, 1981, v. 10, n. 4, p. 11, doi. 10.1080/00913367.1981.10672780

By:

Johnson, Keith F.

Publication type:

Article

A NEW ROLE FOR PSYCHOGRAPHICS IN MEDIA SELECTION.

Published in:

Journal of Advertising, 1980, v. 9, n. 2, p. 33, doi. 10.1080/00913367.1980.10673317

By:

Cannon, Hugh M.;
Merz, G. Russell

Publication type:

Article

Life Style and Psychographics.

Published in:

1976

By:

Fletcher, Alan;
Martin, Charles H.

Publication type:

Book Review

REJOINDER.

Published in:: Journal of Advertising, 1973, v. 2, n. 1, p. 36, doi. 10.1080/00913367.1973.10672484
Publication type:: Article

CRITIQUE.

Published in:

Journal of Advertising, 1973, v. 2, n. 1, p. 35, doi. 10.1080/00913367.1973.10672483

By:

Wolter, Louis J.

Publication type:

Article

Psychographics and Creativity.

Published in:

Journal of Advertising, 1973, v. 2, n. 1, p. 32, doi. 10.1080/00913367.1973.10672482

By:

Winter, Edward;
Russell, John T.

Publication type:

Article

Truth in Advertising.

Published in:

1972

By:

Stewart, Dan

Publication type:

Editorial

Agency--client chemistry: demographic and psychographic influences.

Published in:

International Journal of Advertising, 2001, v. 20, n. 2, p. 169, doi. 10.1080/02650487.2001.11104885

By:

Ewing, Michael T.;
Pinto, Tanya M.;
Soutar, Geoffrey N.

Publication type:

Article

INNOVATIONS OF THE DIGITAL ERA AND ECONOMIC CHOICE.

Published in:

USV Annals of Economics & Public Administration, 2018, v. 18, n. 1, p. 63

By:

POCHENCHUK, Galyna;
BABUKH, Ilona;
BARANIUK, Diana

Publication type:

Article

"OTHERISM".

Published in:

Education, 2018, v. 138, n. 3, p. 271

By:

SNELL, JOEL

Publication type:

Article

What Explains Usage of Mobile Physician-Rating Apps? Results From a Web-Based Questionnaire.

Published in:

Journal of Medical Internet Research, 2014, v. 16, n. 6, p. 1, doi. 10.2196/jmir.3122

By:

Bidmon, Sonja;
Terlutter, Ralf;
Röttl, Johanna

Publication type:

Article

DÉTERMINANTS ET IMPORTANCE DE L'ASSOCIATION DURABLE DES SPONSORS À L'ÉVÉNEMENT: LE CAS DE LA COUPE DU MONDE DE FOOTBALL 1998.

Published in:

Revue Française du Marketing, 2002, n. 186, p. 89

By:

Walliser, Björn;
Nanopoulos, Philippe

Publication type:

Article

A Durable Replacement Model for Symbolic versus Utilitarian Consumption: An Integrated Cultural and Socio-economic Perspective.

Published in:

Global Economic Review, 2006, v. 35, n. 2, p. 193, doi. 10.1080/12265080600715426

By:

Yoo, Shijin;
Chung, Seh-Woong;
Han, JinK.

Publication type:

Article

Family Conflict Resolution: Purchase role of Urban women.

Published in:

SCMS Journal of Indian Management, 2013, v. 10, n. 3, p. 13

By:

Anilkumar, N.;
Joseph, Jelsey

Publication type:

Article

Make your practice a Magic Kingdom.

Published in:

Optometry Times, 2011, v. 3, n. 2, p. 34

By:

Rajecki, Ron;
Wright, Mark R.

Publication type:

Article

DEMOGRAPHIC, CULTURAL AND PSYCHOGRAPHIC CONSUMER CHARACTERISTICS OF CENTRAL AMERICA.

Published in:

Revista Negotium, 2013, v. 9, n. 25, p. 21

By:

Sergueyevna Golovina, Natalia

Publication type:

Article

NPR Activists and Classical Monks: Differentiating Public Radio Formats.

Published in:

Journal of Radio Studies, 2004, v. 11, n. 2, p. 184, doi. 10.1207/s15506843jrs1102_4

By:

Bailey, George

Publication type:

Article

Market Mavens' Attitudes Towards General Technology: Implications for Marketing Communications.

Published in:

Journal of Marketing Communications, 2005, v. 11, n. 2, p. 73, doi. 10.1080/1352726042000286499

By:

Geissler, Gary L.;
Edison, Steve W.

Publication type:

Article

Repeat tourism in Uruguay: modelling truncated distributions of count data.

Published in:

Quality & Quantity, 2014, v. 48, n. 1, p. 475, doi. 10.1007/s11135-012-9782-4

By:

Brida, Juan;
Pereyra, Juan;
Scuderi, Raffaele

Publication type:

Article

Differentiating Donors.

Published in:

Marketing Health Services, 1999, v. 19, n. 3, p. 32

By:

Grande, Carmine A.;
Vavra, Terry G.

Publication type:

Article

ARE YOU OUT OF YOUR MIND?: NEUROTECHNOLOGIES AND THE MAKING OF DISEMBODIED AGENCY.

Published in:

Berkeley Technology Law Journal, 2023, v. 38, n. 1, p. 231, doi. 10.15779/Z382Z12Q7D

By:

Levin, Daniel

Publication type:

Article

¿CÓMO SON LOS CONSUMIDORES DEL MERCADO DE LAS MAYORÍAS EN VENEZUELA? UNA APROXIMACIÓN A LA CONSTRUCCIÓN DEL PERFIL PSICOGRÁFICO.

Published in:

Estudios Gerenciales, 2011, v. 27, n. 119, p. 123, doi. 10.1016/S0123-5923(11)70160-7

By:

PUENTE CASTRO, RAQUEL;
LÓPEZ DI BLASI, SABINA

Publication type:

Article

Efecto de las características psicográficas en la intención de compra de marcas privadas en Chile.

Published in:

Estudios de Administración, 2005, v. 12, n. 2, p. 67

By:

Manzur M., Enrique;
Hidalgo C., Pedro;
Olavarrieta S., Sergio;
Farías N., Pablo

Publication type:

Article

SIMILITUDES Y DIFERENCIAS EN LAS CAUSAS PSICOGRÁFICAS DE LA LEALTAD A LA MARCA DE PRODUCTO Y LA FIDELIDAD AL SUPERMERCADO.

Published in:

Cuadernos de Administración (01203592), 2007, v. 20, n. 33, p. 181

By:

Torres Moraga, Eduardo;
Hidalgo Campos, Pedro;
César Farías Nazel, Pablo

Publication type:

Article

Psychographics Related to the Ownership of Life Insurance.

Published in:

Journal of Financial Planning, 2022, v. 35, n. 6, p. 72

By:

Heo, Wookjae;
Jae Min Lee;
Narang Park

Publication type:

Article

Need Marketing Ideas? Ask Your Target Audience.

Published in:

Journal of Financial Planning, 2017, v. 30, n. 11, p. 28

By:

Hawlk, Kali

Publication type:

Article

Social Structure and Psychographic Explanations of Destination Preference of Australians' Travel to South-East Asia.

Published in:

Asia Pacific Journal of Tourism Research, 2011, v. 16, n. 1, p. 39, doi. 10.1080/10941665.2011.539390

By:

Kattiyapornpong, Uraiporn;
Miller, KennethE.

Publication type:

Article

THE INFORMATION CONTENT OF PRICES: A PRELIMINARY MODEL FOR ESTIMATING BUYER RESPONSE.

Published in:

Management Science, 1971, v. 17, n. 8, p. B-519, doi. 10.1287/mnsc.17.8.B519

By:

Monroe, Kent B.

Publication type:

Article

MARKETING SCIENCE.

Published in:

1969

By:

Longman, Kenneth A.

Publication type:

Editorial

The Spirits and Mr. Garland: Hamlin Garland's Experiences with Spiritualism and the Occult, 1891-1939.

Published in:

Journal of the West, 2019, v. 58, n. 1, p. 48

By:

Underhill, Lonnie E.

Publication type:

Article

Developing a Profile of Consumer Intention to Seek Out Health Information Beyond the Doctor.

Published in:

Health Marketing Quarterly, 2003, v. 21, n. 1/2, p. 91, doi. 10.1300/J026v21n01_05

By:

Dutta-Bergman, Mohan J.

Publication type:

Article