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Female stereotypes and female empowerment in advertising: A systematic literature review and future research agenda.
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- International Journal of Consumer Studies, 2024, v. 48, n. 2, p. 1, doi. 10.1111/ijcs.13010
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- Article
Advertising Frames and the Legitimation of the Armed American Woman.
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- Journal of Macromarketing, 2024, v. 44, n. 1, p. 153, doi. 10.1177/02761467231221227
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- Article
Hypervideo as a tool for interactive advertising.
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- Communication & Society, 2024, v. 37, n. 1, p. 21, doi. 10.15581/003.37.1.21-40
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- Article
Sports Betting Advertising: A Systematic Review of Content Analysis Studies.
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- International Journal of Mental Health & Addiction, 2023, v. 21, n. 5, p. 3076, doi. 10.1007/s11469-022-00775-4
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- Article
Assessment of drug marketing literature systematically using the WHO criteria.
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- National Journal of Physiology, Pharmacy & Pharmacology, 2023, v. 13, n. 10, p. 2100, doi. 10.5455/njppp.2023.13.02060202312032023
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- Article
Do advertisements with a social message elevate subjective well‐being?: An examination of empirical associations.
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- Business & Society Review (00453609), 2023, v. 128, n. 3, p. 488, doi. 10.1111/basr.12325
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- Article
Impact of Advertisement on the Buying Behaviour of Children.
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- International Journal of Applied Marketing & Management, 2023, v. 8, n. 2, p. 1
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- Article
Fears of Enchantment: Advertising Theory in Britain and the Making of a Modern Myth.
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- Cultural History, 2023, v. 12, n. 1, p. 44, doi. 10.3366/cult.2023.0277
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- Article
Defrocking the false father of the 'Driftless Area', USA.
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- Geology Today, 2023, v. 39, n. 2, p. 62, doi. 10.1111/gto.12424
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- Article
Critical Evaluation of Drug Promotional Literature Using WHO Ethical Criteria and Perception of Clinicians at a Tertiary Care Hospital.
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- Journal of Pharmacology & Pharmacotherapeutics, 2023, v. 14, n. 1, p. 41, doi. 10.1177/0976500X231164812
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- Article
Investigating the Quality of Online Advertisements on Instagram: An Experimental Design.
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- Quality - Access to Success, 2023, v. 24, n. 193, p. 109, doi. 10.47750/QAS/24.193.13
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- Article
"... If We Don't Scare You, You're Already Dead!": A Study of Imagery and Language Used on Fright Tourism Advertising.
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- Tourism Review International, 2023, v. 27, n. 1, p. 19, doi. 10.3727/154427223X16717265382750
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- Article
Sind die Tage der gedruckten Prospekte gezählt? In der Handelswerbung wird verstärkt über die Rolle von Werbeprospekten diskutiert.
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- Transfer: Zeitschrift für Kommunikation & Markenmanagement, 2023, v. 69, n. 1, p. 36
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- Article
Social Messages in Advertising: Examining the Relationship Among Attitude Towards Advertisement, Brand and Purchase Intention of Customers.
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- IUP Journal of Marketing Management, 2023, v. 22, n. 1, p. 67
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- Article
ADVERTISING ENGAGEMENT: CONCEPTUALIZATION, SCALE DEVELOPMENT AND VALIDATION.
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- Fonseca: Journal of Communication, 2023, n. 26, p. 283, doi. 10.14201/fjc.31217
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- Article
When transparency pays off: Enticing sceptical consumers with two‐sided advertising.
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- International Journal of Consumer Studies, 2023, v. 47, n. 1, p. 317, doi. 10.1111/ijcs.12841
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- Article
Queen of the Maple Leaf: Beauty Contests and Settler Femininity by Patrizia Gentile (review).
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- Journal of the History of Sexuality, 2023, v. 32, n. 1, p. 1
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- Article
Alfabetización publicitaria y menores. Revisión bibliográfica a partir de la Web of Science (WOS) y Scopus (2010-2022).
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- Revista Latina de Comunicación Social, 2023, n. 81, p. 1, doi. 10.4185/rlcs.2023.1892
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- Article
The Solly Marks Scholarship.
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- South African Gastroenterology Review, 2023, v. 21, n. 1, p. 36
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- Article
Ausgaben für Strom und Betriebskosten im Home Office als Werbungskosten?
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- Zeitschrift für Abgaben-, Finanz- und Steuerrecht, 2023, n. 1, p. 13, doi. 10.33196/afs202301001301
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- Article
Changes in Lifestyle Advertising During and After COVID-19 Pandemic Period.
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- Ileti-s-im, 2022, n. 37, p. 187, doi. 10.16878/gsuilet1167777
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- Article
Harris's List of Covent-Garden Ladies (1760–1794): New Copies and New Evidence regarding its History.
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- Library, 2022, v. 23, n. 4, p. 458, doi. 10.1093/library/fpac043
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- Article
Critical evaluation of promotional drug literature based on the WHO criteria.
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- National Journal of Physiology, Pharmacy & Pharmacology, 2022, v. 12, n. 12, p. 2033, doi. 10.5455/njppp.2022.12.04171202211042022
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- Article
Evaluation of drug promotional literatures on angiotensin receptor blockers using World Health Organization criteria.
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- Asian Journal of Medical Sciences, 2022, v. 13, n. 11, p. 271, doi. 10.3126/ajms.v13i11.45523
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- Article
Book Review: Advertising and the Marketplace.
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- American Economist, 2022, v. 67, n. 2, p. 304, doi. 10.1177/05694345221105741
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- Article
La politique du merveilleux: Une autre histoire du Système de Law (1695–1795) by Arnaud Orain (review).
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- Eighteenth-Century Studies, 2022, v. 56, n. 1, p. 134, doi. 10.1353/ecs.2022.0064
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- Article
MAKBUL TÜRK KADININI POSTFEMİNİZMLE HARMANLAMAK: TELEVİZYON REKLAMLARINDAKİ HEGEMONİK TÜRK KADINLIĞININ SÖYLEM ANALİZİ.
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- Gumushane Universty Electronic Journal of the Faculty of Communication / Gümüshane Üniversitesi Iletisim Fakültesi Elektronik Dergisi, 2022, v. 10, n. 2, p. 770
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- Article
Perception of resident doctors regarding promotional drug literature.
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- National Journal of Physiology, Pharmacy & Pharmacology, 2022, v. 12, n. 8, p. 1151, doi. 10.5455/njppp.2022.12.12457202124122021
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- Article
TESOL and Sustainability: English Language Teaching in the Anthropocene Era.
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- TESOL Quarterly, 2022, v. 56, n. 2, p. 857, doi. 10.1002/tesq.3135
- Publication type:
- Article
Bases de Poder e Ambiente de Trabalho para Criatividade em Agências de Publicidade e Propaganda.
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- Revista Psicologia. Organizacoes e Trabalho, 2022, v. 22, n. 2, p. 1993, doi. 10.5935/rpot/2022.2.22049
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- Article
Effects of Personalization and Ad Algorithm Disclosure on Perceived Creepiness.
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- Advances in Consumer Research, 2022, v. 50, p. 208
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- Article
Editorial.
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- 2022
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- Editorial
Gendering Products Through Advertisements: A Review (1973–2019) of Various Cues Employed by Advertisers.
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- Business Perspectives & Research, 2022, v. 10, n. 1, p. 65, doi. 10.1177/2278533721994354
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- Article
10th INTERNATIONAL JOURNAL OF MOTORCYCLE STUDIES CONFERENCE.
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- International Journal of Motorcycle Studies, 2022, v. 18, p. N.PAG
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- Article
Untrue Reports: Colonial Promotional Literature, Factional Rhetoric, and the Dissolution of the Virginia Company of London.
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- Journal for Early Modern Cultural Studies, 2022, v. 22, n. 1, p. 24, doi. 10.1353/jem.2022.a902581
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- Article
Should companies hope instead? The role of verbal cues in consumers' evaluation of cause‐related marketing (CRM).
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- Psychology & Marketing, 2022, v. 39, n. 1, p. 227, doi. 10.1002/mar.21591
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- Article
Razonamiento Cuantitativo, Lenguaje y Matemáticas.
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- Zona Próxima, 2022, n. 36, p. 76, doi. 10.14482/zp.36.510.71
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- Article
Mobile advertising: A systematic literature review and future research agenda.
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- International Journal of Consumer Studies, 2021, v. 45, n. 6, p. 1258, doi. 10.1111/ijcs.12728
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- Article
"Bigger, Better Country": 1970s Tourism Campaign Capitalized on North Dakota's Cowboy Heritage and Open Spaces.
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- North Dakota History, 2021, p. 36
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- Article
Análisis de la publicidad alimentaria y su relación con la obesidad infantil.
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- Revista Nutrición Clínica y Dietética Hospitalaria, 2021, v. 41, n. 4, p. 55, doi. 10.12873/414soto
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- Article
A Comparison and Interpretation of Machine Learning Algorithm for the Prediction of Online Purchase Conversion.
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- Journal of Theoretical & Applied Electronic Commerce Research, 2021, v. 16, n. 5, p. 1472, doi. 10.3390/jtaer16050083
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- Article
How Can the Celebrity Endorsement Effect Help Consumer Engagement? A Case of Promoting Tourism Products through Live Streaming.
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- Sustainability (2071-1050), 2021, v. 13, n. 15, p. 8655, doi. 10.3390/su13158655
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- Article
La valoración de las ideas creativas por parte del anunciante: Una aproximación cualitativa.
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- Icono 14, 2021, v. 19, n. 2, p. 119, doi. 10.7195/ri14.v19i2.1703
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- Article
Critical appraisal of drug promotional literature: Educative or misleading for second year MBBS students.
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- National Journal of Physiology, Pharmacy & Pharmacology, 2021, v. 11, n. 7, p. 710, doi. 10.5455/njppp.2021.11.01043202113022021
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- Article
A study of perceptions and exposure of drug promotional literature among clinicians in a teaching hospital.
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- Perspectives in Clinical Research, 2021, v. 12, n. 3, p. 140, doi. 10.4103/picr.PICR_36_19
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- Article
SUPERANDO O CETICISMO DO CONSUMIDOR RELATIVO À PROPAGANDA USANDO ANÚNCIOS MISTERIOSOS.
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- Gestão e Sociedade, 2021, v. 15, n. 42, p. 4381, doi. 10.21171/ges.v15i42.3580
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- Article
PROMOTION OF THE CITY AS AN ELEMENT OF TERRITORIAL MARKETING IN THE FIELD OF TOURISM.
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- Scientific Papers of Silesian University of Technology. Organization & Management / Zeszyty Naukowe Politechniki Slaskiej. Seria Organizacji i Zarzadzanie, 2021, n. 152, p. 95, doi. 10.29119/1641-3466.2021.152.7
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- Article
A COMPARATIVE ANALYSIS ON GRADUATE THESES IN THE FIELD OF PUBLIC RELATIONS AND ADVERTISING IN TURKEY.
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- International Journal of Management Economics & Business / Uluslararası Yönetim İktisat ve İşletme Dergisi, 2021, v. 17, n. 2, p. 600, doi. 10.17130/ijmeb.785223
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- Article
When Lifestyle Advertising Hurts Luxury Brands.
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- Advances in Consumer Research, 2021, v. 49, p. 242
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- Article
Creatives' Brand Attitudes Affect the Type of Ads They Produce.
- Published in:
- Advances in Consumer Research, 2021, v. 49, p. 422
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- Article