Works about PRODUCT positioning
Results: 474
Global Marine Product Space and Coastal Countries' Productive Capabilities, 1995–2021.
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- Land (2012), 2025, v. 14, n. 2, p. 378, doi. 10.3390/land14020378
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- Article
A Continuous B2b-PPP Model Considering Interruptions in BDS-3 B2b Orbits and Clock Corrections as Well as Signal-in-Space Range Error Residuals.
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- Remote Sensing, 2025, v. 17, n. 4, p. 618, doi. 10.3390/rs17040618
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- Article
Fashion Events and e-WOM.
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- Event Management, 2022, v. 26, n. 2, p. 405, doi. 10.3727/152599521X16192004803511
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How corporate social responsibility contributes to strengthening brand loyalty, hotel positioning and intention to revisit?
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- Current Issues in Tourism, 2021, v. 24, n. 13, p. 1897, doi. 10.1080/13683500.2020.1800601
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- Article
تقييم الموقف التنافسي لشركة التامين العراقية باستخدام أنموذج مجموعة بوسطن الاستشارية - بحث
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- Journal of The Iraqi University, 2019, v. 44, n. 3, p. 385
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- Article
GROWTH OF THE D-KSA MICRO-ENTERPRISE FROM THE PERSPECTIVE OF MARKET EXPANSION.
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- PRERANA: Journal of Management Thought & Practice, 2021, v. 13, n. 1, p. 1
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- Article
Judging Product Effectiveness from Perceived Spatial Proximity.
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- Journal of Consumer Research, 2013, v. 40, n. 2, p. 317, doi. 10.1086/670393
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What the Blind Eye Sees: Incidental Change Detection as a Source of Perceptual Fluency.
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- Journal of Consumer Research, 2013, v. 39, n. 6, p. 1202, doi. 10.1086/667852
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- Article
Explanation Fiends and Foes: How Mechanistic Detail Determines Understanding and Preference.
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- Journal of Consumer Research, 2013, v. 39, n. 5, p. 1115, doi. 10.1086/667782
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- Article
Shining in the Center: Central Gaze Cascade Effect on Product Choice.
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- Journal of Consumer Research, 2012, v. 39, n. 4, p. 848, doi. 10.1086/665984
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- Article
Context Effects in Diverse-Category Brand Environments: The Influence of Target Product Positioning and Consumers' Processing Mind-Set.
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- Journal of Consumer Research, 2008, v. 34, n. 6, p. 882, doi. 10.1086/524309
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- Article
Asymmetric Competition in Choice and the Leveraging of Competitive Disadvantages.
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- Journal of Consumer Research, 2000, v. 27, n. 3, p. 291, doi. 10.1086/317586
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- Article
A Protocol Analysis of Brand Choice Strategies Involving Recommendations.
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- Journal of Consumer Research, 1987, v. 14, n. 3, p. 440, doi. 10.1086/209126
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- Article
Positioning Strategies for Animal‐Friendly Products: A Social Dilemma Approach.
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- Journal of Consumer Affairs, 2020, v. 54, n. 1, p. 100, doi. 10.1111/joca.12240
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- Article
Too Exciting to Care? When Expressing Gratitude Is a Detriment to the Brand.
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- Journal of Advertising, 2023, v. 52, n. 2, p. 211, doi. 10.1080/00913367.2021.1990812
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- Article
The Strategic Use of Contextual and Competitive Interference to Influence Brand-Attribute Associations.
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- Journal of Advertising, 2017, v. 46, n. 3, p. 424, doi. 10.1080/00913367.2017.1281776
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- Article
Going Native: Effects of Disclosure Position and Language on the Recognition and Evaluation of Online Native Advertising.
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- Journal of Advertising, 2016, v. 45, n. 2, p. 157, doi. 10.1080/00913367.2015.1115380
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- Article
AD SCHEMA INCONGRUITY AS ELICITOR OF ETHNIC SELF-AWARENESS AND DIFFERENTIAL ADVERTISING RESPONSE.
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- Journal of Advertising, 2003, v. 32, n. 4, p. 7, doi. 10.1080/00913367.2003.10639142
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- Article
Understanding the Mental Representation Created by Comparative Advertising.
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- Journal of Advertising, 2001, v. 30, n. 2, p. 27, doi. 10.1080/00913367.2001.10673635
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- Article
Assessing the Media Habits and Needs of the Mobility-Disabled Consumer.
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- Journal of Advertising, 1996, v. 25, n. 3, p. 47, doi. 10.1080/00913367.1996.10673506
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- Article
Focal and Emotional Integration: Constructs, Measures, and Preliminary Evidence.
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- Journal of Advertising, 1993, v. 22, n. 4, p. 51, doi. 10.1080/00913367.1993.10673418
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- Article
Setting the Stage: Collective Selection in the Stylistic Context of Commercials.
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- Journal of Advertising, 1993, v. 22, n. 1, p. 11, doi. 10.1080/00913367.1993.10673392
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- Article
Machine Learning Approach for Targeting and Recommending a Product for Project Management.
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- Mathematics (2227-7390), 2021, v. 9, n. 16, p. 1958, doi. 10.3390/math9161958
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- Article
Drug repurposing in pharmaceutical industry and its impact on market access: market access implications.
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- Journal of Market Access & Health Policy, 2014, v. 2, p. 1, doi. 10.3402/jmahp.v2.22814
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- Article
The Dominant Power Abuse and State Aid in European Union.
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- Finance: Challenges of the Future, 2014, v. 16, p. 182
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- Article
Prikaz perceptivne mape lokalnih brendova vina.
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- Marketing (0354-3471), 2023, v. 54, n. 2, p. 103, doi. 10.5937/mkng2302103M
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- Article
"Together We Go Far": Exploring the Motivational Dispositions Within Connected Fitness.
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- Journal of Applied Sport Management, 2024, v. 16, n. 1, p. 41, doi. 10.7290/jasm16jdap
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- Article
吸湿速干功能织物的改性技术.
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- Cotton Textile Technology, 2022, v. 50, n. 606, p. 65
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Consumer biases in the perception of organizational greed.
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- International Journal of Consumer Studies, 2023, v. 47, n. 2, p. 767, doi. 10.1111/ijcs.12870
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- Article
The role of nostalgic brand positioning in capturing brand equity: Theoretical extension and analysis.
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- International Journal of Consumer Studies, 2022, v. 46, n. 1, p. 161, doi. 10.1111/ijcs.12653
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- Article
Glow & Lovely: Purpose-driven Brand.
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- Asian Case Research Journal, 2024, v. 28, n. 1, p. 17, doi. 10.1142/S0218927524500020
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- Article
WHY DO LARGE FIRMS TEND TO INTEGRATE VERTICALLY?
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- Bulletin of Economic Research, 2012, v. 64, p. s1, doi. 10.1111/j.1467-8586.2012.00433.x
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- Article
Nature vs Culture in Advertisements.
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- Labyrinth: An International Refereed Journal of Postmodern Studies, 2014, v. 5, n. 3, p. 39
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- Article
PRODUCT AT THE CROSSROADS OF SPACE, LANGUAGE AND MEANING.
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- Journal of Contemporary Management Research, 2020, v. 14, n. 2, p. 26
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- Article
Evaluation of QZSS orbit and clock products for real-time positioning applications.
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- Journal of Applied Geodesy, 2022, v. 16, n. 3, p. 165, doi. 10.1515/jag-2021-0064
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- Article
Fuzzy Jaccard with Degree of Optimism Ranking Index Based on Function Principle Approach.
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- Majlesi Journal of Electrical Engineering, 2010, v. 4, n. 4, p. 9
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- Article
The Influence of Sustainable Positioning on eWOM and Brand Loyalty: Analysis of Credible Sources and Transparency Practices Based on the S-O-R Model.
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- Sustainability (2071-1050), 2022, v. 14, n. 19, p. 12461, doi. 10.3390/su141912461
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- Article
Exploring transformative travel experiences: The case of Turkish travelers.
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- Tourism & Management Studies, 2022, v. 18, n. 2, p. 7, doi. 10.18089/tms.2022.180201
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- Article
A importância do Marketing Olfativo nas marcas de moda: o caso Abercrombie & Fitch.
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- Comunicação Pública, 2023, v. 18, n. 34, p. 1
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- Article
CONVENTION & VISITORS BUREAUX (CVBX) E MARKETING COLABORATIVO: ESTUDO SOBRE OS MOTIVOS DE COOPERAÇÃO DOS ATORES DO DESTINO NAS AÇÕES DO CVB DE CURITIBA - PARANÁ.
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- Turismo: Visão e Ação, 2020, v. 22, n. 2, p. 355, doi. 10.14210/rtva.v22n2.p355-379
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- Article
Endogenous Price Leadership and Product Positioning.
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- Review of Industrial Organization, 2021, v. 58, n. 2, p. 287, doi. 10.1007/s11151-020-09752-4
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- Article
Product Repositioning in a Horizontally Differentiated Market.
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- Review of Industrial Organization, 2020, v. 57, n. 3, p. 701, doi. 10.1007/s11151-019-09736-z
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- Article
Integrating intelligent systems into marketing to support market segmentation decisions.
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- Intelligent Systems in Accounting, Finance & Management, 2006, v. 14, n. 3, p. 117, doi. 10.1002/isaf.280
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- Article
Cultural antecedents to the normative, affective, and cognitive effects of domestic versus foreign purchase behavior.
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- Journal of Business Economics & Management, 2017, v. 18, n. 1, p. 100, doi. 10.3846/16111699.2016.1220975
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- Article
Ramesh Kesh, Eric Yung.
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- Technical Textiles / Technische Textilen, 2023, n. 2, p. 35
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- Article
Investigating the art‐infusion effects of vintage products.
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- Psychology & Marketing, 2024, v. 41, n. 11, p. 2911, doi. 10.1002/mar.22092
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- Article
Targeting Consumers Who Care about Future Generations.
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- Psychology & Marketing, 2015, v. 32, n. 8, p. 783, doi. 10.1002/mar.20818
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- Article
Bivariate and two-stage degradation modeling and reliability analysis.
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- Systems Engineering & Electronics, 2021, v. 43, n. 12, p. 3725, doi. 10.12305/j.issn.1001-506X.2021.12.37
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- Article
Lightweight Mobile Hole-drilling System Positioning Method Based on Redundant Reference Holes.
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- China Mechanical Engineering, 2021, v. 32, n. 22, p. 2697, doi. 10.3969/j.issn.1004-132X.2021.22.006
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- Article
El neuromarketing: una herramienta efectiva para el posicionamiento de un nuevo producto.
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- RAN - Revista Academia & Negocios, 2020, v. 6, n. 1, p. 127
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- Article