Works about PRODUCT positioning
1
- Journal of the International AIDS Society, 2025, v. 28, p. 1, doi. 10.1002/jia2.26480
- Donaldson, Emily de Lacy;
- Briedenhann, Elmari;
- Jeckonia, Patriciah;
- Bishopp, Casey;
- Greeff, Anelde;
- Nhamo, Definate
- Article
2
- Processes, 2025, v. 13, n. 6, p. 1744, doi. 10.3390/pr13061744
- Article
3
- Tendencias: Revista de la Facultad de Ciencias Económicas y Administrativas, 2025, v. 26, n. 1, p. 89, doi. 10.22267/rtend.252601.266
- Osorio Arias, María Alejandra;
- Melgarejo Molina, Zuray;
- Simon Elorz, Katrin
- Article
4
- Psychology & Marketing, 2025, v. 42, n. 7, p. 1762, doi. 10.1002/mar.22202
- Liu, Diyi;
- Qi, Suntong;
- Dai, Xianchi;
- Du, Huibin
- Article
5
- Psychology & Marketing, 2024, v. 41, n. 11, p. 2911, doi. 10.1002/mar.22092
- Schibik, Aaron;
- Spears, Nancy;
- Strutton, David
- Article
6
- Psychology & Marketing, 2015, v. 32, n. 8, p. 783, doi. 10.1002/mar.20818
- Lacroix, Caroline;
- Jolibert, Alain
- Article
7
- Psychology & Marketing, 2013, v. 30, n. 12, p. 1076, doi. 10.1002/mar.20668
- Kim, Dong Hoo;
- Sung, Yongjun
- Article
8
- Psychology & Marketing, 2010, v. 27, n. 7, p. 662, doi. 10.1002/mar.20350
- Baek, Tae Hyun;
- Kim, Jooyoung;
- Yu, Jay Hyunjae
- Article
9
- Psychology & Marketing, 2010, v. 27, n. 5, p. 465, doi. 10.1002/mar.20339
- Noseworthy, Theodore J.;
- Finlay, Karen;
- Islam, Towhidul
- Article
10
- Psychology & Marketing, 2010, v. 27, n. 4, p. 347, doi. 10.1002/mar.20335
- Article
11
- International Journal of Information Technology & Decision Making, 2009, v. 8, n. 1, p. 169, doi. 10.1142/S0219622009003326
- PAN, MING-CHUAN;
- WU, JI-TING
- Article
12
- Id on Line. Revista de Psicologia, 2022, v. 16, n. 59, p. 234, doi. 10.14295/idonline.v16i59.3387
- Souza de Brito, Julio Miguel;
- Macedo Saraiva, Piedley
- Article
13
- Inventions (2411-5134), 2022, v. 7, n. 4, p. 86, doi. 10.3390/inventions7040086
- Duca, Octavian;
- Minca, Eugenia;
- Filipescu, Adrian;
- Cernega, Daniela;
- Solea, Razvan;
- Bidica, Claudiu
- Article
14
- Revue des Sciences de Gestion, 2008, n. 233, p. 101, doi. 10.1051/larsg:2008036
- Bressoud, Étienne;
- Lehu, Jean-Marc
- Article
15
- Revista En-Contexto, 2021, v. 9, n. 14, p. 81, doi. 10.53995/23463279.864
- Arango, Lina María;
- Londoño Montoya, Eduardo
- Article
16
- Austrian Journal of Technical & Natural Sciences, 2024, n. 3/4, p. 46, doi. 10.29013/AJT-24-3.4-46-50
- Rustamovich, Hamroyev Ulug'bek
- Article
17
- International Journal on Customer Relations, 2021, v. 9, n. 1/2, p. 1
- Melese, Mesfin Workineh;
- Tekletsion, Bethelihem Tamiru
- Article
18
- International Journal on Customer Relations, 2019, v. 7, n. 1, p. 36
- Singh, Archana;
- Srivastava, Ritu
- Article
19
- Journal of Advertising, 1987, v. 16, n. 4, p. 43, doi. 10.1080/00913367.1987.10673094
- Article
20
- Journal of Advertising, 1987, v. 16, n. 4, p. 6, doi. 10.1080/00913367.1987.10673090
- Kamins, Michael A.;
- Marks, Lawrence J.
- Article
21
- Journal of Advertising, 1987, v. 16, n. 3, p. 39, doi. 10.1080/00913367.1987.10673084
- Cox, Dena Saliagas;
- Locander, William B.
- Article
22
- Journal of Advertising, 1986, v. 15, n. 4, p. 12, doi. 10.1080/00913367.1986.10673033
- Debevec, Kathleen;
- Iyer, Easwar
- Article
23
- Journal of Advertising, 1982, v. 11, n. 4, p. 48, doi. 10.1080/00913367.1982.10672821
- Article
24
- Journal of Advertising, 1978, v. 7, n. 4, p. 31, doi. 10.1080/00913367.1978.10673252
- Article
25
- Journal of Advertising, 1978, v. 7, n. 3, p. 13, doi. 10.1080/00913367.1978.10673232
- Shimp, Terence A.;
- Dyer, David C.
- Article
26
- Journal of Advertising, 1976, v. 5, n. 1, p. 38, doi. 10.1080/00913367.1976.10672621
- Houston, Franklin S.;
- Hanieski, John F.
- Article
27
- International Journal of Advertising, 2018, v. 37, n. 6, p. 984, doi. 10.1080/02650487.2017.1353263
- Fong Yee Chan, Fanny;
- Lowe, Ben
- Article
28
- International Journal of Advertising, 2018, v. 37, n. 6, p. 852, doi. 10.1080/02650487.2017.1348034
- Naderer, Brigitte;
- Matthes, Jörg;
- Zeller, Patrick
- Article
29
- International Journal of Advertising, 2001, v. 20, n. 2, p. 239, doi. 10.1080/02650487.2001.11104889
- Reid, Mike;
- Johnson, Trent;
- Ratcliffe, Mike;
- Skrip, Kari;
- Wilson, James
- Article
30
- International Journal of Advertising, 2001, v. 20, n. 2, p. 223, doi. 10.1080/02650487.2001.11104888
- Minhi Hahn;
- Sung-ah Ahn;
- Changhoon Shin;
- Sang-June Park
- Article
31
- International Journal of Advertising, 2001, v. 20, n. 1, p. 3, doi. 10.1080/02650487.2001.11104874
- Karrh, James A.;
- Frith, Katherine Toland;
- Callison, Coy
- Article
32
- International Journal of Advertising, 1999, v. 18, n. 2, p. 191, doi. 10.1080/02650487.1999.11104754
- Article
33
- International Journal of Advertising, 1986, v. 5, n. 1, p. 1, doi. 10.1080/02650487.1986.11106949
- Parker, Richard;
- Churchill, Lindsey
- Article
34
- International Journal of Advertising, 1985, v. 4, n. 3, p. 251, doi. 10.1080/02650487.1985.11105069
- Article
35
- International Journal of Advertising, 1985, v. 4, n. 3, p. 241, doi. 10.1080/02650487.1985.11105067
- Article
36
- International Journal of Advertising, 1982, v. 1, n. 1, p. 11, doi. 10.1080/02650487.1982.11104832
- Article
37
- Mathematics (2227-7390), 2021, v. 9, n. 16, p. 1958, doi. 10.3390/math9161958
- Malik, Hasmat;
- Afthanorhan, Asyraf;
- Amirah, Noor Aina;
- Fatema, Nuzhat
- Article
38
- Economic Research-Ekonomska Istrazivanja, 2023, v. 36, n. 2, p. 1, doi. 10.1080/1331677X.2022.2135557
- Méndez-Suárez, Mariano;
- Monfort, Abel;
- de Obesso, María de las Mercedes
- Article
39
- Marketing (0354-3471), 2023, v. 54, n. 2, p. 103, doi. 10.5937/mkng2302103M
- Article
40
- Journal of Applied Sport Management, 2024, v. 16, n. 1, p. 41, doi. 10.7290/jasm16jdap
- Davies, Melissa;
- Aicher, Thomas;
- Newland, Brianna;
- Hungenberg, Eric
- Article
41
- South Asian Journal of Management Sciences, 2021, v. 15, n. 1, p. 29, doi. 10.21621/sajms.2021151.03
- Shahid, Saad;
- Zafar, Sohail
- Article
42
- Ciências Sociais em Perspectiva, 2023, v. 22, n. 42, p. 1, doi. 10.48075/revistacsp.v22i42.29306
- LIMA, MURILO;
- CANELA, DANILO;
- BORBA, MARCELO;
- LIMA, TELMA
- Article
43
- Economy Transdisciplinarity Cognition, 2024, v. 27, n. 2, p. 158
- PITUȘCAN, Feodosie;
- IONCU, Oleg
- Article
44
- Journal of Managerial Sciences, 2023, v. 17, n. 1, p. 54
- Marwat, Neelam Akbar;
- Yousafzai, Muhammad Tariq;
- Akbar, Shabana
- Article
45
- Economic Review: Journal of Economics & Business / Ekonomska Revija: Casopis za Ekonomiju i Biznis, 2011, v. 9, n. 2, p. 61
- Škuflić, Lorena;
- Galetić, Fran;
- Gregurić, Branimir
- Article
46
- ESIC Market. Economic & Business Journal, 2023, v. 54, n. 2, p. 53, doi. 10.7200/esicm.54.296
- Sánchez Tróchez, Diana Ximena;
- Rivera Martínez, Wilfred Fabián;
- Arias, María del Mar Osorio
- Article
47
- Journal of Business Research-Turk / Isletme Arastirmalari Dergisi, 2020, v. 12, n. 4, p. 4113, doi. 10.20491/isarder.2020.1093
- YILDIRIR, Süleyman Can;
- ÇATIR, İbrahim
- Article
48
- Remote Sensing, 2025, v. 17, n. 4, p. 618, doi. 10.3390/rs17040618
- Shang, Rui;
- Xu, Zhenhao;
- Gao, Chengfa;
- Meng, Xiaolin;
- Gao, Wang;
- Liu, Qi
- Article
49
- Remote Sensing, 2025, v. 17, n. 3, p. 350, doi. 10.3390/rs17030350
- Kotulak, Kacper;
- Wang, Ningbo;
- Krankowski, Andrzej;
- Li, Zishen;
- Flisek, Paweł;
- Froń, Adam;
- Liu, Ang;
- Zakharenkova, Irina;
- Cherniak, Iurii;
- Liu, Libo;
- Yuan, Yunbin;
- Huo, Xingliang
- Article
50
- Remote Sensing, 2024, v. 16, n. 15, p. 2739, doi. 10.3390/rs16152739
- Liu, Shuai;
- Yuan, Yunbin;
- Guo, Xiaosong;
- Wang, Kezhi;
- Xiao, Gongwei
- Article
