A Second Look at Children and the Advertising of Premiums.
- Published in:
- Journal of Consumer Research, 1980, v. 6, n. 4, p. 414, doi. 10.1086/208784
- By:
- Publication type:
- Article
Works matching DE "PREPARED cereal advertising"
Results: 4
1
2
TV Messages for Snack and Breakfast Foods: Do They Influence Children's Preferences?
- Published in:
- Journal of Consumer Research, 1978, v. 5, n. 2, p. 73, doi. 10.1086/208717
- By:
- Publication type:
- Article
3
Using a Natural Experiment to Estimate Price Elasticity: The 1974 Sugar Shortage and the Ready-to-Eat Cereal Market.
- Published in:
- Journal of Marketing, 1983, v. 47, n. 1, p. 44, doi. 10.1177/002224298304700105
- By:
- Publication type:
- Article
4
Advertising Interrelations in an Oligopolistic Market.
- Published in:
- International Journal of Advertising, 1985, v. 4, n. 4, p. 305, doi. 10.1080/02650487.1985.11106938
- By:
- Publication type:
- Article