Works matching DE "PEPSICO Foods Canada (Company)"

Focus on Better Together: How co-branding can create strong synergies within a global company.

Published in:

Journal of Brand Strategy, 2015, v. 4, n. 4, p. 388, doi. 10.69554/vkam5233

By:

• CHARLEBOIS, SYLVAIN;
• DIMITROPOULOS, KALLY;
• HASKINS, CORY;
• FOLLER-CARROLL, ANKE

Publication type:

Article