Works matching DE "NEW product advertising"


Results: 35
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    A Taste of "Nextopia".

    Published in:
    Journal of Advertising, 2011, v. 40, n. 4, p. 33, doi. 10.2753/JOA0091-3367400403
    By:
    • Dahlén, Micael;
    • Thorbjørnsen, Helge;
    • Sjödin, Henrik
    Publication type:
    Article
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    Use of Transformations.

    Published in:
    Journal of Marketing Research (JMR), 1966, v. 3, n. 3, p. 247, doi. 10.2307/3149900
    By:
    • Frank, Ronald E.
    Publication type:
    Article