Works matching DE "MATHEMATICAL models of marketing"
Results: 359
IS PROTECTIONISM ON THE RISE? ASSESSING NATIONAL TRADE POLICIES DURING THE CRISIS OF 2008.
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- Review of Economics & Statistics, 2013, v. 95, n. 1, p. 342, doi. 10.1162/REST_a_00241
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The Brand Positivity Effect: When Evaluation Confers Preference.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 643, doi. 10.1086/425099
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Subjective Knowledge, Search Locations, and Consumer Choice.
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- Journal of Consumer Research, 2004, v. 31, n. 3, p. 673, doi. 10.1086/425102
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The Role of Attributions in Customer Satisfaction: A Reexamination.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 476, doi. 10.1086/422124
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When Are Broader Brands Stronger Brands? An Accessibility Perspective on the Success of Brand Extensions.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 346, doi. 10.1086/422113
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Extremeness Aversion and Attribute-Balance Effects in Choice.
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- Journal of Consumer Research, 2004, v. 31, n. 2, p. 249, doi. 10.1086/422105
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A Sound Idea: Phonetic Effects of Brand Names on Consumer Judgments.
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- Journal of Consumer Research, 2004, v. 31, n. 1, p. 43, doi. 10.1086/383422
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Stimulus Context and the Formation of Consumer Ideals.
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- Journal of Consumer Research, 2004, v. 31, n. 1, p. 112, doi. 10.1086/383428
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Medium Maximization.
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- Journal of Consumer Research, 2003, v. 30, n. 1, p. 1, doi. 10.1086/374702
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The Formation of Market-Level Expectations and Its Covariates.
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- Journal of Consumer Research, 2003, v. 30, n. 1, p. 115, doi. 10.1086/374694
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Smart Agents: When Lower Search Costs for Quality Information Increase Price Sensitivity.
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- Journal of Consumer Research, 2003, v. 30, n. 1, p. 56, doi. 10.1086/374698
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Option Attachment: When Deliberating Makes Choosing Feel like Losing.
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- Journal of Consumer Research, 2003, v. 30, n. 1, p. 15, doi. 10.1086/374701
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Cognitive Determinants of Consumers' Time Perceptions: The Impact of Resources Required and Available.
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- Journal of Consumer Research, 2003, v. 29, n. 4, p. 531, doi. 10.1086/346248
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Looking Back: Exploring the Psychology of Queuing and the Effect of the Number of People Behind.
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- Journal of Consumer Research, 2003, v. 29, n. 4, p. 517, doi. 10.1086/346247
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The Time Course and Impact of Consumers' Erroneous Beliefs about Hedonic Contrast Effects.
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- Journal of Consumer Research, 2003, v. 29, n. 4, p. 507, doi. 10.1086/346246
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Consumer Perceptions of Price (Un)Fairness.
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- Journal of Consumer Research, 2003, v. 29, n. 4, p. 474, doi. 10.1086/346244
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Segment Congruence Analysis: A Method for Analyzing Association Among Alternative Bases for Market Segmentation.
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- Journal of Consumer Research, 1977, v. 3, n. 4, p. 217, doi. 10.1086/208670
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An Experimental Investigation of Causal Relations Among Cognitions, Affect, and Behavioral Intention.
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- Journal of Consumer Research, 1977, v. 3, n. 4, p. 197, doi. 10.1086/208668
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Consumer Segmentation Via Latent Class Analysis.
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- Journal of Consumer Research, 1976, v. 3, n. 3, p. 170, doi. 10.1086/208664
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Do Consumers Evaluate Products by Adding or Averaging Attribute Information.
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- Journal of Consumer Research, 1976, v. 3, n. 2, p. 101, doi. 10.1086/208657
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An Alternative Interpretation of the Linear learning Model of Brand Choice.
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- Journal of Consumer Research, 1976, v. 3, n. 2, p. 76, doi. 10.1086/208654
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Dynamic Effects of Sponsoring: How Sponsorship Awareness Develops Over Time.
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- Journal of Advertising, 2014, v. 43, n. 2, p. 142, doi. 10.1080/00913367.2013.835754
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EVALUATING THE MULTIVARIATE BETA BINOMIAL DISTRIBUTION FOR ESTIMATING MAGAZINE AND INTERNET EXPOSURE FREQUENCY DISTRIBUTIONS.
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- Journal of Advertising, 2011, v. 40, n. 1, p. 7, doi. 10.2753/JOA0091-3367400101
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Mathematics, Models, and Marketing.
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- Human Relations, 1965, v. 18, n. 3, p. 289, doi. 10.1177/001872676501800308
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Strike Rate Matrices for Integrating Marketing and Production During the Tendering Process in Make-to-Order Subcontractors.
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- International Transactions in Operational Research, 1997, v. 4, n. 4, p. 251, doi. 10.1111/j.1475-3995.1997.tb00081.x
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Role of noise in a market model with stochastic volatility.
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- European Physical Journal B: Condensed Matter, 2006, v. 53, n. 3, p. 405, doi. 10.1140/epjb/e2006-00388-1
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Back to the future: Islamic Spain as a model for marketing efflorescence.
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- Marketing Theory, 2013, v. 13, n. 4, p. 513, doi. 10.1177/1470593113499699
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Note: The Impact of Leadtime and Years of Competitive Rivalry on Pioneer Market Share Advantages.
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- Management Science, 1994, v. 40, n. 10, p. 1370, doi. 10.1287/mnsc.40.10.1370
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Investigating the Relationship Between Time in Market and Pioneering Advantage.
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- Management Science, 1994, v. 40, n. 10, p. 1361, doi. 10.1287/mnsc.40.10.1361
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MODELING INTEGRATIVE, MULTIPLE ISSUE BARGAINING.
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- Management Science, 1989, v. 35, n. 7, p. 788, doi. 10.1287/mnsc.35.7.788
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STRATEGIC IMPLICATIONS OF MARKET SHARE ATTRACTION MODELS.
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- Management Science, 1985, v. 31, n. 5, p. 536, doi. 10.1287/mnsc.31.5.536
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Consultant Scores with Mathematical Modeling.
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- Financial Executive, 2006, v. 22, n. 3, p. 10
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Mathematical Models in Marketing--A Collection of Abstracts (Book Review).
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- 1978
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- Book Review
URBAN GENERAL EQUILIBRIUM MODELS WITH NON-CENTRAL PRODUCTION.
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- Journal of Regional Science, 1978, v. 18, n. 2, p. 203, doi. 10.1111/j.1467-9787.1978.tb00542.x
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PRODUCT DIFFERENTIATION UNDER CONGESTION: HOTELLING WAS RIGHT.
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- Economic Inquiry, 2013, v. 51, n. 3, p. 1750, doi. 10.1111/j.1465-7295.2012.00489.x
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ENTROPY AND CONDITIONED NEGENTROPY – MATHEMATICAL MODELS FOR THE ANALISYS OF QUALITY.
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- Revista Academiei Fortelor Terestre, 2015, v. 20, n. 2, p. 217
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RAZVOJ TEORIJE I PRAKSE MARKETINGA.
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- Economic Themes, 2012, v. 50, n. 4, p. 599
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Informative Advertising with Differentiated Products.
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- Review of Economic Studies, 1984, v. 51, n. 1, p. 63, doi. 10.2307/2297705
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Pricing and Performance in Health Maintenance Organizations: A Strategic Management Perspective.
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- Journal of Health Care Marketing, 1989, v. 9, n. 1, p. 25
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The Effect of Ad Claims and Ad Context on Attitude Toward the Advertisement.
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- Journal of Advertising, 1988, v. 17, n. 1, p. 3, doi. 10.1080/00913367.1988.10673098
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Advertising Budgeting: Process and Structure as Explanatory Variables.
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- Journal of Advertising, 1987, v. 16, n. 2, p. 34, doi. 10.1080/00913367.1987.10673075
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AN OBJECTIVE AND TASK MEDIA SELECTION DECISION MODEL AND ADVERTISING COST FORMULA TO DETERMINE INTERNATIONAL ADVERTISING BUDGETS.
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- Journal of Advertising, 1982, v. 11, n. 4, p. 68, doi. 10.1080/00913367.1982.10672823
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A COMPARATIVE STUDY OF TELEVISION DUPLICATION MODELS.
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- Journal of Advertising, 1981, v. 10, n. 3, p. 42, doi. 10.1080/00913367.1981.10672775
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Judgmental Rules and Stages of the Familiarity Curve: Promotional Implications.
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- Journal of Advertising, 1977, v. 6, n. 1, p. 10, doi. 10.1080/00913367.1977.10672673
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Choosing Competing Magazines for Tourism Advertising Programs Using a Net Revenue Approach.
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- Journal of Advertising, 1976, v. 5, n. 3, p. 25, doi. 10.1080/00913367.1976.10672648
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Evaluating the Appropriateness of Market Segmentation Solutions Using Artificial Neural Networks and the Membership Clustering Criterion.
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- Marketing Letters, 2002, v. 13, n. 4, p. 317, doi. 10.1023/A:1020321132568
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A theoretical model to predict customer satisfaction in relation to service quality in selected university libraries in Sri Lanka.
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- South African Journal of Libraries & Information Science, 2009, v. 75, n. 2, p. 179, doi. 10.7553/75-2-98
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Periodic Review Inventory Policy for Non-Instantaneous Deteriorating Items with Time Dependent Deterioration Rate.
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- Pakistan Journal of Statistics & Operation Research, 2015, v. 11, n. 3, p. 409
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Flexible disassembly planning considering product conditions.
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- International Journal of Production Research, 2013, v. 51, n. 20, p. 6209, doi. 10.1080/00207543.2013.825406
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Structure Selection and Coordination in Dual-Channel Supply Chains.
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- Journal of Industrial Engineering & Management, 2015, v. 8, n. 2, p. 453, doi. 10.3926/jiem.1320
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