Works about MARKETING research

Results: 5000

Conceptual Research: Multidisciplinary Insights for Marketing.

Published in:

Journal of Marketing, 2025, v. 89, n. 4, p. 1, doi. 10.1177/00222429241302814

By:

Kozlenkova, Irina V.;
Warren, Caleb;
Kotha, Suresh;
Boghrati, Reihane;
Palmatier, Robert W.

Publication type:

Article

EFFECTIVE MARKETING MIX OF A MANUFACTURING COMPANY IN THE CONTEXT OF SUSTAINABILITY AND COMPETITIVENESS.

Published in:

Marketing Science & Inspirations, 2025, v. 20, n. 1, p. 19, doi. 10.46286/msi.2025.20.1.3

By:

KOVÁŘÍKOVÁ, VIKTORIE;
DZILSKÁ, ZUZANA;
POLLÁK, FRANTIŠEK

Publication type:

Article

Neural networks for the analysis and forecasting of advertising and promotion impact.

Published in:

Intelligent Systems in Accounting, Finance & Management, 1998, v. 7, n. 4, p. 253, doi. 10.1002/(SICI)1099-1174(199812)7:4<253::AID-ISAF150>3.0.CO;2-X

By:

Poh, Hean‐Lee;
Yao, Jingtao;
Jašic, Teo

Publication type:

Article

Provoking market studies with multiple markets.

Published in:

Consumption, Markets & Culture, 2024, v. 27, n. 6, p. 525, doi. 10.1080/10253866.2025.2449601

By:

Frankel, Christian;
Vereta-Nahoum, André

Publication type:

Article

Multiple versions of markets? Exploring market reconfigurations in shared mobility.

Published in:

Consumption, Markets & Culture, 2024, v. 27, n. 6, p. 569, doi. 10.1080/10253866.2023.2268527

By:

Chimenti, Gianluca

Publication type:

Article

ОД ИСТРАЖУВАЊЕ ДО АКЦИЈА: КАКО АНАЛИЗАТА НА ПАЗАРОТ ГО ОБЛИКУВА БИЗНИСОТ.

Published in:

Knowledge: International Journal, 2025, v. 69, n. 1, p. 85

By:

Коруновска, Весна;
Стојменовиќ, Гордана;
Трпески, Павле;
Трпески, Станимир

Publication type:

Article

La IA en la Práctica Psicológica: ¿qué Existe y Cómo Puede Ayudar en Psicología Asistencial?

Published in:

Papeles del Psicólogo, 2025, v. 46, n. 1, p. 18, doi. 10.70478/pap.psicol.2025.46.03

By:

de la Fuente Tambo, Daniel;
Armayones Ruiz, Manuel

Publication type:

Article

Visual destination image from online perspective: The case of "GoTürkiye".

Published in:

Business & Management Studies: An International Journal (BMIJ), 2024, v. 12, n. 4, p. 766, doi. 10.15295/bmij.v12i4.2435

By:

Keleş, Hüseyin;
Ergün, Gözde Seval;
Taşpınar, Betül

Publication type:

Article

IDENTIFYING THE INFLUENCE OF AERATION ON THE COMMERCIAL AND SENSORY CHARACTERISTICS OF MOUSSES DURING PRODUCTION AT HORECA.

Published in:

Eastern-European Journal of Enterprise Technologies, 2025, v. 2, n. 11(134), p. 67, doi. 10.15587/1729-4061.2025.325105

By:

Dzyuba, Nadiia;
Oliinyk, Mariia;
Chernenko, Sofiia

Publication type:

Article

EVOLUTION OF WAGE THEORIES.

Published in:

Knowledge: International Journal, 2024, v. 67, n. 1, p. 47

By:

Gjorgjiev, Martin;
Atanasovska, Julia;
Krstevski, Aleksandar

Publication type:

Article

Diseño de un Modelo de Sistema de Inteligencia de Marketing.

Published in:

Revista El Directivo al Día, 2025, v. 24, n. 1, p. 11

By:

Alonso Rodríguez, Guesler;
Pérez García, Waldo;
Álvarez Cepero, Kenia;
Duffus Miranda, Dayana

Publication type:

Article

A Comprehensive Step-by-Step Framework for Launching a Restaurant on Jalandhar-Delhi GT Road.

Published in:

ANWESH: International Journal of Management & Information Technology, 2025, v. 10, n. 1, p. 06

By:

Lovelesh;
Singh, Jaideep;
Karmakar, Niloy;
Khurana, Tamana;
Kumar, Akash

Publication type:

Article

CONTAGION AMONG SELECT GLOBAL EQUITY MARKETS: A TIME-FREQUENCY ANALYSIS.

Published in:

Global Economy Journal, 2019, v. 19, n. 4, p. 1, doi. 10.1142/S2194565919500234

By:

BHANDARI, AVISHEK;
KAMAIAH, BANDI

Publication type:

Article

Evidence‐Based Survey Design: The Use of Continuous Rating Scales in Surveys.

Published in:

Performance Improvement, 2018, v. 57, n. 5, p. 38, doi. 10.1002/pfi.21763

By:

Chyung, Seung Youn (Yonnie);
Swanson, Ieva;
Roberts, Katherine;
Hankinson, Andrea

Publication type:

Article

THE IMPORTANT CONTRIBUTION OF MARKET RESEARCH TO HUMAN PERFORMANCE TECHNOLOGY.

Published in:

Performance Improvement, 2007, v. 46, n. 2, p. 22, doi. 10.1002/pfi.104

By:

Cicerone, Bob;
Sassaman, Richard F.;
Swinney, John M.

Publication type:

Article

Investigating perceptions of the assessment process for pupils with special educational needs within an Irish context.

Published in:

Irish Educational Studies, 2013, v. 32, n. 2, p. 121, doi. 10.1080/03323315.2012.744862

By:

Shevlin, Michael;
Winter, Eileen;
Rose, Richard;
O'Raw, Paul

Publication type:

Article

Evaluation markers and mitigators in analyst reports in light of market response to stock recommendations.

Published in:

2018

By:

Gattis, Lyn;
Wertz, Katherine

Publication type:

Abstract

Observing the User Experience: A Practitioner's Guide to User Research (Book).

Published in:

2004

By:

Medhurst, Kalle

Publication type:

Book Review

Strategy fit and performance consequences of international marketing standardization.

Published in:

Strategic Management Journal (Wiley-Blackwell) - 1980 to 2009, 2006, v. 27, n. 9, p. 867, doi. 10.1002/smj.549

By:

Katsikeas, Constantine S.;
Samiee, Saeed;
Theodosiou, Marios

Publication type:

Article

CUSTOMER VALUE ANALYSIS IN A HETEROGENEOUS MARKET.

Published in:

Strategic Management Journal (Wiley-Blackwell) - 1980 to 2009, 2001, v. 22, n. 9, p. 846, doi. 10.1002/smj.191

By:

Desarbo, Wayne S.;
Jedidi, Kamel;
Sinha, Indrajit

Publication type:

Article

The IKEA School.

Published in:

International Schools Journal, 2009, v. 28, n. 2, p. 70

By:

Farber, Richard

Publication type:

Article

STUDENT-INITIATED SENIOR DESIGN PROJECTS.

Published in:

CEE: Chemical Engineering Education, 2015, v. 49, n. 1, p. 1

By:

BULLARD, LISA G.;
PERETTI, STEVEN W.

Publication type:

Article

THE EFFECTS OF INSIDE AND OUTSIDE MONEY ON INDUSTRIAL PRODUCTION ACROSS SPECTRAL FREQUENCY BANDS.

Published in:

Review of Economics & Statistics, 1992, v. 74, n. 4, p. 737, doi. 10.2307/2109391

By:

Thoma, Mark A.

Publication type:

Article

ON COINTEGRATION AND TESTS OF FORWARD MARKET UNBIASEDNESS.

Published in:

Review of Economics & Statistics, 1992, v. 74, n. 4, p. 728, doi. 10.2307/2109389

By:

Corbae, Dean;
Lim, Kian-Guan;
Ouliaris, Sam

Publication type:

Article

FEEDBACK EFFECTS IN THE MARKET REGULATION OF BANK LEVERAGE: A TIME-SERIES AND CROSS-SECTION ANALYSIS.

Published in:

Review of Economics & Statistics, 1980, v. 62, n. 2, p. 276, doi. 10.2307/1924755

By:

Gendreau, Brian C.;
Humphrey, David Burras

Publication type:

Article

Endogenous Public Information and Welfare in Market Games.

Published in:

Review of Economic Studies, 2017, v. 84, n. 2, p. 935, doi. 10.1093/res/rdw062

By:

VIVES, XAVIER

Publication type:

Article

DYNAMICS OF THE SENIOR CONSUMER MARKET: A REVIEW AND RESEARCH AGENDA.

Published in:

Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior, 2024, v. 37, n. 1, p. 98

By:

Sachdeva, Ruchika

Publication type:

Article

THE ROLES OF TRUST AND CONFIDENCE IN CUSTOMER CITIZENSHIP BEHAVIOR.

Published in:

Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior, 2018, v. 31, p. 116

By:

Celuch, Kevin;
Walz, Anna;
Hartman, Logan

Publication type:

Article

AN EXPERIMENT IN MANAGING WORD OF MOUTH.

Published in:

Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior, 2015, v. 28, p. 104

By:

Pruden, Douglas;
Vavra, Terry G.

Publication type:

Article

HOW EMPLOYEE TRUSTWORTHY BEHAVIORS INTERACT TO EMOTIONALLY BOND SERVICE CUSTOMERS.

Published in:

Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior, 2015, v. 28, p. 75

By:

Saxby, Carl;
Celuch, Kevin;
Walz, Anna

Publication type:

Article

WHEN SOCIAL TIES BIND: AN EXPLORATION OF THE ADVERSE EFFECTS OF USING SOCIAL RELATIONSHIPS TO MAKE PURCHASES.

Published in:

Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior, 2015, v. 28, p. 26

By:

Johnson, Bryan R.;
Ross Jr., William T.

Publication type:

Article

A HISTORICAL REVIEW AND FUTURE RESEARCH AGENDA FOR THE FIELD OF CONSUMER SATISFACTION, DISSATISFACTION, & COMPLAINING BEHAVIOR.

Published in:

Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior, 2015, v. 28, p. 5

By:

Dahl, Andrew;
Peltier, Jimmy

Publication type:

Article

A REVIEW OF THE ROLE OF SATISFACTION, QUALITY, AND VALUE ON FIRM PERFORMANCE.

Published in:

Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior, 2008, v. 21, p. 80

By:

Powers, Thomas L.;
Valentine, Dawn Bendall

Publication type:

Article

Social Media Marketing of Qualitative Research: Blurring Commerce and Community.

Published in:

Qualitative Inquiry, 2019, v. 25, n. 6, p. 591, doi. 10.1177/1077800418806594

By:

Allen, Mitchell;
Cheek, Julianne;
Koro-Ljungberg, Mirka

Publication type:

Article

Culture and Internet Consumption: Contributions from Cross-Cultural Marketing and Advertising Research.

Published in:

Journal of Computer-Mediated Communication, 2005, v. 11, n. 1, p. 192, doi. 10.1111/j.1083-6101.2006.tb00310.x

By:

Hermeking, Marc

Publication type:

Article

An integrated knowledge translation approach to co-create and evaluate patient education tools on cholesterol management.

Published in:: Annals of Family Medicine, 2022, v. 20, p. 156
Publication type:: Article

The Family Physician's Perceived Role in Preventing and Guiding Hospital Admissions at the End of Life: A Focus Group Study.

Published in:

Annals of Family Medicine, 2014, v. 12, n. 5, p. 441, doi. 10.1370/afm.1666

By:

Reyniers, Thijs;
Houttekier, Dirk;
Pasman, H. Roeline;
Stichele, Robert Vander;
Cohen, Joachim;
Deliens, Luc

Publication type:

Article

An Analysis of Leading Contributors to the Sales Force Research Literature, 1980 Through 1990.

Published in:

Journal of Personal Selling & Sales Management, 1991, v. 11, n. 3, p. 47, doi. 10.1080/08853134.1991.10753878

By:

Bush, Alan J.;
Grant, E. Stephen

Publication type:

Article

Selling and Sales Management in Action: The Sales Force's Role in International Marketing Research and Marketing Information Systems.

Published in:

Journal of Personal Selling & Sales Management, 1991, v. 11, n. 1, p. 69, doi. 10.1080/08853134.1991.10753860

By:

Chonko, Lawrence B.;
Tanner Jr., John F.;
Smith, Ellen Reid

Publication type:

Article

Personal Selling & Sales Management Abstracts.

Published in:: Journal of Personal Selling & Sales Management, 1990, v. 10, n. 1, p. 57, doi. 10.1080/08853134.1990.10753816
Publication type:: Article

TRAINING.

Published in:: Journal of Personal Selling & Sales Management, 1988, v. 8, n. 3, p. 69
Publication type:: Article

Sales Contests: A New Look at an Old Management Tool.

Published in:

Journal of Personal Selling & Sales Management, 1988, v. 8, n. 3, p. 55

By:

Moncrief, William C.;
Hart, Sandra H.;
Robertson, Daniel;
Kurtz, David L.

Publication type:

Article

Integrating Sales and Marketing Activities with Respect to Minority Segments.

Published in:

1988

By:

Randall, E. James

Publication type:

Abstract

A Market Response Model for Sales Management Decision Making.

Published in:

Journal of Personal Selling & Sales Management, 1981, v. 2, n. 1, p. 10

By:

LaForge, Raymond W.;
Cravens, David W

Publication type:

Article

A Factor Analytic Study of the Personal Selling Process.

Published in:

Journal of Personal Selling & Sales Management, 1980, v. 1, n. 1, p. 26

By:

Dubinsky, Alan J.

Publication type:

Article

Market Research and Analysis (Book).

Published in:

1938

By:

Cherington, Paul T.

Publication type:

Book Review

OCCUPATIONAL VARIATION IN JUDGING TRENDS IN PUBLIC OPINION.

Published in:

Public Opinion Quarterly, 1938, v. 2, n. 3, p. 442, doi. 10.1086/265209

By:

Meier, Norman C.;
Lewinski, Robert J.

Publication type:

Article

Functional income distribution, effective demand and wealth in Denmark – insights from an empirical stock-flow consistent model.

Published in:

Journal of Post Keynesian Economics, 2024, v. 47, n. 4, p. 766, doi. 10.1080/01603477.2024.2355452

By:

Byrialsen, Mikael Randrup;
Valdecantos, Sebastian;
Raza, Hamid;
Laurentjoye, Thibault

Publication type:

Article

Duopolists' Retail Pricing Behavior in Multiple Markets.

Published in:

Journal of Industry, Competition & Trade, 2014, v. 14, n. 1, p. 67, doi. 10.1007/s10842-013-0162-0

By:

Witte, Mark;
Williams, Rachel

Publication type:

Article

Does Vertical Integration Promote Downstream Incomplete Collusion? An Evaluation of Static and Dynamic Stability.

Published in:

Journal of Industry, Competition & Trade, 2014, v. 14, n. 1, p. 1, doi. 10.1007/s10842-012-0150-9

By:

Cunha, Mariana;
Sarmento, Paula

Publication type:

Article