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Transitioning to New Paradigms for Societally Impactful Research: Recommendations from the TCR Impact Task Force and an Agenda.
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- Journal of Public Policy & Marketing, 2024, v. 43, n. 3, p. 191, doi. 10.1177/07439156241246274
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A systematic literature review of the stereotype content model in the fields of psychology and marketing: main themes examined in the literature and an agenda for future research in marketing.
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- Frontiers in Psychology, 2024, p. 1, doi. 10.3389/fpsyg.2024.1392629
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Do ties still bind? Analyst behaviour after financial restatements.
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- Accounting & Finance, 2024, v. 64, n. 2, p. 1361, doi. 10.1111/acfi.13184
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Picking Your Brains: Where and How Neuroscience Tools Can Enhance Marketing Research.
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- Frontiers in Neuroscience, 2024, p. 1, doi. 10.3389/fnins.2020.577666
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Corrigendum: Picking your brains: where and how neuroscience tools can enhance marketing research.
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- Frontiers in Neuroscience, 2024, p. 1, doi. 10.3389/fnins.2024.1426471
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- Article
Research on Stock Market Risk Contagion of Major Debt Crises Based on Complex Network Models—The Case of Evergrande in China.
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- Mathematics (2227-7390), 2024, v. 12, n. 11, p. 1675, doi. 10.3390/math12111675
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Using large language models to generate silicon samples in consumer and marketing research: Challenges, opportunities, and guidelines.
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- Psychology & Marketing, 2024, v. 41, n. 6, p. 1254, doi. 10.1002/mar.21982
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Rural Buildings for Sustainable Development: A Real Estate Market Analysis in Southern Italy.
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- Sustainability (2071-1050), 2024, v. 16, n. 10, p. 4086, doi. 10.3390/su16104086
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ACA PUBLISHES NEW U.S. MARKET ANALYSIS.
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- CoatingsTech, 2024, v. 21, n. 3, p. 16
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- Article
Comparing verbal and visual rhetoric – and the danger of "empirical shorthands".
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- Cognitive Semiotics, 2024, v. 17, n. 1, p. 123, doi. 10.1515/cogsem-2024-2007
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Marktrecherchen und Informationsrechercheleitfaden für Start-ups (in Deutschland).
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- Information -- Wissenschaft und Praxis, 2024, v. 75, n. 2/3, p. 116, doi. 10.1515/iwp-2024-2004
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- Article
Cultural values and voice as determinants of customers' marketing research cooperation: A fuzzy set perspective.
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- International Journal of Consumer Studies, 2024, v. 48, n. 3, p. 1, doi. 10.1111/ijcs.13055
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The Use of Market Research and Radio Consultancy in Spanish Music Radio: The Case of Kiss FM (2002-2010).
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- Journal of Radio & Audio Media, 2024, v. 31, n. 1, p. 229, doi. 10.1080/19376529.2022.2081693
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Crossing incentive alignment and adaptive designs in choice-based conjoint: A fruitful endeavor.
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- Journal of the Academy of Marketing Science, 2024, v. 52, n. 3, p. 610, doi. 10.1007/s11747-023-00997-5
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How within-person research can extend marketing knowledge.
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- Journal of the Academy of Marketing Science, 2024, v. 52, n. 3, p. 695, doi. 10.1007/s11747-023-00978-8
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MINDFULNESS AND SUSTAINABLE CONSUMPTION: A BIBLIOMETRIC AND SYSTEMATIC LITERATURE REVIEW OF EMPIRICAL FINDINGS.
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- Transformations in Business & Economics, 2024, v. 23, n. 2, p. 390
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Incremental high average-utility itemset mining: survey and challenges.
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- Scientific Reports, 2024, v. 14, n. 1, p. 1, doi. 10.1038/s41598-024-60279-0
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- Article
Color in web-advertising: the effect of color hue contrast on web satisfaction and advertising memory.
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- Current Psychology, 2024, v. 43, n. 16, p. 14645, doi. 10.1007/s12144-023-05429-9
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Color in web-advertising: the effect of color hue contrast on web satisfaction and advertising memory.
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- Current Psychology, 2024, v. 43, n. 15, p. 14645, doi. 10.1007/s12144-023-05429-9
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Research on Market Evaluation Model of Reserve Auxiliary Service Based on Two-Stage Optimization of New Power System.
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- Energies (19961073), 2024, v. 17, n. 8, p. 1921, doi. 10.3390/en17081921
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The Effect of Marketing and Commitment to Consumer Satisfaction at the ENT Clinic of Hospital Dustira Cimahi City.
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- Dinasti International Journal of Education Management & Social Science, 2024, v. 5, n. 4, p. 565, doi. 10.31933/dijemss.v5i4
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A Techno-Economic Analysis of New Market Models for 5G+ Spectrum Management.
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- Information (2078-2489), 2024, v. 15, n. 4, p. 197, doi. 10.3390/info15040197
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Perspectiva econômica do mercado de inovação em tecnologia assistiva: cenário nacional e projeções mundiais.
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- JBES: Brazilian Journal of Health Economics / Jornal Brasileiro de Economia da Saúde, 2024, v. 16, n. 1, p. 65, doi. 10.21115/JBES.v16.n1.65-9
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TESTING CORPORATE LIFE CYCLE THEORY: A MULTINOMIAL LOGISTIC REGRESSION APPROACH.
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- Journal of Commerce & Accounting Research, 2024, v. 13, n. 2, p. 87, doi. 10.21863/jcar/2024.13.2.008
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Persuasive Strategies in Email Marketing: An Analysis of Appeal and Influence in Business Communication.
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- Journal of Intercultural Communication, 2024, v. 24, n. 2, p. N.PAG, doi. 10.36923/jicc.v24i2.839
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BENEFITS OF SWOT ANALYSIS IN MARKETING STRATEGY FOR SUSTAINABLE BUSINESS MANAGEMENT.
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- Journal Return, 2024, v. 3, n. 4, p. 1
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Sense of presence affects consumers' purchase intention in live marketing: A configuration analysis.
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- Social Behavior & Personality: an international journal, 2024, v. 52, n. 4, p. 1, doi. 10.2224/sbp.12937
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Impact of Corruption on Utility Prices: A Theoretical and Empirical Analysis for the Electricity Markets.
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- Sosyoekonomi, 2024, v. 32, n. 60, p. 73, doi. 10.17233/sosyoekonomi.2024.02.04
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A New Perspective on Strategic Choices for the Survival and Development of Energy Enterprises: An Analysis of Market Power, Innovation Strategy, and Sustainable Development of Major Multinational Oil Companies.
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- Sustainability (2071-1050), 2024, v. 16, n. 7, p. 3067, doi. 10.3390/su16073067
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- Article
Volatility and International Interactions in Financial Markets: An Analysis of the Turkish Stock Exchange and G7 Countries.
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- Trends in Business & Economics, 2024, v. 38, n. 2, p. 102, doi. 10.16951/trendbusecon.1468689
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How well do online job postings match national sources in European countries? Benchmarking Lightcast data against statistical and labour agency sources across regions, sectors and occupation.
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- OECD Local Economic & Employment Development (LEED) Working Papers, 2024, p. 1
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Business and Market Analysis of Hydrothermal Carbonization Process: Roadmap toward Implementation.
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- Agronomy, 2024, v. 14, n. 3, p. 541, doi. 10.3390/agronomy14030541
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The Digital Transformation: The Forty Years of Marketing Communication Research.
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- Çankırı Karatekin University Journal of the Faculty of Economics & Administrative Sciences, 2024, v. 14, n. 1, p. 197, doi. 10.18074/ckuiibfd.1377357
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Legal and ownership unbundling in the Turkish natural gas market: A comparative analysis.
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- Competition & Regulation in Network Industries, 2024, v. 25, n. 1, p. 19, doi. 10.1177/17835917241233296
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Analysis of Marketing Strategies in Increasing Sales on Zeribowl Dessert Kitchen Asia Branch Mega Mas Field.
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- Dinasti International Journal of Economics, Finance & Accounting (DIJEFA), 2024, v. 5, n. 1, p. 196, doi. 10.38035/dijefa.v5i1
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A COMPARATIVE ANALYSIS OF MARKETING RESEARCH IN UNIVERSITY WEBSITES: INSIGHTS FROM KAZAKHSTAN.
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- Economic Studies, 2024, v. 33, n. 2, p. 139
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MARKETING RESEARCH ON THE ACCESSIBILITY OF SERVICES FOR PEOPLE WITH DISABILITIES IN TERRITORIAL COMMUNITIES OF UKRAINE.
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- Galician economic journal, 2024, v. 87, n. 2, p. 188, doi. 10.33108/galicianvisnyk_tntu2024.02.188
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The net promoter score: What should managers know?
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- International Journal of Market Research, 2024, v. 66, n. 2/3, p. 182, doi. 10.1177/14707853231195003
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The Curvilinear Role of Trust in Marketing Systems: Analysis of a Moderated-Mediation Model with Hierarchical Linear Modeling.
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- Journal of Macromarketing, 2024, v. 44, n. 1, p. 116, doi. 10.1177/02761467231172157
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ONLINE METHODS FOR VALIDATING AND TESTING ENTREPRENEURIAL IDEAS: A NEW PRODUCT DEVELOPMENT PERSPECTIVE.
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- Management Research & Practice, 2024, v. 16, n. 1, p. 26
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Sports fandom in the metaverse: marketing implications and research agenda.
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- Marketing Letters, 2024, v. 35, n. 1, p. 1, doi. 10.1007/s11002-023-09702-6
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Frontiers: Determining the Validity of Large Language Models for Automated Perceptual Analysis.
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- Marketing Science, 2024, v. 43, n. 2, p. 254, doi. 10.1287/mksc.2023.0454
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- Article
CHARACTERISTICS OF RESEARCH ON GREEN MARKETING. THEORETICAL STUDY.
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- Marketing Science & Inspirations, 2024, v. 19, n. 1, p. 15, doi. 10.46286/msi.2024.19.1.2
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Analysis of Marketing Capabilities, Relational Marketing, And Company Capabilities in Affecting Customer Retention Consumer Financing Products.
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- Quality - Access to Success, 2024, v. 25, n. 199, p. 338, doi. 10.47750/QAS/25.199.37
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Exploring Systemic Risk Dynamics in the Chinese Stock Market: A Network Analysis with Risk Transmission Index.
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- Risks, 2024, v. 12, n. 3, p. 56, doi. 10.3390/risks12030056
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- Article
Existence of Herding Behaviour in the Indian Stock Market: An Empirical Analysis During the COVID-19 Period.
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- SDMIMD Journal of Management, 2024, v. 15, n. 1, p. 31, doi. 10.18311/sdmimd/2024/32813
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New Coal Char-Based Building Products: Manufacturing, Engineering Performance, and Techno-Economic Analysis for the USA Market.
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- Sustainability (2071-1050), 2024, v. 16, n. 5, p. 1854, doi. 10.3390/su16051854
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Navigating Success: The Crucial Role of Market Intelligence in Contract Management.
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- Contract Management, 2024, v. 64, n. 2, p. 3
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START YOUR NEXT CRITICAL ACQUISITION WITH GSA'S MARKET RESEARCH AS A SERVICE.
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- Contract Management, 2024, v. 64, n. 2, p. 6
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- Article
A Sari, Economics, and Actionable Market Intelligence.
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- Contract Management, 2024, v. 64, n. 2, p. 22
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