Works matching DE "MARKETING personnel"
Results: 343
A Framework for the Analysis of Strategic Approaches Employed by Non-profit Sport Organisations in Seeking Corporate Sponsorship.
- Published in:
- Sport Management Review, 2001, v. 4, n. 1, p. 21, doi. 10.1016/S1441-3523(01)70068-X
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- Publication type:
- Article
Mediating Uncertainty: Communicating the Financial Risks of Nanotechnologies.
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- Science Communication, 2008, v. 29, n. 3, p. 335, doi. 10.1177/1075547007312068
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- Publication type:
- Article
Open Secrets.
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- Public Relations Tactics, 2014, v. 21, n. 3, p. 7
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- Publication type:
- Article
What marketing expects from public relations.
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- Public Relations Tactics, 2010, v. 17, n. 10, p. 7
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- Publication type:
- Article
Influence of Social Group via Consumer Conformity Framework - A Conceptual Review.
- Published in:
- PRIMA: Practices & Research in Marketing, 2018, v. 9, n. 1, p. 17
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- Publication type:
- Article
Much Ado About Little: A Critical Review of the Employer Branding Concept.
- Published in:
- Management Revue, 2020, v. 31, n. 1, p. 1, doi. 10.5771/0935-9915-2020-1-1
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- Publication type:
- Article
The Role of Ethics Institutionalization in Influencing Organizational Commitment, Job Satisfaction, and Esprit de Corps.
- Published in:
- 2008
- By:
- Publication type:
- Report
Toward A Code of Ethics for Marketing Educators.
- Published in:
- Journal of Business Ethics, 2006, v. 63, n. 1, p. 1, doi. 10.1007/s10551-005-2407-2
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- Publication type:
- Article
Agenda development for marketing research.
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- International Journal of Market Research, 2010, v. 52, n. 3, p. 339, doi. 10.2501/S1470785310201302
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- Publication type:
- Article
Modelling Satisfaction with Automated Banking Channels: Using Variable Precision Rough Set Theory.
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- Services Marketing Quarterly, 2005, v. 26, n. 4, p. 77, doi. 10.1300/J396v26n04_05
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- Publication type:
- Article
Validation of Marketing Performance Model for Service Industries in Korea.
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- Services Marketing Quarterly, 2005, v. 26, n. 4, p. 57, doi. 10.1300/J396v26n04_04
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- Publication type:
- Article
The Role of Inter-Organizational Relationships in Tourism Operators' Participation in Destination Marketing Systems.
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- Journal of Hospitality Marketing & Management, 2008, v. 17, n. 1/2, p. 184
- Publication type:
- Article
Differences in Consumer-Generated Media Adoption and Use: A Cross-National Perspective.
- Published in:
- Journal of Hospitality Marketing & Management, 2008, v. 17, n. 1/2, p. 99
- Publication type:
- Article
Advances in strategic marketing and the advancement of the marketing discipline: the promise of theory.
- Published in:
- Journal of Marketing Management, 2018, v. 34, n. 1/2, p. 71, doi. 10.1080/0267257X.2017.1398769
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- Publication type:
- Article
Selling whiteness? - A critical review of the literature on marketing and racism.
- Published in:
- Journal of Marketing Management, 2018, v. 34, n. 1/2, p. 134, doi. 10.1080/0267257X.2017.1395902
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- Publication type:
- Article
What makes a marketer? Development of 'marketing professional identity' among marketing graduates during early career experiences.
- Published in:
- Journal of Marketing Management, 2011, v. 27, n. 1-2, p. 8, doi. 10.1080/02672571003647792
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- Publication type:
- Article
Experience marketing: a review and reassessment.
- Published in:
- Journal of Marketing Management, 2009, v. 25, n. 5-6, p. 501, doi. 10.1362/026725709X461821
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- Publication type:
- Article
The future of marketing: brightest star in the firmament, or a fading meteor? Some hypotheses and a research agenda.
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- Journal of Marketing Management, 2009, v. 25, n. 5-6, p. 431, doi. 10.1362/026725709X461786
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- Publication type:
- Article
Increasing shareholder value through building Customer and Brand Equity.
- Published in:
- Journal of Marketing Management, 2009, v. 25, n. 1-2, p. 117, doi. 10.1362/026725709X410061
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- Publication type:
- Article
The Marketing Mix Revisited: Towards the 21st Century Marketing.
- Published in:
- Journal of Marketing Management, 2006, v. 22, n. 3-4, p. 407, doi. 10.1362/026725706776861190
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- Publication type:
- Article
Benchmarking the RAE Returns of Marketing Professors' Journal Publications.
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- Journal of Marketing Management, 2005, v. 21, n. 7-8, p. 879, doi. 10.1362/026725705774538426
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- Publication type:
- Article
Designing a Web-Driven Retail Marketing Simulation.
- Published in:
- Journal of Marketing Management, 2005, v. 21, n. 7-8, p. 835, doi. 10.1362/026725705774538435
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- Publication type:
- Article
Essential Law for Marketers.
- Published in:
- 2002
- By:
- Publication type:
- Book Review
The Role of Funders in Nonprofit Merger Activity: Implications for Charity Fundraising and Marketing Practice.
- Published in:
- Journal of Marketing Management, 2002, v. 18, n. 9-10, p. 953, doi. 10.1362/0267257012930394
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- Publication type:
- Article
Marketing and Engineering: Can there ever be Synergy?
- Published in:
- Journal of Marketing Management, 1993, v. 9, n. 2, p. 141, doi. 10.1080/0267257X.1993.9964226
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- Publication type:
- Article
Painting Marketing Education (Or How to Recycle Old Ideas).
- Published in:
- Journal of Marketing Management, 1990, v. 6, n. 2, p. 105, doi. 10.1080/0267257X.1990.9964120
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- Publication type:
- Article
Marketing Skills: Critical Issues in Marketing Education and Training.
- Published in:
- Journal of Marketing Management, 1990, v. 5, n. 3, p. 325, doi. 10.1080/0267257X.1990.9964108
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- Publication type:
- Article
UMA DISCUSSÃO SOBRE O COMPOSTO DE MARKETING NO CONTEXTO EDUCACIONAL.
- Published in:
- Pensamento & Realidade, 2010, v. 25, n. 1, p. 79
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- Publication type:
- Article
The Adoption of a Retail-Oriented Marketing Mix for Bank Branch Operations.
- Published in:
- Service Industries Journal, 1992, v. 12, n. 3, p. 404, doi. 10.1080/02642069200000047
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- Publication type:
- Article
Productivity and Effectiveness in Service Firms.
- Published in:
- Service Industries Journal, 1984, v. 4, n. 3, p. 49, doi. 10.1080/02642068400000061
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- Publication type:
- Article
The Sales-Marketing Interface in Consumer Packaged-Goods Companies: A Conceptual Framework.
- Published in:
- Journal of Personal Selling & Sales Management, 2000, v. 20, n. 2, p. 109
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- Publication type:
- Article
Compensation and Sales Performance of Service Personnel: A Service Transaction Perspective.
- Published in:
- Journal of Personal Selling & Sales Management, 1992, v. 12, n. 2, p. 39, doi. 10.1080/08853134.1992.10753906
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- Publication type:
- Article
Marketing Ethics: Sales Professionals Versus Other Marketing Professionals.
- Published in:
- Journal of Personal Selling & Sales Management, 1992, v. 12, n. 2, p. 27, doi. 10.1080/08853134.1992.10753905
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- Publication type:
- Article
Leaders in Selling and Sales Management: American Marketing Association: Sales Management Division.
- Published in:
- Journal of Personal Selling & Sales Management, 1988, v. 8, n. 3, p. 63
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- Publication type:
- Article
Leaders in Selling and Sales Management: Peter Fischer.
- Published in:
- Journal of Personal Selling & Sales Management, 1986, v. 6, n. 1, p. 53
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- Publication type:
- Article
Çalışma Koşulları ve Örgütsel Faktörler Bağlamında İşten Ayrılma Niyetinin ve Davranışının Betimlenmesi: Bir Market Zinciri Çalışanları Örneği.
- Published in:
- Gümüshane University Journal of Social Sciences (GUSBID) / Gümüshane Üniversitesi Sosyal Bilimler Dergisi (GUSBID), 2023, v. 14, n. 3, p. 850
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- Publication type:
- Article
Certification Through Professional Development.
- Published in:
- Marketing Research, 1991, v. 3, n. 4, p. 63
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- Publication type:
- Article
The Customer Visit: Qualitative Research for Business-to-Business Marketers.
- Published in:
- Marketing Research, 1991, v. 3, n. 1, p. 15
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- Publication type:
- Article
Focus on Authors.
- Published in:
- Marketing Science, 2024, v. 43, n. 2, p. 465, doi. 10.1287/mksc.2024.focusonaus.v43.n2
- Publication type:
- Article
Differentiation and the Five As Concept in Digital Marketing of Small and Medium Enterprises During the Covid-19 Pandemic (a Study at Cepaka Village, Kediri Tabanan).
- Published in:
- KnE Social Sciences, 2021, p. 566, doi. 10.18502/kss.v5i5.8843
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- Publication type:
- Article
Integrating lean design and eco-design to improve product design: From literature review to an operational framework.
- Published in:
- Energy & Environment, 2022, v. 33, n. 1, p. 189, doi. 10.1177/0958305X21993481
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- Publication type:
- Article
HUMAN RESOURCE MARKETING - HOW TO WIN THE WAR FOR TALENTS.
- Published in:
- Business Management / Biznes Upravlenie, 2023, n. 2, p. 47, doi. 10.58861/tae.bm.2023.2.03
- By:
- Publication type:
- Article
Aligning rights-holders' marketing assets with brand marketers' needs.
- Published in:
- Journal of Brand Strategy, 2018, v. 7, n. 2, p. 141, doi. 10.69554/cpje1276
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- Publication type:
- Article
How Wimbledon embraced social media.
- Published in:
- Journal of Brand Strategy, 2018, v. 7, n. 2, p. 102, doi. 10.69554/rvmy2634
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- Publication type:
- Article
Infusing pasion (passion) into mainstream advertising: Using an emotional model to improve the measurement of advertising effectiveness.
- Published in:
- Journal of Brand Strategy, 2014, v. 3, n. 3, p. 212, doi. 10.69554/gnyt7667
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- Publication type:
- Article
Total market: Driving strategy in a multicultural nation.
- Published in:
- Journal of Brand Strategy, 2014, v. 3, n. 3, p. 206, doi. 10.69554/tdnw5913
- By:
- Publication type:
- Article
The future of marketing is multicultural: A conversation with Javier Farfan, Head of Music and Cultural Marketing, PepsiCo.
- Published in:
- 2014
- By:
- Publication type:
- Interview
Job Enrichment in Marketing.
- Published in:
- California Management Review, 1979, v. 22, n. 1, p. 88, doi. 10.2307/41164854
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- Publication type:
- Article
SMEs, Social Capital and the Common Good.
- Published in:
- Journal of Business Ethics, 2003, v. 45, n. 1/2, p. 93, doi. 10.1023/A:1024176613469
- By:
- Publication type:
- Article
Ethics Codes and Sales Professionals' Perceptions of Their Organizations' Ethical Values.
- Published in:
- Journal of Business Ethics, 2002, v. 40, n. 3, p. 191, doi. 10.1023/A:1020574217618
- By:
- Publication type:
- Article