Works matching DE "MARKETING periodicals"

Results: 83

A Systematic Review of Meta‐Analysis in Marketing Research: Theme Analyses, Variable Selections, and Future Directions.

Published in:

Psychology & Marketing, 2025, v. 42, n. 7, p. 1741, doi. 10.1002/mar.22199

By:

Zhang, Heng;
Liu, Wumei;
Wang, Manxin;
Wang, Lu

Publication type:

Article

Commentaries on the state of journals in marketing.

Published in:

Marketing Theory, 2010, v. 10, n. 4, p. 437, doi. 10.1177/1470593110382827

By:

Fuat Fırat, A.

Publication type:

Article

Four facets of rigor.

Published in:

2019

By:

Houston, Mark B.

Publication type:

Editorial

Theoretical underpinnings of research in strategic marketing: a commentary.

Published in:

Journal of the Academy of Marketing Science, 2019, v. 47, n. 1, p. 30, doi. 10.1007/s11747-018-0612-7

By:

Varadarajan, Rajan

Publication type:

Article

Research in marketing strategy.

Published in:

Journal of the Academy of Marketing Science, 2019, v. 47, n. 1, p. 4, doi. 10.1007/s11747-018-0598-1

By:

Morgan, Neil A.;
Whitler, Kimberly A.;
Feng, Hui;
Chari, Simos

Publication type:

Article

“Keep on Turkin’”?

Published in:

2018

By:

Hulland, John;
Miller, Jeff

Publication type:

Editorial

The role and impact of reviewers on the marketing discipline.

Published in:

Journal of the Academy of Marketing Science, 2017, v. 45, n. 5, p. 587, doi. 10.1007/s11747-016-0501-x

By:

Lehmann, Donald;
Winer, Russell

Publication type:

Article

Is 'strategy' a dirty word?

Published in:

2016

By:

Houston, Mark

Publication type:

Editorial

JAMS 2010-2015: literature themes and intellectual structure.

Published in:

2015

By:

Hult, G.

Publication type:

Editorial

Knowledge structure in international marketing: a multi-method bibliometric analysis.

Published in:

Journal of the Academy of Marketing Science, 2012, v. 40, n. 2, p. 364, doi. 10.1007/s11747-011-0296-8

By:

Samiee, Saeed;
Chabowski, Brian

Publication type:

Article

An assessment of the use of partial least squares structural equation modeling in marketing research.

Published in:

Journal of the Academy of Marketing Science, 2012, v. 40, n. 3, p. 414, doi. 10.1007/s11747-011-0261-6

By:

Hair, Joe;
Sarstedt, Marko;
Ringle, Christian;
Mena, Jeannette

Publication type:

Article

A focus on international competitiveness.

Published in:

2012

By:

Hult, G.

Publication type:

Editorial

Marketing, Tourism, and International Business Journal Rankings 2014: The Vox Populi Approach.

Published in:

Asian Journal of Business Research, 2017, v. 7, n. 2, p. 1, doi. 10.14707/ajbr.170034

By:

Richard, James E.;
Kim-Shyan Fam;
Ting, Hiram

Publication type:

Article

Mensagem Editorial.

Published in:

Revista Brasileira de Gestão de Negócios, 2012, v. 14, n. 43, p. 142

By:

Gama Boaventura, João Maurício

Publication type:

Article

Editorial.

Published in:

Marketing Review, 2015, v. 15, n. 3, p. 261, doi. 10.1362/146934715X14441363377908

By:

Egan, John

Publication type:

Article

Special issue: 2nd International Colloquium on Place Marketing and Nation Branding.

Published in:

Marketing Review, 2013, v. 13, n. 3, p. 229, doi. 10.1362/146934713X13747454353457

By:

Melewar, T. C.;
Dennis, Charles

Publication type:

Article

Editors' Note.

Published in:

International Journal of Integrated Marketing Communications, 2011, v. 3, n. 2, p. 5

By:

Peltier, James;
Schultz, Don E.;
Kelly, J. Steven;
Schibrowsky, John A.;
Kliatchko, Jerry;
Hagle, Richard

Publication type:

Article

Sustainability marketing research: past, present and future.

Published in:

Journal of Marketing Management, 2014, v. 30, n. 11-12, p. 1186, doi. 10.1080/0267257X.2014.943263

By:

McDonagh, Pierre;
Prothero, Andrea

Publication type:

Article

2017 Hans B. Thorelli Award.

Published in:: Journal of International Marketing, 2017, v. 25, n. 3, p. v
Publication type:: Article

A CONTRIBUTOR ANALYSIS OF EDUCATION RESEARCH IN MARKETING.

Published in:

Journal for Advancement of Marketing Education, 2009, v. 14, p. 52

By:

Urbancic, Frank R.

Publication type:

Article

EXPLORING THE MURKY WATERS OF SELF-PLAGIARISM.

Published in:

Journal for Advancement of Marketing Education, 2009, v. 14, p. 41

By:

Elbeck, Matt

Publication type:

Article

FROM THE EDITORS.

Published in:

Marketing Management Journal, 2016, v. 26, n. 1, p. iv

By:

Zank, Gail;
Messina, Michael;
Aurand, Tim

Publication type:

Article

FROM THE EDITORS.

Published in:

Marketing Management Journal, 2015, v. 25, n. 1, p. iv

By:

Zank, Gail;
Messina, Michael;
Aurand, Tim

Publication type:

Article

FROM THE EDITORS.

Published in:

Marketing Management Journal, 2014, v. 24, n. 1, p. iv

By:

Zank, Gail;
Messina, Michael;
Aurand, Tim

Publication type:

Article

FROM THE EDITORS.

Published in:

Marketing Management Journal, 2013, v. 23, n. 1, p. 1

By:

Roy, Don;
Messina, Michael;
Aurand, Tim

Publication type:

Article

FROM THE EDITORS.

Published in:

Marketing Management Journal, 2012, v. 22, n. 1, p. 1

By:

Roy, Don;
Messina, Michael;
Aurand, Tim

Publication type:

Article

FROM THE EDITORS.

Published in:: Marketing Management Journal, 2010, v. 20, n. 2, p. 1
Publication type:: Article

Issue Information.

Published in:: Psychology & Marketing, 2021, v. 38, n. 5, p. 705, doi. 10.1002/mar.21376
Publication type:: Article

Issue Information.

Published in:: 2017
Publication type:: Table of Contents

Issue Information.

Published in:: Psychology & Marketing, 2016, v. 33, n. 6, p. 407, doi. 10.1002/mar.20900
Publication type:: Article

Contents.

Published in:: Psychology & Marketing, 2016, v. 33, n. 3, p. 153, doi. 10.1002/mar.20884
Publication type:: Article

Contents.

Published in:: Psychology & Marketing, 2016, v. 33, n. 1, p. 3, doi. 10.1002/mar.20867
Publication type:: Article

The Science-to-Practice Initiative: Getting New Marketing Science Thinking into the Real World.

Published in:

Marketing Science, 2012, v. 31, n. 1, p. 1, doi. 10.1287/mksc.1110.0697

By:

Desai, Preyas S.;
Bell, David;
Soberman, David;
Lilien, Gary

Publication type:

Article

SALESPERSON COACHABILITY: WHAT IT IS AND WHY IT MATTERS.

Published in:

Market / Trziste, 2014, v. 26, n. 2, p. 245

By:

Zenzerović, Irena

Publication type:

Article

APPENDIX.

Published in:: Market / Trziste, 2013, v. 25, n. 2, p. 247
Publication type:: Article

UVODNIK.

Published in:

Market / Trziste, 2013, v. 25, n. 2, p. 121

By:

Ozretić Došen, Đurđana

Publication type:

Article

From the Editor.

Published in:

Journal of Marketing & Communication, 2012, v. 8, n. 1, p. 2

By:

Neelamegham, S.

Publication type:

Article

From the Editor.

Published in:

Journal of Marketing & Communication, 2011, v. 6, n. 3, p. 2

By:

Neelamegham, S.

Publication type:

Article

PRODUÇÃO CIENTÍFICA BRASILEIRA EM MARKETING NO PERÍODO 2000-2009.

Published in:

RAE: Revista de Administração de Empresas, 2013, v. 53, n. 1, p. 67, doi. 10.1590/S0034-75902013000100007

By:

Mazzon, José Afonso;
da Costa Hernandez, José Mauro

Publication type:

Article

Editorial.

Published in:

Journal of Customer Behaviour, 2012, v. 11, n. 1, p. 1, doi. 10.1362/147539212X13286273975157

By:

Baker, Michael J.

Publication type:

Article

From the Editors.

Published in:

Marketing Education Review, 2011, v. 21, n. 1, p. 5, doi. 10.1080/10528008.2011.11045512

By:

Hoffman, K. Douglas;
Shanahan, Kevin J.

Publication type:

Article

ÉDITORIAL.

Published in:

Revue Française du Marketing, 2013, n. 243, p. 3

By:

Pacitto, Jean-Claude

Publication type:

Article

Vient de paraître.

Published in:: Revue Française du Marketing, 2013, n. 242, p. 91
Publication type:: Article

LA CRISE DU HARD-DISCOUNT.

Published in:

Revue Française du Marketing, 2013, n. 242, p. 89

By:

MEIER, Olivier;
PACITTO, Jean-Claude

Publication type:

Article

AGENDA: conférences, formations et séminaires.

Published in:: Revue Française du Marketing, 2013, n. 242, p. 83
Publication type:: Article

ÉDITORIAL.

Published in:

Revue Française du Marketing, 2013, n. 242, p. 3

By:

JOURDAN, Philippe

Publication type:

Article

İNTERNET ÇAĞINDA AĞIZDAN AĞIZA PAZARLAMANIN YENİDEN YÜKSELİ Şİ.

Published in:

Ataturk University Journal of Economics & Administrative Sciences, 2012, v. 26, n. 2, p. 191

By:

İnan, Eda Atilgan

Publication type:

Article

Editorial Board.

Published in:: Journal of Strategic Marketing, 2017, v. 25, n. 7, p. ebi, doi. 10.1080/0965254X.2017.1364511
Publication type:: Article

Editorial Board.

Published in:: Journal of Strategic Marketing, 2016, v. 24, n. 7, p. ebi, doi. 10.1080/0965254X.2016.1224307
Publication type:: Article

Trends in Advertising Research: A Longitudinal Analysis of Leading Advertising, Marketing, and Communication Journals, 1980 to 2010.

Published in:

Journal of Advertising, 2014, v. 43, n. 3, p. 296, doi. 10.1080/00913367.2013.857620

By:

Kim, Kyongseok;
Hayes, Jameson L.;
Avant, J. Adam;
Reid, Leonard N.

Publication type:

Article