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Conceptual Contributions in Marketing Scholarship: Patterns, Mechanisms, and Rebalancing Options.
- Published in:
- Journal of Marketing, 2024, v. 88, n. 3, p. 29, doi. 10.1177/00222429231196122
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- Publication type:
- Article
The Past and Future of Gender Research in Marketing: Paradigms, Stances, and Value-Based Commitments.
- Published in:
- Journal of Marketing, 2023, v. 87, n. 6, p. 847, doi. 10.1177/00222429231154532
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- Publication type:
- Article
Comparing Management & Marketing Journal Quality Metrics.
- Published in:
- Pan-Pacific Journal of Business Research, 2022, v. 13, n. 2, p. 1
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- Publication type:
- Article
Issue Information.
- Published in:
- Psychology & Marketing, 2021, v. 38, n. 5, p. 705, doi. 10.1002/mar.21376
- Publication type:
- Article
Four facets of rigor.
- Published in:
- 2019
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- Publication type:
- Editorial
Research in marketing strategy.
- Published in:
- Journal of the Academy of Marketing Science, 2019, v. 47, n. 1, p. 4, doi. 10.1007/s11747-018-0598-1
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- Publication type:
- Article
Theoretical underpinnings of research in strategic marketing: a commentary.
- Published in:
- Journal of the Academy of Marketing Science, 2019, v. 47, n. 1, p. 30, doi. 10.1007/s11747-018-0612-7
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- Publication type:
- Article
“Keep on Turkin’”?
- Published in:
- 2018
- By:
- Publication type:
- Editorial
Popular Research Topics in Marketing Journals, 1995–2014.
- Published in:
- Journal of Interactive Marketing, 2017, v. 40, p. 52, doi. 10.1016/j.intmar.2017.06.003
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- Publication type:
- Article
Issue Information.
- Published in:
- 2017
- Publication type:
- Table of Contents
2017 Hans B. Thorelli Award.
- Published in:
- Journal of International Marketing, 2017, v. 25, n. 3, p. v
- Publication type:
- Article
The role and impact of reviewers on the marketing discipline.
- Published in:
- Journal of the Academy of Marketing Science, 2017, v. 45, n. 5, p. 587, doi. 10.1007/s11747-016-0501-x
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- Publication type:
- Article
The future of Marketing Letters.
- Published in:
- 2017
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- Publication type:
- Editorial
Qualitative Marketing Research: The State of Journal Publications.
- Published in:
- Qualitative Report, 2017, v. 22, n. 9, p. 2248
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- Publication type:
- Article
Marketing, Tourism, and International Business Journal Rankings 2014: The Vox Populi Approach.
- Published in:
- Asian Journal of Business Research, 2017, v. 7, n. 2, p. 1, doi. 10.14707/ajbr.170034
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- Publication type:
- Article
PREFACE.
- Published in:
- International Journal of Business, Marketing, & Decision Science, 2016, v. 9, n. 1, p. 1
- Publication type:
- Article
Is 'strategy' a dirty word?
- Published in:
- 2016
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- Publication type:
- Editorial
Using Simulations in the Marketing Classroom.
- Published in:
- Journal of Marketing Education, 2016, v. 38, n. 2, p. 71, doi. 10.1177/0273475316653542
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- Publication type:
- Article
Historical Research in Marketing: Literature, Knowledge, and Disciplinary Status.
- Published in:
- Information & Culture, 2016, v. 51, n. 3, p. 399, doi. 10.7560/IC51305
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- Publication type:
- Article
Issue Information.
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 6, p. 407, doi. 10.1002/mar.20900
- Publication type:
- Article
FROM THE EDITORS.
- Published in:
- Marketing Management Journal, 2016, v. 26, n. 1, p. iv
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- Publication type:
- Article
Contents.
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 3, p. 153, doi. 10.1002/mar.20884
- Publication type:
- Article
Contents.
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 1, p. 3, doi. 10.1002/mar.20867
- Publication type:
- Article
JAMS 2010-2015: literature themes and intellectual structure.
- Published in:
- 2015
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- Publication type:
- Editorial
Editorial.
- Published in:
- Marketing Review, 2015, v. 15, n. 3, p. 261, doi. 10.1362/146934715X14441363377908
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- Publication type:
- Article
FROM THE EDITORS.
- Published in:
- Marketing Management Journal, 2015, v. 25, n. 1, p. iv
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- Publication type:
- Article
Industry Applications of Market Sensing.
- Published in:
- Journal of Marketing & Management, 2014, n. Special 1, p. 1
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- Publication type:
- Article
SALESPERSON COACHABILITY: WHAT IT IS AND WHY IT MATTERS.
- Published in:
- Market / Trziste, 2014, v. 26, n. 2, p. 245
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- Publication type:
- Article
The Composition of the Editorial Boards of General Marketing Journals.
- Published in:
- Journal of Marketing Education, 2014, v. 36, n. 1, p. 33, doi. 10.1177/0273475313504298
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- Publication type:
- Article
FROM THE EDITORS.
- Published in:
- Marketing Management Journal, 2014, v. 24, n. 1, p. iv
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- Publication type:
- Article
UVODNIK.
- Published in:
- Market / Trziste, 2013, v. 25, n. 2, p. 121
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- Publication type:
- Article
APPENDIX.
- Published in:
- Market / Trziste, 2013, v. 25, n. 2, p. 247
- Publication type:
- Article
Marketing, présent et avenir : une question de tempo et de synchronisation.
- Published in:
- Décisions Marketing, 2013, n. 72, p. 5, doi. 10.7193/DM.072.05.15
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- Publication type:
- Article
Special issue: 2nd International Colloquium on Place Marketing and Nation Branding.
- Published in:
- Marketing Review, 2013, v. 13, n. 3, p. 229, doi. 10.1362/146934713X13747454353457
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- Publication type:
- Article
The process by which product availability triggers purchase.
- Published in:
- Marketing Letters, 2013, v. 24, n. 3, p. 217, doi. 10.1007/s11002-013-9227-4
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- Publication type:
- Article
ÉDITORIAL.
- Published in:
- Revue Française du Marketing, 2013, n. 243, p. 3
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- Publication type:
- Article
ÉDITORIAL.
- Published in:
- Revue Française du Marketing, 2013, n. 242, p. 3
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- Publication type:
- Article
AGENDA: conférences, formations et séminaires.
- Published in:
- Revue Française du Marketing, 2013, n. 242, p. 83
- Publication type:
- Article
LA CRISE DU HARD-DISCOUNT.
- Published in:
- Revue Française du Marketing, 2013, n. 242, p. 89
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- Publication type:
- Article
Vient de paraître.
- Published in:
- Revue Française du Marketing, 2013, n. 242, p. 91
- Publication type:
- Article
Toward Marketplace Diversity: A Multimeasure, Multidimensional Study of the Journal of Public Policy & Marketing.
- Published in:
- Journal of Public Policy & Marketing, 2013, v. 32, p. 6, doi. 10.1509/jppm.12.042
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- Publication type:
- Article
Reinventing Marketing and Public Policy for the Twenty-First Century: An Editorial Statement.
- Published in:
- Journal of Public Policy & Marketing, 2013, v. 32, n. 1, p. 1, doi. 10.1509/jppm.32.1.1
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- Publication type:
- Article
FROM THE EDITORS.
- Published in:
- Marketing Management Journal, 2013, v. 23, n. 1, p. 1
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- Publication type:
- Article
NUMÉRO SPÉCIAL DÉCISIONS MARKETING 2014 Marketing et vieillissement des consommateurs.
- Published in:
- Décisions Marketing, 2013, n. 69, p. 9, doi. 10.3917/dm.069.0009
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- Publication type:
- Article
POLITIQUE ÉDITORIALE ET INSTRUCTIONS AUX AUTEURS.
- Published in:
- Décisions Marketing, 2013, n. 69, p. 117
- Publication type:
- Article
PRODUÇÃO CIENTÍFICA BRASILEIRA EM MARKETING NO PERÍODO 2000-2009.
- Published in:
- RAE: Revista de Administração de Empresas, 2013, v. 53, n. 1, p. 67, doi. 10.1590/S0034-75902013000100007
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- Publication type:
- Article
The Journal of Marketing Education: Past, Present, and Future.
- Published in:
- Journal of Marketing Education, 2012, v. 34, n. 3, p. 217, doi. 10.1177/0273475312458676
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- Publication type:
- Article
From the Editor.
- Published in:
- Journal of Marketing & Communication, 2012, v. 8, n. 1, p. 2
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- Publication type:
- Article
An assessment of the use of partial least squares structural equation modeling in marketing research.
- Published in:
- Journal of the Academy of Marketing Science, 2012, v. 40, n. 3, p. 414, doi. 10.1007/s11747-011-0261-6
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- Publication type:
- Article
İNTERNET ÇAĞINDA AĞIZDAN AĞIZA PAZARLAMANIN YENİDEN YÜKSELİ Şİ.
- Published in:
- Ataturk University Journal of Economics & Administrative Sciences, 2012, v. 26, n. 2, p. 191
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- Publication type:
- Article