Works about MARKETING management

Results: 5000

ASSESSMENT OF THE IMPACT OF MARKETING 5.0 ON THE FINANCIAL AND ECONOMIC SECURITY OF AGRO-INDUSTRIAL ENTERPRISE.

Published in:

Financial & Credit Activity: Problems of Theory & Practice, 2025, v. 2, n. 61, p. 297, doi. 10.55643/fcaptp.2.61.2025.4679

By:

Struk, Nataliia;
Karpii, Olena;
Dorosh-Kizym, Mariana;
Danchak, Lesia;
Homolska, Viktoriia

Publication type:

Article

Crypto market betas: the limits of predictability and hedging.

Published in:

Financial Innovation, 2025, v. 11, n. 1, p. 1, doi. 10.1186/s40854-025-00777-w

By:

Sila, Jan;
Mark, Michael;
Kristoufek, Ladislav;
Weber, Thomas A.

Publication type:

Article

Customer integration in the supply chain: the role of market orientation and supply chain strategy in the age of digital revolution.

Published in:

Annals of Operations Research, 2025, v. 348, n. 3, p. 2145, doi. 10.1007/s10479-023-05191-y

By:

Aslam, Haris;
Waseem, Maimoona;
Muneeb, Dilnaz;
Ali, Zulqurnain;
Roubaud, David;
Grebinevych, Oksana

Publication type:

Article

Can Sensory Marketing Be Used to Address Overtourism? Evidence From Religious Attractions in Kyoto, Japan.

Published in:

Tourism Culture & Communication, 2025, v. 25, n. 2, p. 167, doi. 10.3727/194341424X17097536531434

By:

Handler, Isabell;
Leung, Rosanna

Publication type:

Article

Information sharing in supply chains from the market game perspective.

Published in:

Annals of Operations Research, 2025, v. 347, n. 3, p. 1311, doi. 10.1007/s10479-025-06470-6

By:

Feng, Yinbo;
Li, Jiamin

Publication type:

Article

Optimal Mechanism Design with Referral.

Published in:

Management Science, 2025, v. 71, n. 5, p. 3734, doi. 10.1287/mnsc.2023.01540

By:

Zhou, Hao;
Zhang, Jun

Publication type:

Article

The Value of Robust Assortment Optimization Under Ranking-Based Choice Models.

Published in:

Management Science, 2025, v. 71, n. 5, p. 4246, doi. 10.1287/mnsc.2021.04059

By:

Sturt, Bradley

Publication type:

Article

Effects of International E-Commerce Firms' Depth versus Breadth of Control on Foreign Sales Performance and the Role of Market Size and Growth as Context Factors.

Published in:

Management International Review (MIR), 2025, v. 65, n. 2, p. 275, doi. 10.1007/s11575-025-00570-y

By:

Mueller, Marius;
Swoboda, Bernhard

Publication type:

Article

Roles of Market Characteristics and Experience in Ventures' International Growth Mode Choice: A Conjoint Experiment.

Published in:

Management International Review (MIR), 2025, v. 65, n. 2, p. 329, doi. 10.1007/s11575-024-00566-0

By:

Ego, Philipp;
Pidun, Ulrich

Publication type:

Article

A Tracer Study on the Employability of the Graduates of BSBA Marketing Management: Basis for Curriculum Enhancement.

Published in:

Diversitas Journal, 2025, v. 10, p. 224, doi. 10.48017/dj.v10ispecial_1.3178

By:

ESTRELLADO, John Eric O.;
AUSTRIA, Corazon D.;
GREGORIO, Jammie Lee D.

Publication type:

Article

Why diverse boards are market game-changers: driving the sustainable future from the lens of proactive eco-innovation for firm market performance.

Published in:

Quality & Quantity, 2025, v. 59, p. 1253, doi. 10.1007/s11135-025-02059-0

By:

Toha, Md. Abu;
Johl, Satirenjit Kaur;
Khan, Parvez Alam;
Salim, Mohd

Publication type:

Article

CMA acts to curb undisclosed advertising in online articles.

Published in:: Communications Law: Journal of Computer, Media & Telecommunications Law, 2016, v. 21, n. 2, p. 29
Publication type:: Article

Application of Marketing Approach in Academic Libraries: An Exploratory Study of Punjab University Libraries (PULs).

Published in:

Pakistan Library & Information Science Journal, 2017, v. 48, n. 3, p. 24

By:

Soroya, Saira Hanif;
Ameen, Kanwal

Publication type:

Article

Exploring the resources, competencies, and capabilities needed for successful machine learning projects in digital marketing.

Published in:

Information Systems & e-Business Management, 2022, v. 20, n. 1, p. 123, doi. 10.1007/s10257-021-00547-y

By:

Blomster, Miikka;
Koivumäki, Timo

Publication type:

Article

Strategic reasoning about business models: a conceptual modeling approach.

Published in:

Information Systems & e-Business Management, 2009, v. 7, n. 2, p. 171, doi. 10.1007/s10257-008-0079-z

By:

Samavi, Reza;
Yu, Eric;
Topaloglou, Thodoros

Publication type:

Article

The value of professional services.

Published in:

Survey Quarterly, 2009, n. 59, p. 7

By:

Bates, Bryan

Publication type:

Article

Strategy fit and performance consequences of international marketing standardization.

Published in:

Strategic Management Journal (Wiley-Blackwell) - 1980 to 2009, 2006, v. 27, n. 9, p. 867, doi. 10.1002/smj.549

By:

Katsikeas, Constantine S.;
Samiee, Saeed;
Theodosiou, Marios

Publication type:

Article

INCUMBENT PRICING RESPONSES TO ENTRY.

Published in:

Strategic Management Journal (Wiley-Blackwell) - 1980 to 2009, 2005, v. 26, n. 13, p. 1229, doi. 10.1002/smj.502

By:

Simon, Daniel

Publication type:

Article

GROWTH DYNAMICS: THE BIDIRECTIONAL RELATIONSHIP BETWEEN INTERFIRM COLLABORATION AND BUSINESS SALES IN ENTRANT AND INCUMBENT ALLIANCES.

Published in:

Strategic Management Journal (Wiley-Blackwell) - 1980 to 2009, 2005, v. 26, n. 6, p. 497, doi. 10.1002/smj.462

By:

Singh, Kulwant;
Mitchell, Will

Publication type:

Article

MARKETING AND TECHNOLOGY RESOURCE COMPLEMENTARITY: AN ANALYSIS OF THEIR INTERACTION EFFECT IN TWO ENVIRONMENTAL CONTEXTS.

Published in:

Strategic Management Journal (Wiley-Blackwell) - 1980 to 2009, 2005, v. 26, n. 3, p. 259, doi. 10.1002/smj.450

By:

Song, Michael;
Droge, Cornelia;
Hanvanich, Sangphet;
Calantone, Roger

Publication type:

Article

MARKETING'S CONTRIBUTION TO THE IMPLEMENTATION OF BUSINESS STRATEGY: AN EMPIRICAL ANALYSIS.

Published in:

Strategic Management Journal (Wiley-Blackwell) - 1980 to 2009, 2001, v. 22, n. 11, p. 1055, doi. 10.1002/smj.198

By:

Slater, Stanley F.;
Olson, Eric M.

Publication type:

Article

Effective Marketing, Communications and Development.

Published in:

2010

By:

Long, Jeremy

Publication type:

Book Review

The IKEA School.

Published in:

International Schools Journal, 2009, v. 28, n. 2, p. 70

By:

Farber, Richard

Publication type:

Article

THE SOLOPRENEUR'S WEB SITE: THE THREE CRITICAL BUILDING BLOCKS.

Published in:

Career Planning & Adult Development Journal, 2006, v. 22, n. 2, p. 56

By:

Chapman, Jack;
Dixson, Kirsten

Publication type:

Article

ENTREPRENEURSHIP: ARE YOU READY?

Published in:

Career Planning & Adult Development Journal, 2006, v. 22, n. 2, p. 7

By:

Strakal, Dan

Publication type:

Article

The microeconomics of indexing.

Published in:

Indexer, 2012, v. 30, n. 4, p. 198, doi. 10.3828/indexer.2012.48

By:

Jackson, Michael E.

Publication type:

Article

US MULTINATIONAL INVESTMENT IN CANADIAN MANUFACTURING INDUSTRIES.

Published in:

Review of Economics & Statistics, 1984, v. 66, n. 1, p. 111, doi. 10.2307/1924702

By:

Meredith, Lindsay

Publication type:

Article

Brand Extension as Informational Leverage.

Published in:

Review of Economic Studies, 1998, v. 65, n. 4, p. 655, doi. 10.1111/1467-937X.00063

By:

Choi, Jay Pil

Publication type:

Article

AGGREGATE CONSUMER SATISFACTION: THE TELOS OF MARKETING.

Published in:

Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior, 2020, v. 33, p. 63

By:

Larsen, Val;
Wright, Newell D.

Publication type:

Article

AN EXPERIMENT IN MANAGING WORD OF MOUTH.

Published in:

Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior, 2015, v. 28, p. 104

By:

Pruden, Douglas;
Vavra, Terry G.

Publication type:

Article

Expectations and Perceptions of the Internship Program: A Case Study of Tourism Retail and Marketing Students in Macao.

Published in:

Journal of Hospitality & Tourism Education, 2023, v. 35, n. 1, p. 30, doi. 10.1080/10963758.2021.1963753

By:

Wan, Yim King Penny;
Gao, Han Yang;
Eddy U, Mary Elizabeth;
Ng, Yen Nee

Publication type:

Article

HARRY R. TOSDAL.

Published in:

Journal of Personal Selling & Sales Management, 1990, v. 10, n. 2, p. 73, doi. 10.1080/08853134.1990.10753825

By:

Strong, James T.

Publication type:

Article

SELLING PROCESS.

Published in:: Journal of Personal Selling & Sales Management, 1988, v. 8, n. 3, p. 68
Publication type:: Article

RECRUITING AND SELECTION.

Published in:: Journal of Personal Selling & Sales Management, 1988, v. 8, n. 3, p. 68
Publication type:: Article

FORECASTING.

Published in:: Journal of Personal Selling & Sales Management, 1988, v. 8, n. 3, p. 66
Publication type:: Article

BUYER BEHAVIOR.

Published in:: Journal of Personal Selling & Sales Management, 1988, v. 8, n. 3, p. 66
Publication type:: Article

Leaders in Selling and Sales Management: American Marketing Association: Sales Management Division.

Published in:

Journal of Personal Selling & Sales Management, 1988, v. 8, n. 3, p. 63

By:

Hartman, Timothy P.;
Simpson, Edwin K.

Publication type:

Article

Integrating Sales and Marketing Activities with Respect to Minority Segments.

Published in:

1988

By:

Randall, E. James

Publication type:

Abstract

GENERAL SALES MANAGEMENT.

Published in:: Journal of Personal Selling & Sales Management, 1988, v. 8, n. 2, p. 62
Publication type:: Article

The Selling Situation as a Moderator of the Personality-Sales Performance Relationship: an Empirical Investigation.

Published in:

Journal of Personal Selling & Sales Management, 1986, v. 6, n. 3, p. 53

By:

Avila, Ramon A.;
Fern, Edward F.

Publication type:

Article

Sales Performance: Fact or Fiction?

Published in:

Journal of Personal Selling & Sales Management, 1986, v. 6, n. 2, p. 71

By:

Berry, Dick

Publication type:

Article

The Selling of Services: A Comprehensive Model.

Published in:

Journal of Personal Selling & Sales Management, 1986, v. 6, n. 2, p. 29

By:

George, William R.;
Kelly, J. Patrick;
Marshall, Claudia E.

Publication type:

Article

Linking Market Share Strategies to Salesforce Objectives, Activities, and Compensation Policies.

Published in:

Journal of Personal Selling & Sales Management, 1986, v. 6, n. 2, p. 11

By:

Strahle, William;
Spiro, Rosann L.

Publication type:

Article

Strategy for System Sellers: A Grid Approach.

Published in:

Journal of Personal Selling & Sales Management, 1986, v. 6, n. 2, p. 1

By:

Dunn Jr., Dan T.;
Thomas, Claude A.

Publication type:

Article

Personal Selling & Sales Management Abstracts.

Published in:

1985

By:

Dubinsky, Alan J.

Publication type:

Abstract

Selling Centers and Buying Centers: Formulating Strategic Exchange Patterns.

Published in:

Journal of Personal Selling & Sales Management, 1985, v. 5, n. 1, p. 32

By:

Hutt, Michael D.;
Johnston, Wesley J.;
Ronchetto Jr., John R.

Publication type:

Article

Managing a Sales Territory: A Comparison of Industrial Goods and Consumer Goods Sales Representatives.

Published in:

Journal of Personal Selling & Sales Management, 1982, v. 2, n. 2, p. 24, doi. 10.1080/08853134.1982.10754335

By:

Deutscher, Terry;
Burgoyne, David G.;
Grundman, Gary N.;
Marshall, Judith J.

Publication type:

Article

Identifying Profit-producing Salesforce Members.

Published in:

Journal of Personal Selling & Sales Management, 1982, v. 2, n. 2, p. 14, doi. 10.1080/08853134.1982.10754334

By:

Darmon, René Y.

Publication type:

Article

Market and Customer Analysis for Sales Management.

Published in:

Journal of Personal Selling & Sales Management, 1981, v. 1, n. 2, p. 44, doi. 10.1080/08853134.1981.10754208

By:

Peters, J. Irwin;
O'Keefe, Robert D.

Publication type:

Article

Cognitive Biases In Sales Management Evaluations.

Published in:

Journal of Personal Selling & Sales Management, 1980, v. 1, n. 1, p. 83

By:

Brown, Stephen W.;
Jackson Jr., Donald W.;
Mawen, John C.

Publication type:

Article